Hi, I'm Poorva Shukla, a passionate product and UX designer with experience in crafting user-centric digital experiences. I enjoy collaborating with cross-functional teams to create intuitive designs that align with business goals and enhance user engagement. From redesigning trading platforms to developing AR virtual trial rooms, I love solving complex problems through thoughtful design. With a background in mathematics and a diverse skill set spanning product strategy to augmented reality development, I bring a unique perspective to my work. I'm committed to continuous learning and enjoy mentoring others, especially encouraging young women in tech. Let's create something amazing together!…

Poorva Shukla

Hi, I'm Poorva Shukla, a passionate product and UX designer with experience in crafting user-centric digital experiences. I enjoy collaborating with cross-functional teams to create intuitive designs that align with business goals and enhance user engagement. From redesigning trading platforms to developing AR virtual trial rooms, I love solving complex problems through thoughtful design. With a background in mathematics and a diverse skill set spanning product strategy to augmented reality development, I bring a unique perspective to my work. I'm committed to continuous learning and enjoy mentoring others, especially encouraging young women in tech. Let's create something amazing together!…

Available to hire

Hi, I’m Poorva Shukla, a passionate product and UX designer with experience in crafting user-centric digital experiences. I enjoy collaborating with cross-functional teams to create intuitive designs that align with business goals and enhance user engagement. From redesigning trading platforms to developing AR virtual trial rooms, I love solving complex problems through thoughtful design.

With a background in mathematics and a diverse skill set spanning product strategy to augmented reality development, I bring a unique perspective to my work. I’m committed to continuous learning and enjoy mentoring others, especially encouraging young women in tech. Let’s create something amazing together!

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Skills

Experience Level

CSS
Expert
Figma
Expert
Github
Expert
HTML5
Expert
React JS
Expert
Presentation Design
Expert
Product Design
Expert
JavaScript
Expert
Copywriting
Expert
Framer
Expert
UI
Expert
Unity
Expert
Web Design
Expert
C#
Intermediate
Tailwind
Intermediate
Webflow
Intermediate
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Language

English
Fluent
Hindi
Advanced

Work Experience

Product Designer at 5paisa
June 1, 2024 - Present
Reconstructed the end-to-end redesign of a web-based trading platform, elevating usability and increasing user engagement. Spearheaded the modernization of app design, aligning with contemporary UX trends and business goals. Collaborated with product, engineering, and business stakeholders to define vision, roadmap, and KPIs for new features.
UX Designer at Freelance
May 31, 2024 - July 22, 2025
Directed the design and delivery of five high-impact campaigns for brands such as Babbel, Empire Today, Secco Squared, and Colonist, reaching over 50 million users. Developed user-centric solutions that improved brand engagement and conversion rates.
UX Consultant and UI Designer at inHouse
December 31, 2023 - July 22, 2025
Drove Google Analytics integration and led UX research, resulting in a 30% improvement in user engagement. Launched new features biweekly within agile sprints, enabling rapid iteration and continuous product improvement. Rebuilt the design system using atomic design principles, boosting efficiency for frontend, design, and QA teams by up to 50% and significantly reducing inconsistencies.
XR Designer at EcoDhaga
July 31, 2023 - July 22, 2025
Designed and developed a virtual trial room AR experience in Unity, enhancing the customer journey and buying experience.
UX Designer at Mool
June 30, 2022 - July 22, 2025
Conducted in-depth user and market research in fintech, uncovering insights that informed key product decisions. Led the website redesign, resulting in a more intuitive interface and increased user engagement. Authored detailed functional specifications to align stakeholders and ensure seamless execution.
Technical Content Writer at Pepper
March 31, 2021 - July 22, 2025
Researched and authored over 50 technical articles, distilling complex concepts for diverse audiences.
Product Designer at 5paisa
June 1, 2024 - Present
Reconstructed the end-to-end redesign of a web-based trading platform, elevating usability and increasing user engagement. Spearheaded the modernization of app design, aligning with contemporary UX trends and business goals. Collaborated with product, engineering, and business stakeholders to define vision, roadmap, and KPIs for new features.
UX Designer at Freelance
May 31, 2024 - July 22, 2025
Directed the design and delivery of five high-impact campaigns for brands such as Babbel, Empire Today, Secco Squared, and Colonist, reaching 50M+ users. Developed user-centric solutions that improved brand engagement and conversion rates.
UX Consultant and UI Designer at inHouse
December 31, 2023 - July 22, 2025
Drove Google Analytics integration and led UX research, resulting in a 30% improvement in user engagement. Launched new features biweekly within agile sprints, enabling rapid iteration and continuous product improvement. Rebuilt the design system using atomic design principles, boosting efficiency for frontend, design, and QA teams by up to 50% and significantly reducing inconsistencies.
XR Designer at EcoDhaga
July 31, 2023 - July 22, 2025
Designed and developed a virtual trial room AR experience in Unity, enhancing the customer journey and buying experience.
UX Designer at Mool
June 30, 2022 - July 22, 2025
Conducted in-depth user and market research in fintech, uncovering insights that informed key product decisions. Led the website redesign, resulting in a more intuitive interface and increased user engagement. Authored detailed functional specifications to align stakeholders and ensure seamless execution.
Technical Content Writer at Pepper
March 31, 2021 - July 22, 2025
Researched and authored 50+ technical articles, distilling complex concepts for diverse audiences.

Education

Bachelors of Science at University of Mumbai
June 30, 2022
Bachelor of Science at University of Mumbai
January 1, 2015 - December 31, 2018
Bachelor of Science at University of Mumbai
January 1, 2017 - December 31, 2020

Qualifications

Add your qualifications or awards here.

Industry Experience

Education, Consumer Goods, Financial Services, Software & Internet, Gaming, Retail, Media & Entertainment, Professional Services
    uniE621 Portfolio website
    The website showcases my projects in both UX Design and Frontend development. https://www.twine.net/signin…