I’m Pamela, a freelance Social Media and UGC Creator specialising in jewellery and lifestyle content. With over 3 years’ experience working as Brand Content Creator for Abbott Lyon, I’ve developed a strong eye for detail and aesthetics, producing scroll-stopping content across Instagram, TikTok, and paid ads. I bring both creativity and strategy to every project. What sets me apart is my ability to capture luxury products in a way that feels aspirational yet relatable, helping brands connect with their audience and drive sales. I offer a flexible approach, whether that’s full content packages, per-asset deliverables, or day-rate creative support, tailored to your brand’s goals.

Pamela Dunton

PRO

I’m Pamela, a freelance Social Media and UGC Creator specialising in jewellery and lifestyle content. With over 3 years’ experience working as Brand Content Creator for Abbott Lyon, I’ve developed a strong eye for detail and aesthetics, producing scroll-stopping content across Instagram, TikTok, and paid ads. I bring both creativity and strategy to every project. What sets me apart is my ability to capture luxury products in a way that feels aspirational yet relatable, helping brands connect with their audience and drive sales. I offer a flexible approach, whether that’s full content packages, per-asset deliverables, or day-rate creative support, tailored to your brand’s goals.

Available to hire

I’m Pamela, a freelance Social Media and UGC Creator specialising in jewellery and lifestyle content. With over 3 years’ experience working as Brand Content Creator for Abbott Lyon, I’ve developed a strong eye for detail and aesthetics, producing scroll-stopping content across Instagram, TikTok, and paid ads. I bring both creativity and strategy to every project.
What sets me apart is my ability to capture luxury products in a way that feels aspirational yet relatable, helping brands connect with their audience and drive sales. I offer a flexible approach, whether that’s full content packages, per-asset deliverables, or day-rate creative support, tailored to your brand’s goals.

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Language

English
Fluent
Thai
Beginner
French
Beginner

Work Experience

Brand Content Creator at Abbott Lyon
May 1, 2023 - August 1, 2025
Creating highly engaging lifestyle content across social channels and campaigns, collaborating with Brand Manager and Brand Creative. Producing and editing lifestyle images and videos for product pages, with shoots from home studio and UK locations; content aligned with brand guidelines and ROAS objectives.
Brand Content Creator Assistant - Part Time at Abbott Lyon
February 28, 2022 - February 22, 2022
Assisted with on-brand content creation across social channels, supported shoot prep and post-production, and coordinated with Brand Manager on content calendars.

Education

MA Fine Art at University of Northampton
January 1, 2018 - January 1, 2021
BA (Hons) Photography at University of Northampton
January 1, 2014 - January 1, 2015
BTEC Level 3 Foundation Diploma, Art & Design at Wellingborough School
January 1, 2000 - January 1, 2014

Qualifications

ABRSM (GCSE equivalents) - Singing, Piano, Clarinet
January 11, 2030 - September 26, 2025

Industry Experience

Media & Entertainment, Retail, Real Estate & Construction, Education, Travel & Hospitality