We’re an award winning animation studio based in London. Since forming in 2006, we have gained a reputation for creating outstanding, engaging films that communicate, inform, educate and entertain audiences around the world. We pride ourselves on forging close collaborative relationships with our clients and producing work that surpasses expectation. We provide a full range of animation services including script writing, storyboarding, voice recording and direction, design, 2D animation, 3D modelling, 3D animation, rendering, compositing, editing and motion graphics. Our clients include leading broadcasters, production companies and communications agencies, as well as some of the worlds top brands and businesses.…We’re an award winning animation studio based in London. Since forming in 2006, we have gained a reputation for creating outstanding, engaging films that communicate, inform, educate and entertain audiences around the world. We pride ourselves on forging close collaborative relationships with our clients and producing work that surpasses expectation. We provide a full range of animation services including script writing, storyboarding, voice recording and direction, design, 2D animation, 3D modelling, 3D animation, rendering, compositing, editing and motion graphics. Our clients include leading broadcasters, production companies and communications agencies, as well as some of the worlds top brands and businesses.WWW…
We’re an award winning animation studio based in London. Since forming in 2006, we have gained a reputation for creating outstanding, engaging films that communicate, inform, educate and entertain audiences around the world. We pride ourselves on forging close collaborative relationships with our clients and producing work that surpasses expectation. We provide a full range of animation services including script writing, storyboarding, voice recording and direction, design, 2D animation, 3D modelling, 3D animation, rendering, compositing, editing and motion graphics. Our clients include leading broadcasters, production companies and communications agencies, as well as some of the worlds top brands and businesses.…We’re an award winning animation studio based in London. Since forming in 2006, we have gained a reputation for creating outstanding, engaging films that communicate, inform, educate and entertain audiences around the world. We pride ourselves on forging close collaborative relationships with our clients and producing work that surpasses expectation. We provide a full range of animation services including script writing, storyboarding, voice recording and direction, design, 2D animation, 3D modelling, 3D animation, rendering, compositing, editing and motion graphics. Our clients include leading broadcasters, production companies and communications agencies, as well as some of the worlds top brands and businesses.WWWW…
Available to hire
We’re an award winning animation studio based in London. Since forming in 2006, we have gained a reputation for creating outstanding, engaging films that communicate, inform, educate and entertain audiences around the world.
We pride ourselves on forging close collaborative relationships with our clients and producing work that surpasses expectation. We provide a full range of animation services including script writing, storyboarding, voice recording and direction, design, 2D animation, 3D modelling, 3D animation, rendering, compositing, editing and motion graphics.
Our clients include leading broadcasters, production companies and communications agencies, as well as some of the worlds top brands and businesses.
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Education, Financial Services, Healthcare, Life Sciences, Non-Profit Organization, Telecommunications, Computers & Electronics, Professional Services, Software & Internet
Plastic Milk Showreel
If you have a project you'd like to talk about, we'd love to hear from you. Get in touch:
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video explainervideo animator animationvideo…If you have a project you'd like to talk about, we'd love to hear from you. Get in touch:
https://www.twine.net/signin
+44https://www.twine.net/signin
video explainervideo animator animationvideoWW…
Financial Industry Animation Video
Some animation work we created for one of our clients in the financial and banking industry.
We made a series of informative animated videos for both internal and external communications. We helped finesse the scripts, then went on to develop the characters, storyboards, animation, record the voice over, sound design, music and the final mix. The films guide viewers through tricky, sometimes counter-intuitive, financial concepts in a way that is friendly, clear and easy-to-follow.
video explainervideo…Some animation work we created for one of our clients in the financial and banking industry.
We made a series of informative animated videos for both internal and external communications. We helped finesse the scripts, then went on to develop the characters, storyboards, animation, record the voice over, sound design, music and the final mix. The films guide viewers through tricky, sometimes counter-intuitive, financial concepts in a way that is friendly, clear and easy-to-follow.
video explainervideoWW…
Financial Industry Animation Video
Some animation work we created for one of our clients in the financial and banking industry.
We made a series of informative animated videos for both internal and external communications. We helped finesse the scripts, then went on to develop the characters, storyboards, animation, record the voice over, sound design, music and the final mix. The films guide viewers through tricky, sometimes counter-intuitive, financial concepts in a way that is friendly, clear and easy-to-follow.
video explainervideo…Some animation work we created for one of our clients in the financial and banking industry.
We made a series of informative animated videos for both internal and external communications. We helped finesse the scripts, then went on to develop the characters, storyboards, animation, record the voice over, sound design, music and the final mix. The films guide viewers through tricky, sometimes counter-intuitive, financial concepts in a way that is friendly, clear and easy-to-follow.
video explainervideoWW…
Medical Animation Video
This film illustrates the mechanism of action of a thrombolytic drug, showing how it breaks down a blood clot in the brain to restore the circulation and limit neurological damage in an ischaemic stroke. The drug targets the fibrin strands which hold the blood clot together, activating an enzyme which breaks down the fibrin.
PROCESS
The client was looking for a short film made on a limited budget but with a highend look and feel. The initial meeting with the agency was highly productive. We quickly established a visual direction for the film by running through a selection of references. We also identified areas where unnecessary complexity could be avoided. This ensured the available budget wasn’t being spread too thinly. The agency had their own in-house art director and were keen for him to do the storyboarding, however it quickly emerged that he was a very busy man. With the deadline looming Plastic Milk took on the storyboarding process, running everything past the art director to make sure he was happy with the quality.
While the storyboard was being reviewed by the client, Plastic Milk were busy building models, surfacing and lighting them and creating environments. Using Pixar’s rendering engine and a 32 bit linear workflow throughout the rendering and compositing process helped to achieve the high end look the client was after, without blowing the budget. Static style frames were approved and Plastic Milk quickly moved on to animating the film. A low resolution version of the film was created for initial review, and the agency had some great ideas on how to improve some of the fine details. Once these were implemented the revised low res went off to the end client and was almost instantly approved. The final rendering was completed in record time thanks to a cloud based rendering system that increased our rendering capacity by a factor of 50.
RESULT
A short but effective film that concentrates the audience’s attention on the key points, clearly explaining the mechanisms involved and showing the importance of acting quickly to minimise damage to the brain. The agency and the end client were very happy with the final film.
video explainervideo…This film illustrates the mechanism of action of a thrombolytic drug, showing how it breaks down a blood clot in the brain to restore the circulation and limit neurological damage in an ischaemic stroke. The drug targets the fibrin strands which hold the blood clot together, activating an enzyme which breaks down the fibrin.
PROCESS
The client was looking for a short film made on a limited budget but with a highend look and feel. The initial meeting with the agency was highly productive. We quickly established a visual direction for the film by running through a selection of references. We also identified areas where unnecessary complexity could be avoided. This ensured the available budget wasn’t being spread too thinly. The agency had their own in-house art director and were keen for him to do the storyboarding, however it quickly emerged that he was a very busy man. With the deadline looming Plastic Milk took on the storyboarding process, running everything past the art director to make sure he was happy with the quality.
While the storyboard was being reviewed by the client, Plastic Milk were busy building models, surfacing and lighting them and creating environments. Using Pixar’s rendering engine and a 32 bit linear workflow throughout the rendering and compositing process helped to achieve the high end look the client was after, without blowing the budget. Static style frames were approved and Plastic Milk quickly moved on to animating the film. A low resolution version of the film was created for initial review, and the agency had some great ideas on how to improve some of the fine details. Once these were implemented the revised low res went off to the end client and was almost instantly approved. The final rendering was completed in record time thanks to a cloud based rendering system that increased our rendering capacity by a factor of 50.
RESULT
A short but effective film that concentrates the audience’s attention on the key points, clearly explaining the mechanisms involved and showing the importance of acting quickly to minimise damage to the brain. The agency and the end client were very happy with the final film.
video explainervideoWW…
BBC Bitesize - A World Without Maths
A series of seven short educational films aimed at 5–7-year-old primary school children. The films transport the viewer to a world without maths, a land where people have forgotten how to do even simple sums. The series was devised and developed by Plastic Milk for the BBC.
PROCESS
The idea behind ‘A World Without Maths’ came from the difficulties people have understanding multiplication and division for the first time.
The series is set in a land like the viewer’s everyday world, except that no one knows how to do maths. Mum, Dad, Mrs. Sharma, Dave the builder, all perfectly normal except they can’t do maths. It’s not their fault, they’re not stupid, it’s just...well, no one can.
In this alternative reality everyone finds themselves in the position of a first time learner. Luckily there are two superheroes who have the skills to come to the rescue, Divider Girl and Multiplication Boy!
We developed each story outline and script from a learning point identified in the curriculum. The maths was integral to the stories, and we built each one around a real world problem that children could solve using their maths skills.
Our aim was to produce a set of films that were educational, funny and engaging. We wanted to make maths fun and accessible for children at all levels. We wanted them to learn from, and train alongside, characters of a similar age in a world where they could outshine the adults.
The series increases in complexity in line with the growing age and understanding of it’s viewers. The characters use kinaesthetic gestures to reinforce the maths functions. We see the lead characters struggle to work things out. This keeps them relatable, reinforcing the idea that the superpower of maths is something we can all achieve, rather than an innate talent.
RESULT
We received excellent feedback from the BBC and from teachers who used the series in class. It was shortlisted for a Learning on Screen award, and topped the list of successful examples on the BBC Teach commissioning page. It was also used by the BBC as part of its lockdown learning output and has received over a quarter of a million views on YouTube.…A series of seven short educational films aimed at 5–7-year-old primary school children. The films transport the viewer to a world without maths, a land where people have forgotten how to do even simple sums. The series was devised and developed by Plastic Milk for the BBC.
PROCESS
The idea behind ‘A World Without Maths’ came from the difficulties people have understanding multiplication and division for the first time.
The series is set in a land like the viewer’s everyday world, except that no one knows how to do maths. Mum, Dad, Mrs. Sharma, Dave the builder, all perfectly normal except they can’t do maths. It’s not their fault, they’re not stupid, it’s just...well, no one can.
In this alternative reality everyone finds themselves in the position of a first time learner. Luckily there are two superheroes who have the skills to come to the rescue, Divider Girl and Multiplication Boy!
We developed each story outline and script from a learning point identified in the curriculum. The maths was integral to the stories, and we built each one around a real world problem that children could solve using their maths skills.
Our aim was to produce a set of films that were educational, funny and engaging. We wanted to make maths fun and accessible for children at all levels. We wanted them to learn from, and train alongside, characters of a similar age in a world where they could outshine the adults.
The series increases in complexity in line with the growing age and understanding of it’s viewers. The characters use kinaesthetic gestures to reinforce the maths functions. We see the lead characters struggle to work things out. This keeps them relatable, reinforcing the idea that the superpower of maths is something we can all achieve, rather than an innate talent.
RESULT
We received excellent feedback from the BBC and from teachers who used the series in class. It was shortlisted for a Learning on Screen award, and topped the list of successful examples on the BBC Teach commissioning page. It was also used by the BBC as part of its lockdown learning output and has received over a quarter of a million views on YouTube.WW…
BBC Bitesize - A World Without Maths
A series of seven short educational films aimed at 5–7-year-old primary school children. The films transport the viewer to a world without maths, a land where people have forgotten how to do even simple sums. The series was devised and developed by Plastic Milk for the BBC.
PROCESS
The idea behind ‘A World Without Maths’ came from the difficulties people have understanding multiplication and division for the first time.
The series is set in a land like the viewer’s everyday world, except that no one knows how to do maths. Mum, Dad, Mrs. Sharma, Dave the builder, all perfectly normal except they can’t do maths. It’s not their fault, they’re not stupid, it’s just...well, no one can.
In this alternative reality everyone finds themselves in the position of a first time learner. Luckily there are two superheroes who have the skills to come to the rescue, Divider Girl and Multiplication Boy!
We developed each story outline and script from a learning point identified in the curriculum. The maths was integral to the stories, and we built each one around a real world problem that children could solve using their maths skills.
Our aim was to produce a set of films that were educational, funny and engaging. We wanted to make maths fun and accessible for children at all levels. We wanted them to learn from, and train alongside, characters of a similar age in a world where they could outshine the adults.
The series increases in complexity in line with the growing age and understanding of it’s viewers. The characters use kinaesthetic gestures to reinforce the maths functions. We see the lead characters struggle to work things out. This keeps them relatable, reinforcing the idea that the superpower of maths is something we can all achieve, rather than an innate talent.
RESULT
We received excellent feedback from the BBC and from teachers who used the series in class. It was shortlisted for a Learning on Screen award, and topped the list of successful examples on the BBC Teach commissioning page. It was also used by the BBC as part of its lockdown learning output and has received over a quarter of a million views on YouTube.…A series of seven short educational films aimed at 5–7-year-old primary school children. The films transport the viewer to a world without maths, a land where people have forgotten how to do even simple sums. The series was devised and developed by Plastic Milk for the BBC.
PROCESS
The idea behind ‘A World Without Maths’ came from the difficulties people have understanding multiplication and division for the first time.
The series is set in a land like the viewer’s everyday world, except that no one knows how to do maths. Mum, Dad, Mrs. Sharma, Dave the builder, all perfectly normal except they can’t do maths. It’s not their fault, they’re not stupid, it’s just...well, no one can.
In this alternative reality everyone finds themselves in the position of a first time learner. Luckily there are two superheroes who have the skills to come to the rescue, Divider Girl and Multiplication Boy!
We developed each story outline and script from a learning point identified in the curriculum. The maths was integral to the stories, and we built each one around a real world problem that children could solve using their maths skills.
Our aim was to produce a set of films that were educational, funny and engaging. We wanted to make maths fun and accessible for children at all levels. We wanted them to learn from, and train alongside, characters of a similar age in a world where they could outshine the adults.
The series increases in complexity in line with the growing age and understanding of it’s viewers. The characters use kinaesthetic gestures to reinforce the maths functions. We see the lead characters struggle to work things out. This keeps them relatable, reinforcing the idea that the superpower of maths is something we can all achieve, rather than an innate talent.
RESULT
We received excellent feedback from the BBC and from teachers who used the series in class. It was shortlisted for a Learning on Screen award, and topped the list of successful examples on the BBC Teach commissioning page. It was also used by the BBC as part of its lockdown learning output and has received over a quarter of a million views on YouTube.WW…
BBC Bitesize - A World Without Maths
A series of seven short educational films aimed at 5–7-year-old primary school children. The films transport the viewer to a world without maths, a land where people have forgotten how to do even simple sums. The series was devised and developed by Plastic Milk for the BBC.
PROCESS
The idea behind ‘A World Without Maths’ came from the difficulties people have understanding multiplication and division for the first time.
The series is set in a land like the viewer’s everyday world, except that no one knows how to do maths. Mum, Dad, Mrs. Sharma, Dave the builder, all perfectly normal except they can’t do maths. It’s not their fault, they’re not stupid, it’s just...well, no one can.
In this alternative reality everyone finds themselves in the position of a first time learner. Luckily there are two superheroes who have the skills to come to the rescue, Divider Girl and Multiplication Boy!
We developed each story outline and script from a learning point identified in the curriculum. The maths was integral to the stories, and we built each one around a real world problem that children could solve using their maths skills.
Our aim was to produce a set of films that were educational, funny and engaging. We wanted to make maths fun and accessible for children at all levels. We wanted them to learn from, and train alongside, characters of a similar age in a world where they could outshine the adults.
The series increases in complexity in line with the growing age and understanding of it’s viewers. The characters use kinaesthetic gestures to reinforce the maths functions. We see the lead characters struggle to work things out. This keeps them relatable, reinforcing the idea that the superpower of maths is something we can all achieve, rather than an innate talent.
RESULT
We received excellent feedback from the BBC and from teachers who used the series in class. It was shortlisted for a Learning on Screen award, and topped the list of successful examples on the BBC Teach commissioning page. It was also used by the BBC as part of its lockdown learning output and has received over a quarter of a million views on YouTube.…A series of seven short educational films aimed at 5–7-year-old primary school children. The films transport the viewer to a world without maths, a land where people have forgotten how to do even simple sums. The series was devised and developed by Plastic Milk for the BBC.
PROCESS
The idea behind ‘A World Without Maths’ came from the difficulties people have understanding multiplication and division for the first time.
The series is set in a land like the viewer’s everyday world, except that no one knows how to do maths. Mum, Dad, Mrs. Sharma, Dave the builder, all perfectly normal except they can’t do maths. It’s not their fault, they’re not stupid, it’s just...well, no one can.
In this alternative reality everyone finds themselves in the position of a first time learner. Luckily there are two superheroes who have the skills to come to the rescue, Divider Girl and Multiplication Boy!
We developed each story outline and script from a learning point identified in the curriculum. The maths was integral to the stories, and we built each one around a real world problem that children could solve using their maths skills.
Our aim was to produce a set of films that were educational, funny and engaging. We wanted to make maths fun and accessible for children at all levels. We wanted them to learn from, and train alongside, characters of a similar age in a world where they could outshine the adults.
The series increases in complexity in line with the growing age and understanding of it’s viewers. The characters use kinaesthetic gestures to reinforce the maths functions. We see the lead characters struggle to work things out. This keeps them relatable, reinforcing the idea that the superpower of maths is something we can all achieve, rather than an innate talent.
RESULT
We received excellent feedback from the BBC and from teachers who used the series in class. It was shortlisted for a Learning on Screen award, and topped the list of successful examples on the BBC Teach commissioning page. It was also used by the BBC as part of its lockdown learning output and has received over a quarter of a million views on YouTube.WW…
BBC Bitesize - A World Without Maths
A series of seven short educational films aimed at 5–7-year-old primary school children. The films transport the viewer to a world without maths, a land where people have forgotten how to do even simple sums. The series was devised and developed by Plastic Milk for the BBC.
PROCESS
The idea behind ‘A World Without Maths’ came from the difficulties people have understanding multiplication and division for the first time.
The series is set in a land like the viewer’s everyday world, except that no one knows how to do maths. Mum, Dad, Mrs. Sharma, Dave the builder, all perfectly normal except they can’t do maths. It’s not their fault, they’re not stupid, it’s just...well, no one can.
In this alternative reality everyone finds themselves in the position of a first time learner. Luckily there are two superheroes who have the skills to come to the rescue, Divider Girl and Multiplication Boy!
We developed each story outline and script from a learning point identified in the curriculum. The maths was integral to the stories, and we built each one around a real world problem that children could solve using their maths skills.
Our aim was to produce a set of films that were educational, funny and engaging. We wanted to make maths fun and accessible for children at all levels. We wanted them to learn from, and train alongside, characters of a similar age in a world where they could outshine the adults.
The series increases in complexity in line with the growing age and understanding of it’s viewers. The characters use kinaesthetic gestures to reinforce the maths functions. We see the lead characters struggle to work things out. This keeps them relatable, reinforcing the idea that the superpower of maths is something we can all achieve, rather than an innate talent.
RESULT
We received excellent feedback from the BBC and from teachers who used the series in class. It was shortlisted for a Learning on Screen award, and topped the list of successful examples on the BBC Teach commissioning page. It was also used by the BBC as part of its lockdown learning output and has received over a quarter of a million views on YouTube.
video animator…A series of seven short educational films aimed at 5–7-year-old primary school children. The films transport the viewer to a world without maths, a land where people have forgotten how to do even simple sums. The series was devised and developed by Plastic Milk for the BBC.
PROCESS
The idea behind ‘A World Without Maths’ came from the difficulties people have understanding multiplication and division for the first time.
The series is set in a land like the viewer’s everyday world, except that no one knows how to do maths. Mum, Dad, Mrs. Sharma, Dave the builder, all perfectly normal except they can’t do maths. It’s not their fault, they’re not stupid, it’s just...well, no one can.
In this alternative reality everyone finds themselves in the position of a first time learner. Luckily there are two superheroes who have the skills to come to the rescue, Divider Girl and Multiplication Boy!
We developed each story outline and script from a learning point identified in the curriculum. The maths was integral to the stories, and we built each one around a real world problem that children could solve using their maths skills.
Our aim was to produce a set of films that were educational, funny and engaging. We wanted to make maths fun and accessible for children at all levels. We wanted them to learn from, and train alongside, characters of a similar age in a world where they could outshine the adults.
The series increases in complexity in line with the growing age and understanding of it’s viewers. The characters use kinaesthetic gestures to reinforce the maths functions. We see the lead characters struggle to work things out. This keeps them relatable, reinforcing the idea that the superpower of maths is something we can all achieve, rather than an innate talent.
RESULT
We received excellent feedback from the BBC and from teachers who used the series in class. It was shortlisted for a Learning on Screen award, and topped the list of successful examples on the BBC Teach commissioning page. It was also used by the BBC as part of its lockdown learning output and has received over a quarter of a million views on YouTube.
video animatorWW…
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