Creative designer with strong skills in graphic design, digital content creation, and visual storytelling. Proficient in Procreate and Canva, with experience producing engaging social media graphics, branding assets, product visuals, and marketing materials. Skilled in combining clean aesthetics with strategic messaging to create designs that stand out and communicate effectively. Bringing a unique background in leadership and customer experience as a former Store Manager, with strengths in planning, organization, and delivering high-quality work in fast-paced environments. A Semi-Finalist in the Starbucks Philippines Barista Championship (2015) and a Board Passer of the Philippine Licensure Exam for Dietitians (2009), demonstrating discipline, creativity, and adaptability across multiple fields. Fluent in English and Filipino, and proficient in Microsoft Office and digital communication tools.…

GIBSON PACAON

Creative designer with strong skills in graphic design, digital content creation, and visual storytelling. Proficient in Procreate and Canva, with experience producing engaging social media graphics, branding assets, product visuals, and marketing materials. Skilled in combining clean aesthetics with strategic messaging to create designs that stand out and communicate effectively. Bringing a unique background in leadership and customer experience as a former Store Manager, with strengths in planning, organization, and delivering high-quality work in fast-paced environments. A Semi-Finalist in the Starbucks Philippines Barista Championship (2015) and a Board Passer of the Philippine Licensure Exam for Dietitians (2009), demonstrating discipline, creativity, and adaptability across multiple fields. Fluent in English and Filipino, and proficient in Microsoft Office and digital communication tools.…

Available to hire

Creative designer with strong skills in graphic design, digital content creation, and visual storytelling. Proficient in Procreate and Canva, with experience producing engaging social media graphics, branding assets, product visuals, and marketing materials. Skilled in combining clean aesthetics with strategic messaging to create designs that stand out and communicate effectively.

Bringing a unique background in leadership and customer experience as a former Store Manager, with strengths in planning, organization, and delivering high-quality work in fast-paced environments. A Semi-Finalist in the Starbucks Philippines Barista Championship (2015) and a Board Passer of the Philippine Licensure Exam for Dietitians (2009), demonstrating discipline, creativity, and adaptability across multiple fields.

Fluent in English and Filipino, and proficient in Microsoft Office and digital communication tools.

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Language

English
Fluent
Tagalog
Fluent

Work Experience

Store Manager at Starbucks Coffee
January 1, 2009 - Present
As a Store Manager, I led daily operations for a busy coffee shop, ensuring customer service excellence, managing inventory, and driving sales. I trained and coached staff, empowering them to deliver exceptional service and create a welcoming atmosphere.

Education

Bachelor of Science at Polytechnic University of the Philippines
January 1, 2005 - January 1, 2009

Qualifications

Add your qualifications or awards here.

Industry Experience

Retail
    uniE621 Sweet Kneads
    Sweet Kneads is a home-based bakery dedicated to providing high-quality breads and pastries at an affordable price. The brand caters to customers who appreciate quality baked goods without compromising their budget, making every treat both delicious and accessible. Brand Vision & Purpose The core mission of Sweet Kneads is to deliver freshly baked, premium-quality goods that delight customers with every bite. While the business is currently small and home-based, it aims to expand its reach in the future, serving a more diverse customer base and becoming a trusted name in the local bakery market.…
    uniE621 The Green Sprout
    The Green Sprout is a small but passionate online plant business dedicated to bringing greenery and joy into homes. Specializing in a wide variety of indoor plants—including cacti, succulents, Pothos, Spider Plant, Snake Plant, Monstera, and ZZ plants (Welcome Plant)—the brand nurtures a love for plants while making plant care accessible to everyone. Although primarily operating as an online store, The Green Sprout also maintains a small offline stand for walk-in purchases, providing a personal and interactive experience for local customers. Brand Purpose & Vision. The brand’s core mission is to spark joy in homes through the simple beauty and tranquillity that indoor plants bring. Every plant is selected and cared for with love, reflecting the owner’s passion for greenery and the transformative effect plants can have on living spaces.…
    uniE621 Pan De Clara
    This project focused on elevating a home-made product brand by highlighting its two strongest core values: authentic home-crafted quality and premium craftsmanship. The goal was to create a refreshed visual identity and packaging system that communicates trust, artistry, and exceptional product standards. The packaging was intentionally designed to create an interactive experience. Rather than having a clear front or back, the label encourages customers to rotate the jar, discovering details and textures from every angle. This 360-degree approach enhances curiosity and strengthens the premium feel of the product.…
    uniE621 The Saucery Manila
    The Saucery Manila is a handcrafted sauce business created for customers who crave the perfect sauce to elevate their meals. As a small but passionate brand, The Saucery Manila aims to grow its product lineup by developing more complex and exciting flavours—crafted to complement the foods we love and naturally reach for a condiment to pair with. For this branding project, I designed a logo that reflects the brand’s handcrafted quality, reliability, and modern appeal.…