Panagiotis Panagi

Available to hire

Hi, I’m Panagiotis Panagi, a creative marketing and content strategy professional passionate about storytelling that connects brands with people.

About

Hi, I’m Panagiotis Panagi, a creative marketing and content strategy professional passionate about storytelling that connects brands with people. I specialize in social media, short-form video, and data-informed campaigns that boost visibility and engagement across TikTok, Instagram, and beyond.

I’ve collaborated with tourism boards and hospitality partners to develop compelling content, built engaging campaigns on platforms like Instagram and TikTok, and delivered measurable results through a mix of creative concepts, production, and analytics.

  • 11 years' experience
  • Joined July 2025

Industry experience

  • Media & Entertainment
  • Travel & Hospitality
  • Gaming
  • Government
  • Consumer Goods
  • Software & Internet
  • Professional Services
  • Education

Work experience· 6 roles

Communication Specialist · eu-LISAOct 2025 – Present · 1 yr 2 mos

Analyze social media metrics to track performance and engagement, providing insights to optimize content strategy. Capture and edit photos and videos for internal and external communication channels using Adobe Creative Suite. Support the creation of presentations for meetings, events, and campaigns. Contribute to internal communication initiatives, ensuring clear and effective information flow across the agency. Assist in planning and executing communication campaigns to enhance visibility and outreach.

Marketing & Communication Intern · StreamLadderFeb 2025 – Jul 2025 · 6 mos

Handling all social media and communication efforts of the company

Marketing & Communication Intern · StreamLadderFeb 2025 – Jul 2025 · 6 mos

Managed StreamLadder's social media accounts on Instagram, TikTok, YouTube, and Twitter. Created content ideas for new tools, campaigns, and products aligned with the gaming industry. Managed influencer partnerships and collaborations. Utilized Canva, iMovie, and CapCut for video editing and created branded templates to ensure visual consistency across platforms. Created and scheduled engaging written content for blogs and newsletters to enhance audience engagement. Utilized Posthog and Google Analytics to assess campaign performance and applied SEO principles to improve reach and visibility.

Student Guide - Introduction Guide · University of GroningenSep 2022 – Jul 2022
Freelance Travel Content Creator & Tourism Marketer · Self-EmployedOct 2015 – Present · 11 yrs 2 mos
Owner of Social Media Accounts as Content Creator · FreelanceOct 2015 – Jun 2024 · 8 yrs 9 mos

Education· 8

Bachelor in Communication and information studies · University of Groningen2020 – 2023
Social Media and Society · University of Groningen2023 – 2025
Master's Degree · University of Groningen2023 – 2025
Bachelor's Degree · University of Groningen2020 – 2023

Certifications and awards

google analytics2025 – 2026

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