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Paul provides "Right brain solutions for left brain projects." In plain English, that means he turns the complicated technical stuff — investment strategies, technology development, engineering processes — into compelling stories, articles, taglines, infographics and presentations. I'm a fast, highly-capable content creator.…

Paul Lalonde

Brand Strategist, Copywriter, Writer, +6

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Paul provides "Right brain solutions for left brain projects." In plain English, that means he turns the complicated technical stuff — investment strategies, technology development, engineering processes — into compelling stories, articles, taglines, infographics and presentations. I'm a fast, highly-capable content creator.…

Available to hire

Toronto, Canada

Paul provides “Right brain solutions for left brain projects.”

In plain English, that means he turns the complicated technical stuff — investment strategies, technology development, engineering processes — into compelling stories, articles, taglines, infographics and presentations.

I’m a fast, highly-capable content creator.

Language

English

Fluent

Spanish; Castilian

Intermediate

French

Beginner

Work Experience

Independent Communications Consultant at Self-employed

January 9, 2012 - Present

Since 2012, I have been an independent consultant supporting growing organizations in their branding, corporate communications and digital marketing efforts. I specialize in the FinTech sector — investment firms, portfolio managers, tech startups.

Content Manager at MarketingWise Inc.

June 3, 2013 - April 1, 2014

Led the production of White Papers, articles, blog posts, web copy, brochures and sales sheets for growing B2B software companies.

Senior Research Consultant at International Business Ethics Institute

January 9, 2012 - May 31, 2013

Led a comprehensive, global research project on Industry Self-Regulation, including leading interviews with 30+ legislators and executives from the nuclear, banking, pharmaceutical and chemical industries.

Senior Public Affairs Specialist at Investment Industry Regulatory Organization of Canada (IIROC)

January 5, 2009 - January 2, 2012

Following the financial crisis of 2008, joined Canada's national investment regulator to communicate regulatory reform changes to the investing pubic.

Policy Advisor & Communications Specialist at Government of Ontario (Canada)

August 6, 2002 - December 31, 2008

Provided policy analysis and communications strategies for the economic ministries in Canada's largest province.