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Digital Marketing and Community Manager with 7+ years of experience building engaged online communities and delivering multilingual campaigns across the UK and MENA regions. I’m known for growing audiences by 45% and driving 200%+ engagement increases, while managing high-volume digital communications across four languages. I take ownership of both strategy and execution—creating SEO-optimised copy, scripts, and creative briefs, and running paid and organic campaigns across Instagram, TikTok, LinkedIn and more. I’m hands-on with content planning and production, community management, performance reporting, and continual optimisation using data and analytics.…Digital Marketing and Community Manager with 7+ years of experience building engaged online communities and delivering multilingual campaigns across the UK and MENA regions. I’m known for growing audiences by 45% and driving 200%+ engagement increases, while managing high-volume digital communications across four languages. I take ownership of both strategy and execution—creating SEO-optimised copy, scripts, and creative briefs, and running paid and organic campaigns across Instagram, TikTok, LinkedIn and more. I’m hands-on with content planning and production, community management, performance reporting, and continual optimisation using data and analytics.

Pauline Claradernikoghossian

Digital Marketer, Community Manager, Social Media Manager, +3

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Digital Marketing and Community Manager with 7+ years of experience building engaged online communities and delivering multilingual campaigns across the UK and MENA regions. I’m known for growing audiences by 45% and driving 200%+ engagement increases, while managing high-volume digital communications across four languages. I take ownership of both strategy and execution—creating SEO-optimised copy, scripts, and creative briefs, and running paid and organic campaigns across Instagram, TikTok, LinkedIn and more. I’m hands-on with content planning and production, community management, performance reporting, and continual optimisation using data and analytics.…Digital Marketing and Community Manager with 7+ years of experience building engaged online communities and delivering multilingual campaigns across the UK and MENA regions. I’m known for growing audiences by 45% and driving 200%+ engagement increases, while managing high-volume digital communications across four languages. I take ownership of both strategy and execution—creating SEO-optimised copy, scripts, and creative briefs, and running paid and organic campaigns across Instagram, TikTok, LinkedIn and more. I’m hands-on with content planning and production, community management, performance reporting, and continual optimisation using data and analytics.

Available to hire

Digital Marketing and Community Manager with 7+ years of experience building engaged online communities and delivering multilingual campaigns across the UK and MENA regions. I’m known for growing audiences by 45% and driving 200%+ engagement increases, while managing high-volume digital communications across four languages.

I take ownership of both strategy and execution—creating SEO-optimised copy, scripts, and creative briefs, and running paid and organic campaigns across Instagram, TikTok, LinkedIn and more. I’m hands-on with content planning and production, community management, performance reporting, and continual optimisation using data and analytics.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Language

English

Fluent

French

Fluent

Arabic

Fluent

Armenian

Fluent

Work Experience

Digital Content and Community Manager at The Education Group

January 1, 2023 - April 1, 2026

Developed and executed multi-platform content strategies across Instagram, Facebook, LinkedIn, TikTok and YouTube, contributing to a 200%+ increase in platform engagement through data-led content optimisation. Managed content planning and production across five social media channels, creating up to 80 pieces of content per month including social posts, videos and campaign assets. Created and delivered multilingual organic and paid social campaigns targeting UK and MENA audiences, writing conversion-focused copy, scripts and creative briefs aligned with recruitment objectives. Conceived, launched and independently managed the Student Ambassador Programme at UWS London, recruiting and coordinating 18 student ambassadors and overseeing 12 student-generated content pieces per month. Grew and nurtured online communities, achieving 45% growth in audience engagement through proactive community management and user-generated content initiatives. Managed 700+ enquiries and interactions per mon

Community Manager at M&C Saatchi MENA

January 3, 2019 - March 6, 2023

Led social media and content strategy for high-profile international brands including ALDO, Charles & Keith and additional regional accounts, delivering multilingual campaigns across English and Arabic markets. Managed a portfolio of 7+ brand accounts simultaneously, overseeing content calendars, community management and campaign delivery across fashion, lifestyle and corporate sectors. Owned end-to-end influencer partnerships including outreach, negotiation, approvals and performance reporting. Developed high-impact copy for social media, email marketing and digital campaigns, contributing to 30% audience growth across key client accounts. Analysed campaign performance and audience behaviour to optimise content strategies, improving engagement by 200%+ in selected campaigns. Collaborated with creative, strategy and development teams to deliver integrated campaigns on time, and managed executive/corporate social accounts to maintain brand reputation and grow audiences.