Hello, I’m Pablo Augusto Juan. I’m a Performance Creative Designer focusing on Graphic Design, Motion Design, Video Editing, Web Design, and Digital Experiences. With 5+ years of experience, I craft high-performing content for paid media and digital campaigns for 100+ brands, including Claro, China in Box, Mr. Kitsch, and USP, contributing to campaigns that have generated over $20M+ in revenue. My work emphasizes conversion-driven creatives, blending design, video, web, and AI to drive measurable results such as higher CTR, lower CPL, and scalable acquisition. I’m a hybrid professional at the intersection of creativity, marketing, and technology, with hands-on experience in performance marketing environments.

Pablo Augusto Juan

Hello, I’m Pablo Augusto Juan. I’m a Performance Creative Designer focusing on Graphic Design, Motion Design, Video Editing, Web Design, and Digital Experiences. With 5+ years of experience, I craft high-performing content for paid media and digital campaigns for 100+ brands, including Claro, China in Box, Mr. Kitsch, and USP, contributing to campaigns that have generated over $20M+ in revenue. My work emphasizes conversion-driven creatives, blending design, video, web, and AI to drive measurable results such as higher CTR, lower CPL, and scalable acquisition. I’m a hybrid professional at the intersection of creativity, marketing, and technology, with hands-on experience in performance marketing environments.

Available to hire

Hello, I’m Pablo Augusto Juan. I’m a Performance Creative Designer focusing on Graphic Design, Motion Design, Video Editing, Web Design, and Digital Experiences. With 5+ years of experience, I craft high-performing content for paid media and digital campaigns for 100+ brands, including Claro, China in Box, Mr. Kitsch, and USP, contributing to campaigns that have generated over $20M+ in revenue.

My work emphasizes conversion-driven creatives, blending design, video, web, and AI to drive measurable results such as higher CTR, lower CPL, and scalable acquisition. I’m a hybrid professional at the intersection of creativity, marketing, and technology, with hands-on experience in performance marketing environments.

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Language

Portuguese
Fluent
English
Advanced
Italian
Advanced

Work Experience

Performance Creative Designer at 300 Franchising Ecosystem
July 1, 2025 - Present
Created and scaled high-performing ad creatives for franchise brands across multiple industries. Produced large volumes of video ads, motion graphics, and creative variations for paid media testing. Designed and developed conversion-focused landing pages using Figma, Framer, and low-code tools. Collaborated closely with marketing and performance teams on acquisition strategies. Optimized creatives for Meta Ads and Google Ads, contributing to: increased CTR, reduced CPL, and improved conversion rates. Applied AI tools to generate and iterate creative assets at scale, automate production workflows, and accelerate testing cycles.
Web & Creative Designer at Grupo La Torre (Resort)
November 1, 2024 - June 1, 2025
Developed CRM and email marketing visuals focused on engagement and conversion. Created assets for paid media and lead generation campaigns. Produced motion and video content for high-impact seasonal campaigns (e.g., Black Friday).
Graphic Web Designer at Grupo La Torre
November 1, 2024 - May 1, 2025
Graphic Web Designer responsible for creating visual materials for paid traffic campaigns (landing pages, banners, creatives), designing email marketing and CRM automation flows, and developing social media content and visuals for institutional events. Collaborated with marketing and development teams to support internal communication, signage, and event branding. Increased engagement across social channels and contributed to Black Friday and Consumer Week campaigns, achieving higher reach and conversions.
Motion Designer & Video Editor at Filomena Propaganda
June 1, 2023 - November 1, 2024
Created video ads and motion graphics for performance campaigns (Meta Ads, Google Ads). Produced 2D/3D animations using After Effects and Blender. Edited promotional, institutional, and social media content. Delivered visual assets for major clients including USP.
Graphic Designer at Filomena Propaganda
June 1, 2023 - November 1, 2024
Created graphic and video content for paid media (Facebook Ads, Google Ads); edited promotional, institutional, and commercial videos; designed motion graphics and animations (2D and 3D) for events and presentations; produced video content for the USP AI MBA programme; recorded and edited branded podcasts; developed printed materials; built and maintained websites using WordPress and RD Station; worked on UI/UX projects using Figma.
Graphic Designer at L9 Propaganda
January 1, 2022 - January 1, 2023
Designed graphics for online and offline advertising campaigns; edited institutional and commercial videos for social media and local TV; created motion design assets for digital platforms; supported video scripting and planning; delivered printed materials; collaborated with the creative team on multi-format campaigns.

Education

BSc in Software Engineering at Estácio University
January 1, 2024 - January 1, 2028
Vocational Diploma in Advertising at SENAC São Paulo
January 1, 2020 - January 1, 2022
Motion Graphics Certification at Layer Lemonade
January 11, 2030 - April 8, 2026
BSc in Systems Engineering at NoCode StartUp
January 1, 2024 - January 1, 2025
English & Teaching Degree at Be Confident
January 1, 2025 - January 1, 2025
BSc in Software Engineering at Estácio University
January 1, 2024 - January 1, 2028
Vocational Diploma in Advertising at SENAC São Paulo
January 1, 2020 - January 1, 2022
Motion Graphics Certification at Layer Lemonade
January 11, 2030 - April 10, 2026
BSc in Systems Engineering at NoCode StartUp
January 1, 2024 - January 1, 2025
English & Teaching Degree at Be Confident
January 1, 2025 - April 10, 2026
BSc at Estácio University
January 1, 2024 - January 1, 2028
Advertising & Marketing at SENAC São Paulo
January 11, 2030 - April 28, 2026
Motion Design at Layer Lemonade
January 11, 2030 - April 28, 2026
No-Code & AI Development at NoCode StartUp
January 11, 2030 - April 28, 2026

Qualifications

Motion Graphics Certification – Layer Lemonade
January 11, 2030 - April 8, 2026
Motion Graphics Certification
January 11, 2030 - April 10, 2026

Industry Experience

Media & Entertainment, Software & Internet, Travel & Hospitality, Professional Services, Retail