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I am a Senior Project Manager with over 20 years of experience delivering global-scale digital, localisation and marketing projects, most recently for Apple. I excel in cross-functional leadership, stakeholder management and multilingual campaign delivery under tight deadlines. Based in Dubai, I offer freelance and permanent project management services, specialising in workflow optimisation, business alignment and strategic operational improvements.…I am a Senior Project Manager with over 20 years of experience delivering global-scale digital, localisation and marketing projects, most recently for Apple. I excel in cross-functional leadership, stakeholder management and multilingual campaign delivery under tight deadlines. Based in Dubai, I offer freelance and permanent project management services, specialising in workflow optimisation, business alignment and strategic operational improvements.

Salma

Project Manager, Marketing Strategist, Growth Marketer, +4

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I am a Senior Project Manager with over 20 years of experience delivering global-scale digital, localisation and marketing projects, most recently for Apple. I excel in cross-functional leadership, stakeholder management and multilingual campaign delivery under tight deadlines. Based in Dubai, I offer freelance and permanent project management services, specialising in workflow optimisation, business alignment and strategic operational improvements.…I am a Senior Project Manager with over 20 years of experience delivering global-scale digital, localisation and marketing projects, most recently for Apple. I excel in cross-functional leadership, stakeholder management and multilingual campaign delivery under tight deadlines. Based in Dubai, I offer freelance and permanent project management services, specialising in workflow optimisation, business alignment and strategic operational improvements.

Available to hire

I am a Senior Project Manager with over 20 years of experience delivering global-scale digital, localisation and marketing projects, most recently for Apple. I excel in cross-functional leadership, stakeholder management and multilingual campaign delivery under tight deadlines.

Based in Dubai, I offer freelance and permanent project management services, specialising in workflow optimisation, business alignment and strategic operational improvements.

Skills

Experience Level

Expert

Expert

Expert

Expert

Work Experience

Senior Digital Project Manager at Apple | Hogarth Worldwide (WPP)

February 1, 2025 - September 10, 2025

Directed digital localisation & marketing projects across multiple global regions. Coordinated with Apple’s global teams and vendors for multi-language, multi-market launches. Delivered projects on-time, on-brand, and with consistent quality under strict standards.

Independent Business Consultant at Self-Employed

January 1, 2024 - November 12, 2025

Delivering freelance project management & operational strategy services. Improved client processes, project delivery work flows, and customer experience outcomes.

Operations Manager at The All England Practice

May 1, 2016 - December 1, 2023

Led business from inception to profitable sale, managing HR, marketing, finance, procurement & compliance. Implemented systems and performance strategies to drive service excellence and profitability.