The Brief

The client needed an elegant, highly structured cookbook design for a premium baking guide focused on artisanal strawberry desserts (Merengue de Morango, Bombom de Morango, and Mil Folhas). The layout needed to present complex culinary steps, specialized utensils, and recommended ingredient brands in a visually appealing, easy-to-read editorial format.

What I Made

• Editorial Layout & Typesetting: Designed a rich, vintage-inspired layout featuring deep burgundy tones, elegant script headers, and crisp typography for maximum readability.

• Visual Information Hierarchy: Created custom visual spreads including an annotated “Utensílios” (Utensils) page with isolated product shots and a styled “Marcas” (Recommended Brands) illustrated shopping cart layout.

• Recipe Spreads: Structured clear multi-column recipe pages pairing full-bleed, mouth-watering food photography with step-by-step instructions and structured ingredient lists.

The Result

Delivered a complete, publication-ready cookbook layout that elevates the home-baking experience. The cohesive visual identity seamlessly balances aesthetic charm with practical utility, giving the client a professional digital and print product that stands out in the culinary niche.