Ornella Islam
Highly creative social marketing marketer with 7+ years of experience developing best-in-class social media strategies and campaigns for global brands across the B2B, technology, finance, SaaS, and legal services space.
About
Highly creative social marketing marketer with 7+ years of experience developing best-in-class social media strategies and campaigns for global brands across the B2B, technology, finance, SaaS, and legal services space. Skilled in connecting creativity and storytelling to drive measurable business impact.
- 6 years' experience
- Joined January 2026
Industry experience
- Professional Services
- Software & Internet
- Financial Services
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Work experience· 5 roles
Developed and launched global social media campaigns reaching over 420k followers across LinkedIn, Instagram, Facebook, and X; managed LinkedIn paid campaigns for flagship thought-leadership reports; oversaw the employee advocacy platform achieving 65% firm-wide adoption; created and executed refreshed social-first strategies for YouTube and Instagram.
Developed and executed Google Marketing strategy for program launches, including publishing company blogs, drafting social posts, creating video content, organizing web assets, building social toolkits, writing newsletters, and supporting press releases; achieved 66.3M social impressions, 21% higher engagement, and 14% follower growth.
Designed and implemented a global social strategy reaching over 6M followers across LinkedIn, Instagram, Facebook, X, and YouTube; managed paid campaigns with sports influencers, delivering 4.6M impressions, 235k engagements, and 3.7M video views; oversaw community management for 10M brand mentions; collaborated with corporate comms and PR to monitor mentions, track spikes, and manage crisis escalation.
Education
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