Digital Marketing & Creative Content Specialist with 4+ years of experience leading social media strategy, content development, and promotional campaigns for high-profile clients in the entertainment industry. I’ve managed digital marketing for one of Canada’s top promoters, developed content strategy and creative assets for a legendary Canadian classic rock band with #1 hits, and driven social media growth for artists, charities, and touring productions. My work includes designing promotional materials and tour posters for internationally recognized acts such as Vicki Lawrence, Scotty McCreery, Carole Pope, Honeymoon Suite, Lorrie Morgan, Jason McCoy, and more.
I bring a broad level of expertise supported by a Berklee College of Music diploma with a focus on Modern Music Marketing, Digital Marketing, Project Management, and Tour Booking. In addition to booking and promoting Canada-wide singer-songwriter tours, I’ve recently expanded into independently marketing and producing events under my own business. My tailored marketing services consistently deliver measurable results, with clients seeing an average 310% increase in reach, 715% more link clicks, 155% growth in website visits, and 311% growth in followers. I bring a strong blend of creative design, strategic planning, and hands-on execution to every project.
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