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Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
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Intermediate
Intermediate
Language
Russian
Fluent
English
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Finnish
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Work Experience
Marketing Expert & Content Creator
April 1, 2024 - PresentCreated content for VIVAIA, Labnatur, and Vesiica, boosting brand engagement. Launched Meta Ads campaign generating 542K views and driving sales for VIVAIA. Grew TikTok and Instagram followers for KLUB Pilates by 3x, increasing studio sign-ups.
Marketing Manager at Glue Collaboration
April 30, 2024 - July 15, 2025Built content calendars and executed campaigns, increasing social media audience by 55%. Led Google and LinkedIn Ads campaigns, boosting lead generation by 27%, optimized budget spend and ROI. Managed email campaigns with a 24% open rate and developed automated lead nurturing workflows. Implemented SEO strategies, doubling impressions and improving keyword ranking by 10 positions.
Marketing Coordinator at Jetico
February 28, 2022 - July 15, 2025Revamped LinkedIn and Meta strategies, growing lead generation by 30%.
Marketing Associate at Caddyboo
March 1, 2022 - July 15, 2025Launched Meta ad campaigns, increasing sales by 50% in 2 months (Nov-Dec 2020). Executed campaigns across 11 European magazines, reaching 400K+ and increasing sales by 30%. Developed Spanish market entry strategy and built partner database.
Marketing Intern at FIDA
December 31, 2016 - July 15, 2025Created marketing assets for the ROBOAdvisor launch (web and print). Managed Black Friday 2021 campaign, increasing sales by 60% over average. Created content calendars and executed multi-channel campaigns for product launches. Achieved 34% average open rate with personalized email marketing. Developed email flows targeting upsell and cross-sell opportunities, achieving a 34% open rate.
Education
MSc at Lappeenranta-Lahti University of Technology (LUT)
January 1, 2018 - December 31, 2020BBS at Karelia University of Applied Sciences
January 1, 2014 - December 31, 2017MSc at Lappeenranta-Lahti University of Technology (LUT)
January 1, 2018 - December 31, 2020BBS at Karelia University of Applied Sciences
January 1, 2014 - December 31, 2017Qualifications
L'Oréal Brandstorm Certificate
January 1, 2025 - December 31, 2025Achieving Student LUT
January 1, 2018 - December 31, 2019Winner of Business Case Competition with ONLY LYON
January 1, 2019 - December 31, 2019Paris Fashion Week, ParisFashionAir Volunteering
January 1, 2025 - December 31, 2025Industry Experience
Consumer Goods, Retail, Media & Entertainment, Professional Services, Software & Internet
Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
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