I'm a Senior UX/UI and Product Designer with 5+ years of experience turning complex problems into products people actually enjoy using. I've worked across health care, logistics, B2B e-commerce, and consumer apps, leading design from the very first whiteboard sketch all the way to developer handoffs. I care deeply about research-backed decisions, lean design systems, and making sure the people using a product feel genuinely considered. Lately I've been integrating AI tools (Figma AI, MCP workflows, Generative UI) into my process not as gimmicks, but because they make me faster and more thoughtful. I'm looking for a team where design has a real seat at the table.

Mokshvi Parekh

I'm a Senior UX/UI and Product Designer with 5+ years of experience turning complex problems into products people actually enjoy using. I've worked across health care, logistics, B2B e-commerce, and consumer apps, leading design from the very first whiteboard sketch all the way to developer handoffs. I care deeply about research-backed decisions, lean design systems, and making sure the people using a product feel genuinely considered. Lately I've been integrating AI tools (Figma AI, MCP workflows, Generative UI) into my process not as gimmicks, but because they make me faster and more thoughtful. I'm looking for a team where design has a real seat at the table.

Available to hire

I’m a Senior UX/UI and Product Designer with 5+ years of experience turning complex problems into products people actually enjoy using. I’ve worked across health care, logistics, B2B e-commerce, and consumer apps, leading design from the very first whiteboard sketch all the way to developer handoffs.

I care deeply about research-backed decisions, lean design systems, and making sure the people using a product feel genuinely considered. Lately I’ve been integrating AI tools (Figma AI, MCP workflows, Generative UI) into my process not as gimmicks, but because they make me faster and more thoughtful. I’m looking for a team where design has a real seat at the table.

See more

Language

English
Fluent
Hindi
Advanced

Work Experience

Sr. UX Designer & AI Product Strategist at Comfort Dental Care (CDC Sugarland)
October 1, 2025 - Present
Led an LLM-powered, agentic scheduling UX embedded in the booking flow; patients describe needs in plain language and the AI surfaces the right service and slot. Prototyped a full conversational UI in Figma, including edge cases for anxious and pediatric patients. Implemented an AI personalization layer surfacing returning-patient treatment recommendations and cross-sell prompts drawn from appointment history. Led a complete website redesign with competitive audits, IA restructuring around three patient mindsets, and a mobile-first navigation overhaul. Built a healthcare design system with WCAG 2.1 AA-compliant colors, responsive typography, and reusable components with developer docs. Integrated Figma AI and Cursor to accelerate ideation, reducing component generation time by about 35% and enabling 2–3 design directions in the time formerly needed for one.
Sr. Product Designer at Shreepal Trade Impex
April 1, 2024 - January 31, 2025
Designed the first-ever 0→1 mobile + web platform for a large furniture distributor, replacing printed binders with a real-time configurator for board sellers, interior designers, and homeowners. End-to-end product development included stakeholder interviews, competitive research, wireframes, five rounds of prototyping, and handoff. Integrated MCP (Model Context Protocol) workflows to pull live catalog data into designs, eliminating placeholder content and catching data gaps early. Built an interactive configurator with real-time visual feedback and used Figma AI to accelerate ideation cycles by ~40%. Employed 3D & generative visualization (Midjourney for material references, then Keyshot renders) to save days per iteration. Delivered a scalable B2B design system with tokens, layout grids, and AI-generated documentation (usage guidelines, accessibility annotations, handoff specs).
Product Associate – UX Designer at Loginext Solutions
January 1, 2023 - February 29, 2024
Field research with 12+ contextual interviews across delivery roles; redesigned order creation flow, driving a 4× increase in completed orders. Led a design sprint for the Driver Mobile App with benchmarking, journey mapping, mid-fidelity prototyping, and usability testing across two cohorts. A/B tested messaging feature (+20%), identifying a dispatcher–driver gap and delivering real-time in-app messaging that improved operational efficiency. Applied behavioral analytics (heatmaps and funnel analysis) to reduce fleet movement drop-offs and guide data-driven iterations.
UX Designer & Researcher at Innominds Software
July 1, 2021 - November 30, 2022
Satellite Messaging UX: designed 20+ wireframe variations and 5 UI color schemes; delivered a 25% lift in design effectiveness and a 30% increase in user satisfaction. Created the first design system for the product, standardizing typography, color, and layout grids to improve cross-surface consistency.
Product Designer at Surya Roshni
January 1, 2020 - October 31, 2020
On-ground market research with 30+ hand sketches and 25+ 3D CAD renders for ceiling fan aerodynamic design; 18 designs were selected for production.
Product Design Intern at Kakul Eco
December 1, 2020 - March 31, 2021
Eco-friendly product line design for a women-led sustainable marketplace; increased visual appeal and market traction by 20% in 2 months.
Sr. UX/UI Designer & AI Product Strategist at Comfort Dental Care (CDC Sugarland)
October 1, 2025 - Present
Led a full UX redesign of the existing site to address dated look, mobile navigation challenges, and buried services. Conducted a competitive audit of 8 dental sites and mapped patient drop-offs, restructuring information architecture around three patient mindsets: 'I need a family dentist,' 'I want a better smile,' and 'I'm nervous about dental care.' Designed an AI-powered scheduling assistant inside the booking flow, including edge cases for anxious patients and pediatric appointments. Prototyped a complete conversational UI in Figma and defined the right service and available slots. Proposed a personalization layer for returning patients, with UI for treatment-recommendation cards and cross-sell prompts that feel helpful, not pushy. Streamlined the design process with AI-assisted component generation in Figma, cutting ideation time by ~35% and enabling rapid stakeholder options. Built a lightweight healthcare design system with accessible color ratios, readable typography, trust-fo
Sr. Product Designer at Shreep al Trade Impex
April 1, 2024 - January 31, 2025
0→1 platform for modular furniture commerce. Designed a mobile and web platform enabling boards sellers, interior designers, and homeowners to visualize and configure modular furniture in real-time. Led end-to-end work: stakeholder interviews, competitive research, wireframes, prototypes, and five full iteration rounds before handoff. Built an interactive configurator to mix and match boards/finishes and visualize results in real time; used AI to accelerate component generation and layout options (reducing ideation cycles by ~40%). Integrated MCP workflows to pull live product catalog data (SKU-aware) into the design environment, improving accuracy of reviews. Used Midjourney for material/fabrication references to drive final 3D renders in KeyShot, saving render time. Created a scalable B2B design system in Figma with components, color tokens, layout grids, and documentation for cross-team use.
Sr. Product Designer – UX Designer at Loginext Solutions
January 1, 2023 - February 29, 2024
Discovery & redesign work in the field with delivery associates to understand real-use scenarios. Mapped a redesigned order creation flow informed by 12+ contextual interviews and dispatcher coordination. Led a Driver Mobile App design sprint: competitive benchmarking, journey mapping, mid-fidelity prototyping, and three rounds of usability testing with two cohorts. Prototyped in-app messaging features using Figma AI and Galileo AI; conducted A/B testing across dispatcher teams, improving operational efficiency by ~20%. Conducted behavioral analytics with Hotjar heatmaps and funnel data to identify drop-offs; implemented three directional changes that reduced drop-offs and improved task completion.
Product Designer at Kakul Eco
December 1, 2020 - March 31, 2021
On-ground market research at Lahuri Chawl; produced 30+ hand sketches and 25+ 3D CAD renders exploring aerodynamic design variations. Eight concepts were selected for production, informing downstream industrial design and manufacturing decisions.
UX Designer & Researcher at Hyderabad (Software UX Design & Research)
July 1, 2021 - November 30, 2022
Designed satellite messaging applications across 20 wireframe variants and five UI color schemes across diverse conditions. Improved overall design effectiveness and user satisfaction. Built the first standardized design library: typography, color system, layout grids, and composition principles to improve consistency across surfaces.

Education

B.Des Product Design at ISDI School of Design & Innovation – Atlas SkillTech University (Affiliated with Parsons School of Design, New York)
January 11, 2030 - May 8, 2026
B.Des Product Design at ISDI School of Design & Innovation – Atlas Skill Tech University, Mumbai, India (affiliated with Parsons School of Design, New York)
January 11, 2030 - May 26, 2026

Qualifications

AWS Cloud Practitioner Essentials
January 11, 2030 - May 8, 2026
Design-Led Strategy: Design Thinking for Business Strategy & Entrepreneurship
January 11, 2030 - May 8, 2026
AWS Cloud Practitioner Essentials
January 11, 2030 - May 26, 2026
Design-Led Strategy: Design Thinking for Business Strategy & Entrepreneurship (AWS)
January 11, 2030 - May 26, 2026
Affiliation: Parsons School of Design, New York
January 11, 2030 - May 26, 2026

Industry Experience

Healthcare, Software & Internet, Professional Services, Transportation & Logistics, Retail, Education, Media & Entertainment