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I'm Paula Heinisch, a bilingual Art Director and Designer based in Curitiba, Brazil. I specialize in branding, visual identity, and graphic design for both digital and print media, fluent in Portuguese and English. With hands-on experience across agencies, government communications, and corporate campaigns, I bring innovation, strategic storytelling, and collaborative leadership to every project, always aiming for a cohesive digital footprint and meaningful brand impact.…I'm Paula Heinisch, a bilingual Art Director and Designer based in Curitiba, Brazil. I specialize in branding, visual identity, and graphic design for both digital and print media, fluent in Portuguese and English. With hands-on experience across agencies, government communications, and corporate campaigns, I bring innovation, strategic storytelling, and collaborative leadership to every project, always aiming for a cohesive digital footprint and meaningful brand impact.

Paula Heinisch

PRO

Art Director, Designer, Graphic Designer, +2

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I'm Paula Heinisch, a bilingual Art Director and Designer based in Curitiba, Brazil. I specialize in branding, visual identity, and graphic design for both digital and print media, fluent in Portuguese and English. With hands-on experience across agencies, government communications, and corporate campaigns, I bring innovation, strategic storytelling, and collaborative leadership to every project, always aiming for a cohesive digital footprint and meaningful brand impact.…I'm Paula Heinisch, a bilingual Art Director and Designer based in Curitiba, Brazil. I specialize in branding, visual identity, and graphic design for both digital and print media, fluent in Portuguese and English. With hands-on experience across agencies, government communications, and corporate campaigns, I bring innovation, strategic storytelling, and collaborative leadership to every project, always aiming for a cohesive digital footprint and meaningful brand impact.

Available to hire

Curitiba, Brazil

I’m Paula Heinisch, a bilingual Art Director and Designer based in Curitiba, Brazil. I specialize in branding, visual identity, and graphic design for both digital and print media, fluent in Portuguese and English.

With hands-on experience across agencies, government communications, and corporate campaigns, I bring innovation, strategic storytelling, and collaborative leadership to every project, always aiming for a cohesive digital footprint and meaningful brand impact.

Skills

Experience Level

Expert

Expert

Expert

Expert

Language

Portuguese

Fluent

English

Fluent

Spanish; Castilian

Advanced

Work Experience

Art Director at Lumen Design

June 1, 2013 - April 1, 2014

Created logos, packaging mockups, and various graphic materials. Developed digital and physical media pieces, including visual merchandising and photographic composition. Delivered creative and consistent designs, contributing directly to impactful agency projects.

Head Of Design at Ministério Público do Paraná

February 1, 2017 - July 1, 2021

Supported institutional design and formative campaigns. Created logos, promotional materials, and digital artwork. Developed graphic content and copy for different communication channels (web, brochures, flyers). Enhanced visual and digital communications, optimizing public engagement.

Art Director at Trends Content

September 1, 2021 - November 1, 2022

Focused on fashion, design, and strategic communication. Developed branding and visual identity for various brands. Created logos, color palettes, and graphic materials aligning design with technology to maximize impact. Strengthened brand presence with a more cohesive and solid digital footprint.

Art Director at FSB Comunicação

April 1, 2023 - Present

Focused on reputation and image management for major clients. Maintained and monitored visual identity and campaign impact. Developed strategic visual campaigns, mapping and connecting stakeholders through effective messaging. Improved brand reputation through well-executed visual and strategic communication.