Available to hire
I am a Creative Producer and Content Manager with experience leading end-to-end production, managing social strategy, and creating engaging video across food, lifestyle, and entertainment. I’m skilled in scripting, editing, scheduling, and coordinating shoots for brands and talent.
I have a proven track record in organic content creation, streamlining workflows, and building content that performs across TikTok, Instagram Reels, and YouTube. I thrive in collaborative environments and enjoy partnering with chefs, creators, and influencers to tell authentic stories.
Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Beginner
Beginner
Beginner
Beginner
Beginner
Language
English
Fluent
Work Experience
Content Manager at CookUnity
January 1, 2025 - PresentOversee digital content strategy and execution for a curated roster of chefs across Instagram and TikTok. Manage tailored content calendars, schedule weekly posts, and develop trend-driven creative that enhances audience engagement and brand presence. Coordinate video shoots, facilitate brand partnerships and collaborations, and lead initiatives in creative campaigns and growth. Track trends and apply data-informed strategies to evolve storytelling and keep content fresh and relevant.
Social Content Producer at CookUnity
January 1, 2025 - PresentProduce CookUnity’s social video content from ideation through execution, ensuring alignment with brand voice, engagement goals, and platform-specific best practices. Capture, edit, and publish high-quality short-form videos that highlight the brand’s top chefs and their unique culinary stories. Facilitate on-camera interactions, making reserved talent feel comfortable while drawing out compelling content for TikTok, Instagram Reels, and YouTube Shorts.
Copywriter (Freelance) at BDG
January 1, 2024 - PresentFreelance copywriter responsible for creating compelling and diverse written content across BDG's brands. Efficiently handle a variety of writing assignments covering topics such as food, lifestyle, parenting, and entertainment, while adapting seamlessly to the unique voice and guidelines of each brand.
Associate Producer, Marketing & Media at CookUnity
January 1, 2024 - January 1, 2025Ensure smooth operations and high-quality content creation. Handle date management tasks, including tracking updates, ingredient requests, and maintaining the project tracker to ensure all tasks are organized and completed efficiently. Label, organize, and manage online media content to streamline workflow. Update call sheets and coordinate recipe documents across departments to ensure consistency and accuracy.
Social Media Content Creator at Educational Travel Adventures
January 1, 2024 - PresentGenerate captivating content aimed at enhancing brand awareness across social media platforms. Conceptualize, shoot, and edit reels, photos, and testimonials. Curate posting calendars and generate production schedules. Maintain a cloud-based storage system for accessing footage and facilitating content creation. Monitor social media trends and insights to optimize content strategy and maximize audience engagement.
Culinary Content Producer & Chef at @ChefPaulardee
January 1, 2023 - PresentFounder of @chefpaulardee on Instagram and TikTok. Conceptualize, create, and post all content designed for the page. Shoot, edit, and style all featured dishes while staying up to date with social trends. Develop recipes of a broad nature for all kinds of cuisines. Understand food brands in order to strategize implementation in recipes.
Coordinator, Billboard Takeover: Chanukkah on Broadway at Key To The City Productions
January 1, 2024 - PresentManaged the coordination of contract, video and board specifications for the billboard takeover portion of the music video, ensuring seamless execution and timely delivery. Oversaw the synchronization of 17 billboards, across 7 different billboard company owners in NYC's Times Square, for a key reveal in the music video. Verified media content met technical specifications and quality standards. Collaborated with production crew to ensure all elements were set and ready for filming.
GFX Designer (Freelance) at Future
January 1, 2023 - PresentCreated and designed magazine advertorial/editorial layouts targeting a wide variety of age demographics. Thrived with quick turnaround deadlines for all drafts. Ensured engaging content that met and complied with brand guidelines. Delivered projects ahead of schedule and under budget.
Producer & Director at Applause NY
January 1, 2017 - January 1, 2023Produced, directed, and oversaw content creation for 'Applause NY' YouTube channel. Helped build a subscriber base of 1.5+ million subscribers leading to the channels 1+ billion views worldwide. Produced 30-50 high-quality projects per term. Facilitated screening events biannually. Recruited, on-boarded and trained all staff members. Increased studio profitability through strategic budget management and creative ideation.
Co-Producer & Assistant Director at Peacock Kids (via Applause Theatrical Workshops, Inc.)
January 1, 2021 - January 1, 2022Championed pre-through post production of Skully and The Mole Crack the Case and Alien Aided. Led the creation of comprehensive production and shooting schedules, as well as provided GFX supervision. Facilitated location scouting and booking for productions, as well as oversaw the completion of all contracts, riders, and talent releases. Liaised with actors' representation for swift budget-conscious negotiations. Established and maintained an engaging and conflict-free working environment. Successfully managed profit margins and budgeting for productions by employing creative problem-solving.
Development Producer, Co-Creator, & Show Host at Food, Booze, & Bullshit
January 1, 2016 - January 1, 2018Recruited and effectively managed production team. Managed production and travel scheduling. Troubleshot production issues in real-time. Managed cast and crew throughout each shoot, adhering to strict schedules. Researched and prepared episode content. Achieved high-quality content creation on a limited budget. Overcame language barriers to ensure smooth communication. Underwent serious acquisition considerations by the executive teams at the Food Network and Scripps Network.
Education
Bachelor of Fine Arts at Montclair State University, NJ
January 11, 2030 - December 15, 2025Qualifications
Industry Experience
Media & Entertainment, Education, Professional Services
Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Beginner
Beginner
Beginner
Beginner
Beginner
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