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Hi, I’m Priya Jaiswal, a visual designer with 5+ years of digital design experience. I relish turning user insights into clean, delightful interfaces and I’m known for relentless curiosity in every project. Based in Toronto, I collaborate across product, marketing, and engineering teams to craft accessible design systems and compelling visuals. I enjoy fast-paced environments and love turning complex problems into intuitive experiences.…Hi, I’m Priya Jaiswal, a visual designer with 5+ years of digital design experience. I relish turning user insights into clean, delightful interfaces and I’m known for relentless curiosity in every project. Based in Toronto, I collaborate across product, marketing, and engineering teams to craft accessible design systems and compelling visuals. I enjoy fast-paced environments and love turning complex problems into intuitive experiences.

Priya Jaiswal

UI Designer, UX Designer, Graphic Designer, +2

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Hi, I’m Priya Jaiswal, a visual designer with 5+ years of digital design experience. I relish turning user insights into clean, delightful interfaces and I’m known for relentless curiosity in every project. Based in Toronto, I collaborate across product, marketing, and engineering teams to craft accessible design systems and compelling visuals. I enjoy fast-paced environments and love turning complex problems into intuitive experiences.…Hi, I’m Priya Jaiswal, a visual designer with 5+ years of digital design experience. I relish turning user insights into clean, delightful interfaces and I’m known for relentless curiosity in every project. Based in Toronto, I collaborate across product, marketing, and engineering teams to craft accessible design systems and compelling visuals. I enjoy fast-paced environments and love turning complex problems into intuitive experiences.

Available to hire

Hi, I’m Priya Jaiswal, a visual designer with 5+ years of digital design experience. I relish turning user insights into clean, delightful interfaces and I’m known for relentless curiosity in every project.

Based in Toronto, I collaborate across product, marketing, and engineering teams to craft accessible design systems and compelling visuals. I enjoy fast-paced environments and love turning complex problems into intuitive experiences.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Language

English

Fluent

Work Experience

Visual & Interaction Designer at Vosyn

July 1, 2025 - Present

Prototyped AI chat interfaces with glass effects and fluid animations, ensuring a modern aesthetic that aligns with brand standards using Figma. Designed Vosyn.ai crowdfunding platform with visual and interaction design, applying behavioral science through gamification and social proof. Leveraged Figma Make to rapidly prototype the crowdfunding platform, accelerating design-to-development handoff.

Ayurplex App (Project) — UX Designer at Ayurplex

May 1, 2025 - August 31, 2025

Conducted design research on medication adherence gaps; prototyped an end-to-end AI-powered app to address static reminder failures; built a context-aware mobile design system with wireframes, component libraries, and developer-ready interactions.

UX / UI Design Intern at 99 Keys

May 1, 2025 - June 30, 2025

Optimized property search workflows and page layouts in a one-month sprint; presented design concepts to stakeholders with clear rationale; used Google Analytics and Hotjar to identify friction points; conducted heuristic evaluation for SaaS project workflow.

Product Designer (Project) at Ayurplex

May 1, 2025 - August 1, 2025

Conducted design research on medication adherence gaps; prototyped an end-to-end interactive AI-powered app solving static reminder failures through design thinking. Built a context-aware mobile design system including wireframes, component libraries and developer-ready interaction design.

UX/UI Design Intern at 99 Keys

May 1, 2025 - June 1, 2025

Optimized property search workflows to improve search experience and page layouts within a one-month sprint, directly contributing to an increased click-through rate (CTR). Presented design concepts and iterations directly to stakeholders, clearly articulating design rationale and incorporating feedback effectively. Leveraged Google Analytics and Hotjar to understand friction points across the Marketplace property search flow and conversion funnel. Ran heuristic evaluation, leading to an intuitive SaaS platform, project upload workflow.

UX Designer at Mirvish.com

January 1, 2025 - April 30, 2025

Redesigned ticket booking experience to a 4-click flow, increasing conversion and reducing seat-selection abandonment; restructured IA and authored UX content to ensure clarity across the journey.

UX Designer at Japanese Cultural Canadian Centre

January 1, 2025 - April 30, 2025

Applied UX strategy to revamp wayfinding with accessible digital journeys; designed an accessible kiosk and refined it via usability testing and interaction design.

UX Designer (Project) at Mirvish.com

January 1, 2025 - April 1, 2025

Optimized ticket booking into a 4-click flow, increasing conversion by 25% and reducing seat selection abandonment by 40% through targeted usability testing. Restructured information architecture through card sorting and user interview data, applying data-driven decisions to reduce cognitive load and streamline the checkout experience. Prioritized user pain points via heuristic method, while writing and validating UX content to ensure clarity, consistency, and alignment across the end-to-end journey.

UX Designer (Project) at Japanese Cultural Canadian Centre

January 1, 2025 - April 1, 2025

Applied UX strategy and design thinking to revamp JCCC's wayfinding with digital-first journeys following accessibility standards (WCAG). Designed an accessible kiosk, refined it through usability testing, prototyping and interaction design to create intuitive touchpoints across user journeys.

Visual & UX/UI Designer | Freelance at Freelance

August 1, 2019 - Present

Directed brand storytelling for homepages, designed high-converting social media assets, edited video content, and produced print and interior design outputs; delivered consistent visual language across digital and print channels.

Visual & UX/UI Designer at Freelance

August 1, 2019 - Present

Web Design | Directed brand storytelling for homepages, producing visually engaging layouts that increased conversions for eEndorsements. Social Media Design | Designed high-converting carousel ads and video campaigns, maintaining strict visual consistency across social media and digital channels. Video Editing | Designed motion graphics and dynamic typography using Adobe After Effects and applied professional colour grading and transitions in Adobe Premiere Pro for The Rug Imports and IMX. Print Design | Designed mindful adult coloring book cover and digitalized hand-drawn illustrations using Adobe Illustrator, published on Amazon. Social Service Projects | Designed flyers, posters and email campaigns for health and wellness workshops. Interior Design | Drafted modular kitchen blueprints in AutoCAD producing 3D visualizations in 3ds Max.

Creative Designer at Sumeru Software Solutions

August 1, 2019 - October 1, 2022

Collaborated cross-functionally with senior designers, marketing managers, product heads, and C-suite executives. Partnered with marketing teams to design and execute multi-channel social media campaigns, delivering high-quality creatives under tight deadlines – used Adobe Photoshop and Illustrator. Produced engaging short-form video content and ad banners, applying layout and typography best practices to enhance brand presence. Produced and edited video content — including training videos, client testimonials, interview segments, and business/product promotional videos — for Audit 360.