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I'm Pedro Menezes Pereira, a Senior PPC Specialist and Digital Marketing Strategist with over a decade of experience spanning the USA, UK, and Australia. I drive revenue growth through strategic media buying and data-driven marketing, managing ad spends across Google Ads, Facebook Ads, and Bing Ads to deliver strong ROAS and lower CPA. I'm fluent in English, Portuguese, and Spanish, and I thrive in diverse, detail-oriented teams. Notable achievements include helping two clients secure deals on Shark Tank USA, scaling a jewelry brand from $500K to $2.4M in one year, and boosting a software company's leads by 30% while reducing CPA by more than 20%..…I'm Pedro Menezes Pereira, a Senior PPC Specialist and Digital Marketing Strategist with over a decade of experience spanning the USA, UK, and Australia. I drive revenue growth through strategic media buying and data-driven marketing, managing ad spends across Google Ads, Facebook Ads, and Bing Ads to deliver strong ROAS and lower CPA. I'm fluent in English, Portuguese, and Spanish, and I thrive in diverse, detail-oriented teams. Notable achievements include helping two clients secure deals on Shark Tank USA, scaling a jewelry brand from $500K to $2.4M in one year, and boosting a software company's leads by 30% while reducing CPA by more than 20%..

Pedro Menezes Pereira

PRO

PPC Manager, Growth Marketer, Marketing Strategist, +3

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I'm Pedro Menezes Pereira, a Senior PPC Specialist and Digital Marketing Strategist with over a decade of experience spanning the USA, UK, and Australia. I drive revenue growth through strategic media buying and data-driven marketing, managing ad spends across Google Ads, Facebook Ads, and Bing Ads to deliver strong ROAS and lower CPA. I'm fluent in English, Portuguese, and Spanish, and I thrive in diverse, detail-oriented teams. Notable achievements include helping two clients secure deals on Shark Tank USA, scaling a jewelry brand from $500K to $2.4M in one year, and boosting a software company's leads by 30% while reducing CPA by more than 20%..…I'm Pedro Menezes Pereira, a Senior PPC Specialist and Digital Marketing Strategist with over a decade of experience spanning the USA, UK, and Australia. I drive revenue growth through strategic media buying and data-driven marketing, managing ad spends across Google Ads, Facebook Ads, and Bing Ads to deliver strong ROAS and lower CPA. I'm fluent in English, Portuguese, and Spanish, and I thrive in diverse, detail-oriented teams. Notable achievements include helping two clients secure deals on Shark Tank USA, scaling a jewelry brand from $500K to $2.4M in one year, and boosting a software company's leads by 30% while reducing CPA by more than 20%..

Available to hire

Porto, Portugal

I’m Pedro Menezes Pereira, a Senior PPC Specialist and Digital Marketing Strategist with over a decade of experience spanning the USA, UK, and Australia. I drive revenue growth through strategic media buying and data-driven marketing, managing ad spends across Google Ads, Facebook Ads, and Bing Ads to deliver strong ROAS and lower CPA.

I’m fluent in English, Portuguese, and Spanish, and I thrive in diverse, detail-oriented teams. Notable achievements include helping two clients secure deals on Shark Tank USA, scaling a jewelry brand from $500K to $2.4M in one year, and boosting a software company’s leads by 30% while reducing CPA by more than 20%…

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Language

English

Fluent

Portuguese

Fluent

Spanish; Castilian

Fluent

Work Experience

Senior PPC Manager & Analytics at Trena Digital

March 1, 2021 - Present

Managed a $500K quarterly paid acquisition budget, optimizing spend for a 30% improvement in ROAS across multiple clients. Led Vitamart’s multi-channel strategy, driving 30% YoY revenue growth with a targeted 600% ROAS. Increased revenue for a U.S. candles brand from $1.4M to over $3.3M by managing $400K across Google, Facebook, and Bing. Built real-time dashboards and utilized GA/Looker for performance tracking and optimization.

Senior PPC Manager & Analytics at Nowness Agency

November 1, 2022 - Present

Managed a portfolio of 5+ client accounts, increasing revenue by 315% while maintaining a 250% ROAS for Hey Harper. Oversaw an annual PPC budget of ~ $3M, driving substantial growth and strengthening the brand’s global presence. Analyzed cross-channel performance to inform strategy and optimization.

Senior PPC Manager & Analytics at PullRank Media

January 1, 2014 - Present

Managed a portfolio of 15+ client accounts, led a team of PPC managers, and steered marketing strategies across multiple industries. Achieved significant revenue growth and ROI improvements through campaign management, strategic planning, and cross-channel optimization.

Senior PPC Manager & Analytics at Larsen Digital

December 31, 2024 - September 10, 2025

Managed a portfolio of 6+ client accounts, aligning marketing strategies with business goals. Analyzed performance across channels, built dashboards for real-time tracking, and contributed to revenue growth through data-driven optimization.

Senior PPC Manager & Analytics at Pulse Agency

November 1, 2021 - September 10, 2025

Directed a portfolio of 10+ client accounts, leading a team of PPC managers. Drove revenue growth and ROI improvements through strategic campaign management and cross-channel optimization.

Senior PPC Manager & Analytics at Code Design

December 31, 2018 - September 10, 2025

Led a team of PPC managers and directed marketing strategies for multiple clients across various industries. Achieved revenue growth and ROI improvements through campaign management and strategic planning.

Senior PPC Freelancer & Digital Marketing Consultant at Upwork

January 1, 2011 - Present

Independent freelancer offering PPC management and digital marketing consulting on Upwork for 13+ years, delivering strategy, execution, and ROI optimization for diverse clients.