Available to hire
Hi, I’m Precious Ifunanya Ikechukwu. I’m a creative and data-driven social media manager with 5 years of experience planning, executing, and optimizing campaigns across multiple platforms. I’m proficient in content creation, community management, social media advertising, and analytics, and I collaborate with cross-functional teams to achieve business objectives. I’m skilled at handling complex challenges within productive organizations, driving profitability, and I frequently use AI tools like ChatGPT to generate and refine content. I’ve demonstrated success in increasing audience engagement, driving conversions, and maintaining brand consistency.
I’m passionate about building authentic communities and delivering storytelling-driven campaigns that spotlight education, mediation awareness, and brand values, while ensuring measurable results.
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Language
English
Fluent
Work Experience
Social Media Strategist & Graphics Designer at Austin Dispute Resolution Center (Austin DRC)
March 1, 2025 - PresentDesigned and implemented content strategies that elevated the organization’s online presence, spotlighting community stories, mediation awareness, and training programs. Created professional graphics, flyers, and branded visuals to improve campaign consistency and audience recognition. Managed multiple platforms (LinkedIn, Twitter, Facebook), increasing post reach and engagement by 40% within 3 months. Wrote clear captions and storytelling-driven posts that boosted audience interaction and shares. Collaborated with leadership to align content with organizational goals, ensuring campaigns communicated the mission of making mediation accessible and impactful.
Digital Marketing Strategist at Birmingham City University
June 1, 2024 - June 1, 2025Created and managed an Instagram content calendar that increased engagement by 25% in three months. Developed and executed social media advertising campaigns to drive conversions and revenue, including targeting, bidding, and optimization. Collaborated with cross-functional teams, including graphics, creative, and analytics, to deliver projects on time and within budget. Drafted monthly content calendars for all platforms. Grew brand awareness by launching collaborative campaigns with educational influencers.
Social Media Manager at Golden Strands
February 1, 2024 - January 1, 2025Implemented targeted social media strategies on Facebook and Instagram, increasing inquiries by 15%. Designed compelling visuals and storytelling content that resonated with the target audience (women aged 22-50). Engaged with followers through daily interactions to boost trust and foster community loyalty.
Digital Marketing & Community Specialist at Tiffany Bethea
January 1, 2023 - September 1, 2024Led community engagement and growth strategies for a collective of creative entrepreneurs, including musicians, writers, and designers. Managed digital campaigns across various social media platforms, increasing follower engagement by 35% within 6 months. Organized networking events and workshops, providing members with opportunities to connect, learn, and collaborate. Collected and analyzed data on community engagement to refine strategies and improve overall community satisfaction. Increased event attendance by 60% by implementing targeted marketing campaigns and offering valuable educational content. Developed an online community forum that grew to over 5,000 active users within a year.
Social Media Manager at Old Saint Click
November 1, 2023 - January 1, 2024Orchestrated a successful social media strategy for Old Saint Click, a boutique Santa photo service. Organic followers rate by 30% in less than 30 days. Developed and executed engaging content, including reels and stories, showcasing the services available. Managed the Instagram and Facebook accounts, consistently posting and engaging with the audience in a way that elevated the brand's profile. Increased brand awareness and appointment bookings through strategic social media efforts.
Social Media Manager at FCP Digital
August 1, 2023 - PresentDeveloped and implemented comprehensive social media strategies for a diverse portfolio of clients, resulting in an average of 30% growth in followers and a 25% increase in engagement. Crafted engaging content, including text, images, and videos, tailored to each client's target audience. Managed daily social media operations, including content creation, posting schedules, and community engagement. Monitored and analyzed key performance indicators (KPIs) to adapt strategies for maximum effectiveness. Led a team of social media specialists, providing guidance, training, and support to enhance their skills. Collaborated with the content team to ensure a cohesive online brand presence. Conducted market research to identify trends and opportunities for the company.
Social Media Manager at Ladnek Limited
April 1, 2023 - January 1, 2024Created and curated content for social media channels, including blog posts, graphics, and videos, that increased engagement and reach. Managed and monitored social media accounts, including responding to comments and messages, and reporting on social media metrics. Developed and executed social media advertising campaigns, including targeting, bidding, and optimization, to drive conversions and revenue. Collaborated with cross-functional teams, including graphics, creative, and analytics, to deliver social media projects on time and within budget. Drafted monthly content calendars for all platforms. Collaborated on a content strategy that went viral, gaining over 1 million views within 48 hours with less than 4,000 followers. Received recognition for consistently meeting or exceeding client KPIs.
Social Media Manager at United Market
January 1, 2023 - September 1, 2023Plan and execute social media campaigns across multiple channels, including Facebook, Twitter, Instagram and YouTube. Create and curate engaging content, including graphics, videos, and blog posts, that aligns with the brand's voice and resonates with the target audience. Staying up-to-date with industry trends and emerging platforms, and made recommendations for new strategies and tactics to improve social media performance. Stay up-to-date with algorithm changes. Continuously test and optimize social media campaigns to improve results. Provide regular reports and analysis on social media performance and trends.
Social Media Specialist at Salvex Global Marketplace
October 1, 2022 - March 1, 2023Created and curated content for social media channels, including blog posts, graphics, and videos, that increased engagement and reach. Managed and monitored social media accounts, including responding to comments and messages, and reporting on social media metrics. Developed and executed social media advertising campaigns, including targeting, bidding, and optimization, to drive conversions and revenue. Collaborated with cross-functional teams, including account management, creative, and analytics, to deliver social media projects on time and within budget. Stay updated on industry trends and best practices in social media marketing and SEO.
Social Media and Brand Strategist at MAMNA Int’l
March 1, 2018 - February 1, 2023Mapped out customer retention strategies thereby ensuring customer’s satisfaction. Proposed innovative ideas for company growth. Managed and created content for social media platforms. Developed and executed influencer marketing campaigns to drive brand awareness and social media engagement. Implemented and managed social media customer service and reputation management initiatives, including monitoring and responding to customer inquiries and complaints. Managed social media campaigns for major events, including trade shows, product launches, and promotional events.
Social Media Manager at The Showroom
January 1, 2021 - January 1, 2023Managed and grew social media communities by responding to comments, messages, and reviews in a timely and professional manner. Developed and executed social media advertising campaigns, including targeting, bidding, and optimization, to drive conversions and revenue. Monitored and analyzed social media metrics, including reach, engagement, conversion, and ROI, and provide actionable insights and recommendations to improve performance. Scheduled and published posts according to a content calendar. Collaborated with the content team to ensure a cohesive online brand presence. Conducted market research to identify trends and opportunities for the company.
Digital Marketing Specialist at CGAIR Media Group
March 1, 2019 - February 1, 2021Managed social media accounts for multiple clients in various industries including fashion, beauty, and hospitality. Developed and executed social media campaigns to increase brand awareness, drive traffic, and grow social media followings. Created engaging content including graphics, videos, and blog posts. Monitored social media conversations and engaged with followers to increase engagement. Analyzed social media metrics and provided regular reporting to clients. Collaborated with cross-functional teams including marketing, creative, and product development to ensure brand consistency and alignment.
Social Media Strategist & Graphics Designer (Remote) at Austin Dispute Resolution Center (Austin DRC)
March 1, 2025 - PresentDesigned and implemented content strategies highlighting community stories, mediation awareness, and training programs; produced professional graphics and branded visuals; managed LinkedIn, Twitter, and Facebook, boosting post reach and engagement by 40% within 3 months; wrote clear, storytelling captions; collaborated with leadership to align campaigns with the mission of making mediation accessible and impactful.
Community & Social Media Specialist at Rockstar Games
July 1, 2025 - PresentManaged Rockstar Games’ social media communities across Facebook, Twitter, Discord, and Instagram. Developed and executed content strategies for community campaigns, in-game events, and promotions, resulting in a 20% increase in engagement. Monitored user-generated content, moderated conversations, and addressed violations in a timely and professional manner. Analyzed social media metrics to report on engagement, sentiment, and campaign success. Led onboarding and training of moderators, creating an escalation workflow for content issues.
Social Media Strategist at Golden Strands
February 1, 2024 - January 1, 2025Developed and executed comprehensive social media strategies for Facebook and Instagram, resulting in increased inquiries and improved brand visibility. Designed engaging visuals, graphics, and storytelling content tailored to the target audience. Managed daily community engagement, responding to comments and inquiries to strengthen trust and retention. Monitored metrics and optimized content for higher engagement; oversaw user-generated content initiatives and influencer collaborations.
Social Media & Brand Strategist at MAMNA Int’l
March 1, 2018 - February 1, 2023Mapped customer retention strategies, proposed growth ideas, and managed content across social platforms. Executed influencer marketing campaigns to boost brand awareness and engagement. Implemented social media customer service and reputation management initiatives; managed campaigns for major events such as trade shows and product launches.
Education
B.A. (Hons) at University of Nigeria, Nsukka, Enugu State
January 11, 2030 - January 1, 2018MBA, Business Administration, Sales and Marketing at University of Lagos, Lagos State
January 11, 2030 - January 1, 2023B.A. (Hons) Philosophy and Psychology at University of Nigeria, Nsukka
January 11, 2030 - January 1, 2018MBA, Business Administration, Sales and Marketing at University of Lagos
January 11, 2030 - January 1, 2023B.A. (Hons), Philosophy and Psychology at University of Nigeria, Nsukka
January 11, 2030 - January 1, 2018MBA, Business Administration, Sales and Marketing at University of Lagos
January 11, 2030 - January 1, 2023B.A. (Hons) at University of Nigeria, Nsukka, Enugu State
January 11, 2030 - January 1, 2018MBA, Business Administration, Sales and Marketing at University of Lagos
January 11, 2030 - January 1, 2023Qualifications
Google Analytics Certified
January 11, 2030 - December 9, 2025Hootsuite Social Media Marketing Certified
January 11, 2030 - December 9, 2025Hubspot Inbound Marketing Certified
January 11, 2030 - December 9, 2025Google Analytics Certified
January 11, 2030 - December 9, 2025Hootsuite Social Media Marketing Certified
January 11, 2030 - December 9, 2025Hubspot Inbound Marketing Certified
January 11, 2030 - December 9, 2025Google Analytics Certified
January 11, 2030 - April 1, 2026Hootsuite Social Media Marketing Certified
January 11, 2030 - April 1, 2026Hubspot Inbound Marketing Certified
January 11, 2030 - April 1, 2026Google Analytics Certified
January 11, 2030 - April 15, 2026Hootsuite Social Media Marketing Certified
January 11, 2030 - April 15, 2026Hubspot Inbound Marketing Certified
January 11, 2030 - April 15, 2026Industry Experience
Media & Entertainment, Education, Software & Internet, Healthcare, Consumer Goods, Real Estate & Construction, Professional Services, Other
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
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