Available to hire
Hi, I’m Peter S. Madale II, AI Automation and Frontend Engineer with 15+ years of building production web apps and intelligent workflow systems. I specialize in combining automation tools like n8n with AI APIs and modern frontend tech to cut manual work, save hours every week, and scale operations.
I enjoy designing end-to-end solutions that are robust, maintainable, and user-friendly, from dashboards and CRM pipelines to cross-platform apps with React, TypeScript, and Electron. I love collaborating with teams and turning complex requirements into reliable, scalable software.
Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Language
English
Fluent
Work Experience
Senior Software Engineer at Nodies LLC
August 1, 2025 - October 2, 2025Building and maintaining user interfaces with modern JavaScript frameworks (React/Next.js) and TypeScript; implementing component libraries/design systems derived from Figma; integrating frontends with REST/GraphQL APIs; writing unit/integration tests with Cypress and Jest; active in standups, sprint planning, bug bashes, and demos.
JavaScript Developer at Wallet Inc
April 1, 2023 - October 2, 2025UI/UX front-end development for Wallet Inc. using JavaScript, jQuery, Handlebars, CSS/Bootstrap; troubleshoot and optimize UI/UX/web issues in DevTools; update UI functionalities.
Front-end Developer at Turnkey Business Solutions Pte Ltd
January 1, 2020 - October 2, 20252016-2020: Maintained and developed the front-end of a web-based application for Singapore's iconic hotel; used ASP.NET MVC Core 3.1 with C#, JavaScript, jQuery, CSS/HTML; admin/dashboard templates with widgets and analytics for sales monitoring; CRUD for retailers/sites/leases;/admin tasks and reporting.
Front-end Developer at Turnkey Business Solutions Pte Ltd
January 1, 2022 - October 2, 20252020-2022: Developed front-end for a web-based application used by various shops/stores; integrated AngularJS/TypeScript with ASP.NET MVC Core; built admin dashboards and data visualizations; collaborated on UI/UX improvements and cross-functional tasks.
Adobe Business Catalyst Expert / Web Developer (Freelance) at Freelance
June 1, 2016 - October 2, 2025Co-created 47digits.com; built sites on Adobe Business Catalyst (HTML/HTML5, BC Liquid, jQuery, CSS/Foundation/Bootstrap); implemented eCommerce, dynamic modules, secure zones; project scoping, estimation, QA, and client communication.
Web Developer at Konsum Tech
August 1, 2010 - October 2, 2025Developed websites using Adobe Business Catalyst; implemented eCommerce and various web apps; supported project quotations and client communications.
Web Developer at Tech Growth Solutions
June 1, 2009 - October 2, 2025Developed websites on Adobe Business Catalyst; implemented eCommerce and web modules; contributed to project scoping and delivery.
QA Supervisor at Western Wats Philippines Inc./ NOW SSI
July 1, 2008 - October 2, 2025QA monitoring of agent performance; reporting and communication with US supervisors; ensured adherence to project guidelines.
Operations Supervisor/Project Manager at Western Wats Philippines Inc./ NOW SSI
November 1, 2007 - October 2, 2025Managed dialing projects; defined instructions; used SQL queries to monitor quotas; supervised agents to ensure project delivery and timely reporting.
Market Researcher at Western Wats Philippines Inc./ NOW SSI
September 1, 2007 - October 2, 2025Interviews with foreign respondents; achieved daily quotas; collaborative team-based projects with strict guidelines.
Senior Software Engineer at Nodies LLC | WHF
August 1, 2025 - October 2, 2025Front-end development focusing on modern JavaScript frameworks (React/Next.js) and TypeScript; implementing component libraries/design systems; ensuring responsive, accessible UI/UX derived from Figma; integrating frontends with REST/GraphQL APIs; writing unit/integration tests with Cypress and Jest; collaborating with backend and product teams; participating in standups, sprint planning, bug bashes, and demos.
JavaScript Developer at Wallet Inc
April 1, 2023 - October 2, 2025UI/UX front-end development for a web-based toolkit enabling CRM, Marketing, Loyalty, Messaging, and Digital Payments;Worked with JavaScript/jQuery/Handlebars, CSS/Bootstrap; troubleshooting UI/UX issues; updating UI functionalities; optimizing front-end experience.
Front-end Developer at Turnkey Business Solutions Pte Ltd
December 31, 2020 - October 2, 20252016-2020: Developed the front-end for a web-based application serving Singapore’s hotel sector; ASP.NET MVC Core 3.1; Admin/Dashboard templates with data widgets and charts; CRUD for Retailers, Sites, Leases, Stores and Users; implemented data visualization for sales and store metrics.
Front-end Developer at Turnkey Business Solutions Pte Ltd
December 31, 2022 - October 2, 20252020-2022: Front-end work for Admin/Dashboard analytics module; AngularJS/TypeScript; UI development for store-level analytics and reporting; maintained and enhanced Procurement/Inventory dashboards.
Adobe Business Catalyst Expert / Web Developer at Freelance
June 30, 2016 - October 2, 2025Co-creator of 47digits.com; built BC CMS-based websites, eCommerce modules, and web apps using BC, HTML/BC Liquid, jQuery/JS, CSS/Bootstrap; project scoping, costing, development, QA, and client communication; performance optimization using PageSpeed Insights; involved with Ionic/Node.js/Firestore/Firebase basics.
Web Developer at Konsum Tech
August 1, 2010 - October 2, 2025Developed BC-based sites; contributed to eCommerce and dynamic web applications; participated in quotation processes and client communication.
Web Developer at Tech Growth Solutions
June 1, 2009 - October 2, 2025Developed BC-based sites; implemented eCommerce features and dynamic modules; participated in project scoping and delivery.
QA Supervisor at Western Wats Philippines Inc./ NOW SSI
November 30, 2007 - October 2, 2025QA monitoring of multiple Western Wats centers; reporting; ensuring adherence to project instructions and quality standards.
Operations Supervisor/Project Manager at Western Wats Philippines Inc./ NOW SSI
November 1, 2007 - October 2, 2025Managed dialing projects; provided project specifications and instructions; used SQL queries to monitor quotas and performance; oversaw daily project progress and reporting.
Market Researcher at Western Wats Philippines Inc./ NOW SSI
September 1, 2007 - October 2, 2025Interviewed foreign respondents for surveys; achieved daily quotas as part of a project team.
AI AUTOMATION ENGINEER at Selr AI
October 1, 2025 - PresentArchitected production n8n workflows and AI agents for reporting and CRM automation; Automated reporting saving 4–6 hours per cycle; Integrated OpenAI APIs for insights and summaries with guardrails; Built full CRM pipelines (lead → CRM → messaging → invoice → delivery); Used Claude Code to scaffold boilerplate workflows and accelerate development.
SOFTWARE ENGINEER at Nodies
August 1, 2023 - August 1, 2025Built cross-platform React + TypeScript + Electron app; Created reusable components and custom hooks; Integrated OpenAI and Supabase services; Implemented Jest/Testing Library for stable releases.
FRONTEND DEVELOPER at YA-YA Creations (Shopify)
August 1, 2025 - October 1, 2025Built custom Shopify apps, Liquid templates, and API integrations; Improved PageSpeed/SEO and conversion-focused UX; Delivered responsive, pixel-perfect UIs from Figma.
JAVASCRIPT DEVELOPER at Wallet Inc.
August 1, 2022 - April 1, 2023Developed CRM UI features using JavaScript, jQuery, Handlebars; Optimized performance and UX via debugging and refactoring.
FRONTEND DEVELOPER at Turnkey Business Solutions
June 1, 2016 - August 1, 2022Built enterprise dashboards and analytics portals for retail/hospitality chains; Implemented charts, reports, and CRUD systems for large datasets; Maintained AngularJS/TypeScript apps with live nationwide deployments.
FREELANCE WEB DEVELOPER at 47Digits
August 1, 2010 - June 1, 2016Delivered CMS/eCommerce solutions for AU/UK/US clients; Built full-stack apps and optimized performance/SEO.
WEB DEVELOPER at TechGrowth Global
September 1, 2008 - August 1, 2010Developed CMS-based business websites and eCommerce solutions.
QA SUPERVISOR at Western Wats Philippines
June 1, 2006 - July 1, 2008Led QA monitoring, reporting, and operational support for call center projects.
Education
Bachelor's/College Degree in Computer Science/Information Technology at Mindanao State University - Iligan Institute of Technology
January 11, 2030 - January 1, 2005Bachelor's/College Degree in Computer Science/Information Technology at Mindanao State University - Iligan Institute of Technology
January 11, 2030 - January 1, 2005BS Computer Science / IT at Mindanao State University – Iligan Institute of Technology
January 11, 2030 - February 9, 2026Qualifications
Industry Experience
Software & Internet, Retail, Professional Services, Media & Entertainment, Education, Travel & Hospitality, Other, Wholesale & Distribution
• Developed a responsive web application using Chakra UI, creating reusable UI components that enhanced code maintainability.
• Implemented custom hooks to encapsulate shared logic, reducing redundancy and improving efficiency.
• Conducted thorough end-to-end testing with Cypress, ensuring seamless interactions between frontend, backend, and APIs.
• Manage code reviews on GitHub to maintain high code quality.
Skills used: React.js, TypeScript, Testing Library, JestJS, ES6, GitHub, Next.js, Chakra UI, Figma, Microsoft Visual Studio Code
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