Paola Espinoza

Available to hire

My curiosity didn't stop at web development, it evolved into a passion for User Experience.

About

My curiosity didn’t stop at web development, it evolved into a passion for User Experience.

I love collaborating with cross-functional teams, finding smart solutions to complex problems, and making things work and feel better for users. I’m known for strong communication, great time management, and a calm, focused approach to getting things done— fueled by an entrepreneurial spirit that is always asking: how can we make this better?

  • Joined August 2025

Industry experience

  • Professional Services
  • Software & Internet
  • Media & Entertainment
  • Education

Projects · 3

I designed the complete visual identity and website for Direct Booking Pro, a platform that helps hotels and property owners manage reservations directly. The project included creating a professional logo, developing a cohesive brand style, and designing a modern, user-friendly website.
https://www.twine.net/signin

Developed a custom booking website for Rancho La Concepción, a remote eco-retreat in the Sierra de San Pedro Mártir.

Key features:

Full WordPress setup with the Bellevue theme and Elementor.
Integration of the MotoPress Hotel Booking plugin for availability, seasonal pricing, and guest reservations.
Secure Stripe payment processing.
Multi-page structure with detailed cabin descriptions, amenities, and rules.
Mobile-friendly design optimized for user experience and conversions.
Bilingual content: English and Spanish
.
The result was a seamless, user-friendly platform that allowed guests to explore cabin options, check availability, and confirm reservations directly online.
https://www.twine.net/signin

Work experience· 20 roles

Frontend Developer & UX/UI Design · Cymax TechnologiesMar 2024 – Sep 2025 · 1 yr 7 mos

Led modernization and migration of a B2B web application from an outdated Angular version to a newer one, improving code scalability, maintainability, and speed in feature development by 40%. Used PrimeNG within a company-wide design system to ensure UI consistency and extend components; reviewed Figma wireframes to maintain design consistency and meet WCAG accessibility standards. Proactively managed cross-functional collaboration, facilitating communication between design, development, and business teams to streamline UX/UI workflow and reduce project delivery time.

Frontend Developer & UX/UI Design · Cymax TechnologiesMar 2024 – Sep 2025 · 1 yr 7 mos

Led modernization and migration of a B2B web application, improving code scalability and speed; implemented a design system to ensure UI consistency; reviewed Figma wireframes and ensured WCAG accessibility standards; facilitated cross‑functional collaboration to streamline UX/UI workflows; helped onboard new developers.

Frontend Developer & UX/UI Design · Cymax TechnologiesMar 2024 – Sep 2025 · 1 yr 7 mos

Led modernization and migration of a B2B web application to a newer Angular version, improving code scalability, maintainability, and feature development speed by 40%. Used PrimeNG within a company-wide design system to ensure UI consistency and extended components for project-specific needs. Reviewed Figma wireframes, improved responsive layouts, and met WCAG accessibility standards. Proactively managed cross-functional collaboration among design, development, and business teams to streamline UX/UI workflows and reduce project delivery time. Conducted interviews and helped onboard new developers, expanding the team and strengthening its capacity to handle projects. Consistently acted as the primary decision-maker for user interface design, ensuring alignment with user needs and business goals.

Frontend Developer & UX/UI Design · Cymax TechnologiesMar 2024 – Sep 2025 · 1 yr 7 mos
Frontend Developer & UX/UI Design · Cymax TechnologiesMar 2024 – Sep 2025 · 1 yr 7 mos
Frontend Developer & UX/UI Design · Cymax TechnologiesMar 2024 – Sep 2025 · 1 yr 7 mos
Web Designer & Developer · baja web squadOct 2020 – Present · 6 yrs 2 mos
Web Designer & Developer · Baja Web SquadOct 2020 – Present · 6 yrs 2 mos

Education· 16

Bachelor Computer Engineer · UABC1997 – 2001
Bachelor's Degree in Computer Engineering · UABC (Universidad Autónoma de Baja California), Ensenada, Mexico2030 – 2025
Digital Marketing Certification · BrainStation2030 – 2025
UX Design Course · Emily Carr University of Art + Design2030 – 2025

Certifications and awards· 16

Bachelor's Degree in Computer Engineering2030 – 2025
Digital Marketing Certification2030 – 2025
UX Design Course2030 – 2025
Digital Marketing Certification2030 – 2025

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