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Phillip Koch is an art director and brand strategist who blends high-craft creative direction with rigorous operational systems, running end-to-end campaigns, production calendars, and playbooks that turn story-first work into measurable business results. He’s led projects for brands like Hermès and the NBA, scaled seasonal production (10 collections/year) and 120,000+ visual assets annually for SCOUT, and driven performance gains such as 430% social growth for Arc & Iveagh and growing Klaviyo revenue from $2K to $27K/month for Allwear. What makes him stand out is this hybrid of taste and process: he not only crafts distinctive visuals and narratives (featured in Vogue, WWD, Forbes), he also builds the briefs, vendor relationships, dashboards, and workflows that let teams ship those ideas reliably and scale impact. In short, he helps clients look and perform better, turning creative vision into repeatable systems that increase discovery, conversion, and long-term brand value.…Phillip Koch is an art director and brand strategist who blends high-craft creative direction with rigorous operational systems, running end-to-end campaigns, production calendars, and playbooks that turn story-first work into measurable business results. He’s led projects for brands like Hermès and the NBA, scaled seasonal production (10 collections/year) and 120,000+ visual assets annually for SCOUT, and driven performance gains such as 430% social growth for Arc & Iveagh and growing Klaviyo revenue from $2K to $27K/month for Allwear. What makes him stand out is this hybrid of taste and process: he not only crafts distinctive visuals and narratives (featured in Vogue, WWD, Forbes), he also builds the briefs, vendor relationships, dashboards, and workflows that let teams ship those ideas reliably and scale impact. In short, he helps clients look and perform better, turning creative vision into repeatable systems that increase discovery, conversion, and long-term brand value.

Phillip Koch

Brand Strategist, Marketing Consultant, Marketing Strategist, +4

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Phillip Koch is an art director and brand strategist who blends high-craft creative direction with rigorous operational systems, running end-to-end campaigns, production calendars, and playbooks that turn story-first work into measurable business results. He’s led projects for brands like Hermès and the NBA, scaled seasonal production (10 collections/year) and 120,000+ visual assets annually for SCOUT, and driven performance gains such as 430% social growth for Arc & Iveagh and growing Klaviyo revenue from $2K to $27K/month for Allwear. What makes him stand out is this hybrid of taste and process: he not only crafts distinctive visuals and narratives (featured in Vogue, WWD, Forbes), he also builds the briefs, vendor relationships, dashboards, and workflows that let teams ship those ideas reliably and scale impact. In short, he helps clients look and perform better, turning creative vision into repeatable systems that increase discovery, conversion, and long-term brand value.…Phillip Koch is an art director and brand strategist who blends high-craft creative direction with rigorous operational systems, running end-to-end campaigns, production calendars, and playbooks that turn story-first work into measurable business results. He’s led projects for brands like Hermès and the NBA, scaled seasonal production (10 collections/year) and 120,000+ visual assets annually for SCOUT, and driven performance gains such as 430% social growth for Arc & Iveagh and growing Klaviyo revenue from $2K to $27K/month for Allwear. What makes him stand out is this hybrid of taste and process: he not only crafts distinctive visuals and narratives (featured in Vogue, WWD, Forbes), he also builds the briefs, vendor relationships, dashboards, and workflows that let teams ship those ideas reliably and scale impact. In short, he helps clients look and perform better, turning creative vision into repeatable systems that increase discovery, conversion, and long-term brand value.

Available to hire

Phillip Koch is an art director and brand strategist who blends high-craft creative direction with rigorous operational systems, running end-to-end campaigns, production calendars, and playbooks that turn story-first work into measurable business results. He’s led projects for brands like Hermès and the NBA, scaled seasonal production (10 collections/year) and 120,000+ visual assets annually for SCOUT, and driven performance gains such as 430% social growth for Arc & Iveagh and growing Klaviyo revenue from $2K to $27K/month for Allwear.

What makes him stand out is this hybrid of taste and process: he not only crafts distinctive visuals and narratives (featured in Vogue, WWD, Forbes), he also builds the briefs, vendor relationships, dashboards, and workflows that let teams ship those ideas reliably and scale impact. In short, he helps clients look and perform better, turning creative vision into repeatable systems that increase discovery, conversion, and long-term brand value.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Language

English

Fluent

Work Experience

Associate Art Director at SCAD Annual Fashion Show

January 1, 2019 - October 12, 2025

Supported Art Director with shoot logistics and on-set production. Created moodboards and production briefs aligned to designers. Coordinated vendors, location, talent, and post-production delivery.

Graphic Designer, Intern at DMA United

December 30, 2018 - October 10, 2025

Designed website page layouts, website banners, email pages, and graphics for multi-million dollar brands. Curated layouts and designs of interactive media pages for specified target markets. Designed, edited, and developed social media strategies and campaign advertising assets for clients.

Photo Editor & Production Coordinator at SCOUT

March 31, 2021 - January 6, 2023

- Managed e-commerce & lifestyle shoot logistics (pre-production through post-production) - Managed all CLO production for 10 seasonal collections per year (scaled collections from 5 to 10 a year). - Managed and Produced output of 120,000+ marketing & visual assets per year. - Managed photography workspaces, equipment, & team - Improved production quality & quantity of photo & CLO assets for Shopify use. - Edited, retouched, resized, & color corrected imagery for all Ads, Campaigns, Wholesale, Retail, Amazon, & Shopify.

Creative Director at Allwear

March 16, 2022 - February 28, 2025

- Directed & conceptualized photoshoots, ad campaigns, & email marketing campaigns that have resulted in a 38.5% CMGR for 2024. - Conceptualizes creative visions, produces, & directs photo & video shoots - Manages the company calendar, graphic design, influencer/affiliate program, market strategy, & creative strategy for brand development. - Boosted Klaviyo’s average monthly email sales to $27,000.00. - Manages the team’s projects, including timelines & deadlines for graphics, videos, Shopify website pages, emails, photo edits, & all other creative assets. - Developed brand identity, Shopify site design, & company standards to maintain brand image

Founder, Art Director & Brand Strategist at Remain In Post

February 8, 2017 - Present

In 2017, I founded Remain In Post to empower brands in the fashion, jewelry, and accessories industries through innovative art direction, brand strategy, and high-impact visual storytelling. I have since been expanding into hospitality, DTC retail (sports, outdoors, luxury e-comm brands), and business advocacy groups. As the creative force behind the company, I specialize in conceptualizing and directing photo and video shoots, developing omnichannel branding strategies, and driving measurable growth for sustainable and luxury brands. My work bridges creativity and strategy, delivering original content and long-term brand visibility that resonates with target markets and boosts sales. What I Do: - Lead a dynamic creative team, overseeing project management, hiring, budgets, and production schedules while maintaining exceptional quality standards. - Direct end-to-end production—from pre-production (storyboarding, shot lists, styling) to post-production (color grading, editing, retouching)—for award-winning photo and video campaigns. - Develop and pitch mood boards and creative briefs tailored to client brand identities, target audiences, and desired outcomes. - Craft omnichannel brand strategies, including affiliate marketing programs, content strategy, social media strategy, email marketing, graphic design, website design, website development, and market positioning, to drive engagement and revenue growth. - Conceptualize and execute original creative visions that elevate brand storytelling across platforms. Key Accomplishments: - Design Rush June 2025, LVMH Prize, and FSF Award-Winning Campaigns: Conceptualized and directed standout campaigns, photo and video shoots recognized for creativity and innovation. - Arc & Iveagh (Luxury Menswear): Achieved 420% social media growth in Q1 2025 through targeted content strategies. - Hermes (Luxury Fashion): Revamped social media campaigns to attract younger audiences while preserving brand heritage.