I’m a UK-based 3D artist and founder of Pixel Deluxe, specialising in high-end product and packaging visualisation for beauty, skincare, and lifestyle brands. I create clean, photoreal CGI for eCommerce, social, and campaign use—ranging from still imagery and transparent packshots to 360° animations and motion assets. My work is designed to give brands flexibility across digital and retail, often supporting everything from pre-launch artwork testing through to full product rollouts. I’ve worked with brands including Vacation, Eadem, Discothèque, Tens, Heights, and New & Lingwood. I supported Vacation from pre-launch, creating CGI across nearly their entire product range over the past six years, and more recently developed product visuals for Heights’ supplements and packaging. Alongside product visualisation, I bring a strong background in motion design, having spent six years as Head of Motion at ABF Pictures - whereby I produced motion graphics, VFX and 3D animation for TV commercials and digital media. This allows me to deliver both still and animated content with a consistent, brand-led approach. With over 15 years’ experience across 3D and motion, I focus on delivering polished, detail-driven imagery efficiently and collaboratively.…

Seb James

I’m a UK-based 3D artist and founder of Pixel Deluxe, specialising in high-end product and packaging visualisation for beauty, skincare, and lifestyle brands. I create clean, photoreal CGI for eCommerce, social, and campaign use—ranging from still imagery and transparent packshots to 360° animations and motion assets. My work is designed to give brands flexibility across digital and retail, often supporting everything from pre-launch artwork testing through to full product rollouts. I’ve worked with brands including Vacation, Eadem, Discothèque, Tens, Heights, and New & Lingwood. I supported Vacation from pre-launch, creating CGI across nearly their entire product range over the past six years, and more recently developed product visuals for Heights’ supplements and packaging. Alongside product visualisation, I bring a strong background in motion design, having spent six years as Head of Motion at ABF Pictures - whereby I produced motion graphics, VFX and 3D animation for TV commercials and digital media. This allows me to deliver both still and animated content with a consistent, brand-led approach. With over 15 years’ experience across 3D and motion, I focus on delivering polished, detail-driven imagery efficiently and collaboratively.…

Available to hire

I’m a UK-based 3D artist and founder of Pixel Deluxe, specialising in high-end product and packaging visualisation for beauty, skincare, and lifestyle brands.

I create clean, photoreal CGI for eCommerce, social, and campaign use—ranging from still imagery and transparent packshots to 360° animations and motion assets. My work is designed to give brands flexibility across digital and retail, often supporting everything from pre-launch artwork testing through to full product rollouts.

I’ve worked with brands including Vacation, Eadem, Discothèque, Tens, Heights, and New & Lingwood. I supported Vacation from pre-launch, creating CGI across nearly their entire product range over the past six years, and more recently developed product visuals for Heights’ supplements and packaging.

Alongside product visualisation, I bring a strong background in motion design, having spent six years as Head of Motion at ABF Pictures - whereby I produced motion graphics, VFX and 3D animation for TV commercials and digital media. This allows me to deliver both still and animated content with a consistent, brand-led approach.

With over 15 years’ experience across 3D and motion, I focus on delivering polished, detail-driven imagery efficiently and collaboratively.

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Language

English
Fluent

Work Experience

Freelance 3D Artist at Pixel Deluxe
July 1, 2016 - Present
Freelance 3D artist creating high-end 3D visuals; initial work included ~420 sunglasses renders for Tens and continued on to produce 3D product visualisations for multiple clients such as Vacation, Eadem, Heights, Discothéque, Louie Louie & more.
Head of Motion at ABF Pictures
May 1, 2019 - September 1, 2025
Head of Motion graphics department, producing motion graphics and VFX for TV commercials and online content; expanded CG skills into VFX including camera tracking, compositing, digital clean-up, rotoscoping, character animation, and CG environments/assets for TV adverts.
3D & Motion Graphics Artist at Global Eagle Entertainment
September 1, 2010 - May 1, 2019
Produced 3D animated safety films and motion graphics for the airline industry; specialised in photorealistic airline interiors and monthly entertainment promos.

Education

BA 3D Computer Animation - 2:1 at Swansea Metropolitan University
January 11, 2030 - January 1, 2010
National Diploma in Multimedia Distinction - Merit - Merit at Coleg Gwent - Newport, Wales
January 11, 2030 - January 1, 2007
1st Diploma in Multimedia at Coleg Gwent - Newport, Wales
January 11, 2030 - January 1, 2004
Art, Graphics, Maths, Double English, Science, Geography, French at Chepstow Comprehensive School
January 11, 2030 - January 1, 2002

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment
    Vacation Inc - Classic Lotion Sun Jug

    A new set of 3D renders for @vacationinc’s Classic Lotion Sun Jug. The aim was to create a clean, cohesive series that matched the existing Classic Lotion tube renders and sat naturally alongside the rest of Vacation’s e-commerce line-up.

    Poundcake - Cactus Jam
    https://www.behance.net/gallery/249160645/Poundcake-Cactus-Jam A new client project to share — Poundcake. Towards the end of 2025 I worked with the team to create a series of 3D renders for their upcoming product, Cactus Jam. The goal was to match the look and feel of their existing photography as closely as possible, with careful attention paid to highlights, subtle refractions, and getting the colour tones just right. Alongside the new product visuals, I also recreated a number of existing product shots in CG to help keep the range feeling consistent across web and marketing. And yes — it genuinely smells like the best cake. If you’re looking for CG imagery for eCommerce, social, or marketing, feel free to get in touch — I currently have availability for new projects. Many thanks to Poundcake for the project! 🔗 poundcake.com 🔗 pixeldeluxe.co.uk 3D ProductVisualisation Render 3DArtist Poundcake ProductRendering 3DDesign PixelDeluxe Visualisation…
    Eadem - Sunsuede

    A new 3D render produced for Eadem’s Sunsuede Daily Sunscreen & Blurring Primer.

    Really nice to see this one live on their online store this morning — always a good feeling seeing the work out there. Wishing the team at Eadem.co all the best with the launch.

    If you’re looking for CG imagery for eCommerce or social, feel free to get in touch.

    🔗 eadem.co
    🔗 pixeldeluxe.co.uk

    #3D #ProductVisualisation #Render #3DArtist #Eadem #ProductRendering #3DDesign #PixelDeluxe #Visualisation

    Vacation - Signature Scent Duo

    A set of 3D renders produced for Vacation Inc’s Signature Scent Duo — featuring their “Vacation” EDT and Perfumed Body Lotion, housed in that lovely golden packaging.

    The focus here was on getting the materials to feel right, especially the varied gold finishes. Clean lighting, controlled reflections, and consistency across all of the required images.

    🔗 vacation.inc
    🔗 pixeldeluxe.co.uk

    #3D #ProductVisualisation #Render #3DArtist #VacationInc #ProductRendering #3DDesign #PixelDeluxe #Visualisation

    Vacation - Coconut Oil

    A new set of 3D renders for @vacationinc’s Original Coconut Oil.

    I focused here on clean lighting and controlled reflections to show off the finish and colour of the bottle, keeping the look consistent with their existing product renders and product photography. Exited to see it up on their store now at: https://www.vacation.inc/collections/all

    Many thanks to all at Vacation for the project.

    🔗 vacation.inc
    🔗 pixeldeluxe.co.uk

    #3D #ProductVisualisation #Render #3DArtist #VacationInc #ProductRendering #3DDesign #PixelDeluxe #Visualisation

    Heights - Vitals

    A new one for my client, Heights. Towards the end of 2025 I worked with the team to create a new series of renders for their supplement capsule range.

    Here are a few of the online and retail visuals I produced for their Vitals multi-vitamin capsules — which now also feature on the product packaging.

    Many thanks to all at Heights for the opportunity to work on this!

    🔗 heights.com
    🔗 pixeldeluxe.co.uk

    Eadem - The Chisel

    A series of 3D renders I produced for Eadem’s “The Chisel” — their Gua Sha & Jade Facial Sculptor.
    The focus here was on capturing the smooth stone texture and subtle translucency of the material, while keeping the lighting soft and refined. Clean reflections, simple compositions, and enough detail to let the shape and finish speak for themselves.

    🔗 eadem.com
    🔗 pixeldeluxe.co.uk

    #ProductVisualisation #3DArtist #ProductRendering #3DDesign #Visualisation

    Discothèque Fragrances

    Some work from an exciting new client to share — DISCOTHÈQUE. Towards the end of last year, I worked with them to create a series of 3D renders for their impeccably scented fragrance range.

    The brief was to achieve a glamorous look that matched their existing photography, with elegant glares and clean, controlled reflections to keep everything feeling polished and high-end. All delivered with options for realistic glass transparency allowing for maximum flexibility on the clients’ end.

    Many thanks to all at Discothèque for the project.

    🔗 discothequefragrances.com
    🔗 pixeldeluxe.co.uk

    #3D #ProductVisualisation #Render #3DArtist #Discotheque #Fragrance #ProductRendering #3DDesign #PixelDeluxe #Visualisation

    Tens - Classic Compact

    A series of 3D renders for @tens’ Compact Classic shades — shown here in their Grey, Purple, and Green Crystal frames with the Boulevard, Spectachrome, and Tropic High lens finishes.

    I kept the lighting soft and even to show off the colour shifts in each lens and pushed the reflections just enough to bring out the clarity in the frame, all whilst matching the other numerous renders in their collection. A fun set to build — each pair has its own mood, but they sit nicely together as a collection.

    🔗 tens.co
    🔗 pixeldeluxe.co.uk

    #3D #ProductVisualisation #Render #3DArtist #Tens #Sunglasses #ProductRendering #3DDesign #PixelDeluxe

    Vacation Inc - Air Fresheners

    A set of 3D renders featuring Vacation Inc.’s range of Air Fresheners— each one inspired by one of their iconic products.

    I wanted to keep the visuals clean and consistent while letting each scent’s unique branding setting each one apart. Subtle material changes made all the difference in making each render unique whilst tying the set together.

    🔗 vacation.inc/collections/all
    🔗 pixeldeluxe.co.uk

    #3D #ProductVisualisation #Render #3DArtist #VacationInc #ProductRendering #Visualisation #PixelDeluxe #3DDesign

    Eadem - Cloud Cushion

    A selection of 3D renders featuring https://www.twine.net/signin Cloud Cushion Airy Brightening Moisturizer.

    I focused on soft, balanced lighting that matched existing photography with subtle highlights, warm neutrals, and composition to match renders of the other products in Eadem’s range.

    🔗 eadem.co
    🔗 pixeldeluxe.co.uk

    #3D #ProductVisualisation #Render #3DArtist #Eadem #ProductRendering #3DDesign #PixelDeluxe #Visualisation #productvisualization

    Vacation Inc - After Sun Gel

    Another 3D render in my series for Vacation Inc. — this one featuring their refreshing After Sun Gel.

    I wanted to capture that cool, clean feel the product has — soft lighting, clear materials, and just the right amount of shine. Simple setup, smooth result.

    🔗 vacation.inc/collections/all
    🔗 pixeldeluxe.co.uk

    #3D #ProductVisualisation #Render #3DArtist #VacationInc #Visualisation #PixelDeluxe #ProductRendering #3DDesign