I’m Bob Holmes, an Executive Producer and experiential events & content leader with 20+ years creating world-class live, hybrid, and virtual experiences that connect people and strengthen brands. I turn strategic business goals into immersive audience moments—whether that’s large-scale broadcasts, global summits, brand activations, or TV/film premieres—consistently delivering measurable impact for audiences ranging from 100 to 100,000+. Across my career, I’ve led creative and production teams of 100–200+ and managed multi-million-dollar budgets for Fortune 500 clients across sports, entertainment, tech, and digital media. From executive client communications and cross-functional stakeholder alignment to run-of-show, keynote/story design, and live stream integration, I’m focused on producing experiences that look incredible on stage and perform just as well behind the scenes.

Bob Holmes

I’m Bob Holmes, an Executive Producer and experiential events & content leader with 20+ years creating world-class live, hybrid, and virtual experiences that connect people and strengthen brands. I turn strategic business goals into immersive audience moments—whether that’s large-scale broadcasts, global summits, brand activations, or TV/film premieres—consistently delivering measurable impact for audiences ranging from 100 to 100,000+. Across my career, I’ve led creative and production teams of 100–200+ and managed multi-million-dollar budgets for Fortune 500 clients across sports, entertainment, tech, and digital media. From executive client communications and cross-functional stakeholder alignment to run-of-show, keynote/story design, and live stream integration, I’m focused on producing experiences that look incredible on stage and perform just as well behind the scenes.

Available to hire

I’m Bob Holmes, an Executive Producer and experiential events & content leader with 20+ years creating world-class live, hybrid, and virtual experiences that connect people and strengthen brands. I turn strategic business goals into immersive audience moments—whether that’s large-scale broadcasts, global summits, brand activations, or TV/film premieres—consistently delivering measurable impact for audiences ranging from 100 to 100,000+.

Across my career, I’ve led creative and production teams of 100–200+ and managed multi-million-dollar budgets for Fortune 500 clients across sports, entertainment, tech, and digital media. From executive client communications and cross-functional stakeholder alignment to run-of-show, keynote/story design, and live stream integration, I’m focused on producing experiences that look incredible on stage and perform just as well behind the scenes.

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Work Experience

Executive Vice President, Productions & Events at Penske Media Corporation / Deadline Hollywood
January 1, 2019 - January 1, 2023
Directed production strategy and execution for all live events, branded content, digital video, and podcast series across Deadline’s global event portfolio. Led end-to-end production for Oscar & Emmy Awards FYCs, live stream panels, hybrid conferences, film premieres/screenings, concerts, and in-person red carpet events. Pioneered transition to virtual and hybrid formats during the pandemic by building scalable systems to connect global studio partners and digital audiences. Executive-produced 50+ annual live stream campaigns and branded experiences for major studios (including Netflix, Disney, Amazon-MGM, FX, Apple TV+, and Warner Bros). Managed teams of producers, editors, creatives, and technical specialists to deliver high-impact events and digital content under tight deadlines; partnered with Fortune 500 clients to integrate live, digital, and hybrid experiences for measurable reach and impact.
Executive Producer & Executive in Charge of Production | Special Projects & Events at NBCUniversal
January 1, 2000 - January 1, 2009
Led end-to-end creative, operational, and production strategy for some of NBC’s most visible national broadcast events, live specials, and executive initiatives. Directed high-profile talent, production teams, and multi-million-dollar budgets to deliver unforgettable moments watched by millions worldwide. Executive produced major national broadcasts including Christmas in Rockefeller Center, Macy’s 4th of July Fireworks Spectacular, and the Primetime & Daytime Emmy Awards Red Carpet arrivals/media centers. Oversaw NBC’s Live Upfront presentations, Press Tours, and executive leadership conferences by aligning creative vision with brand strategy and advertiser objectives. Managed venue operations, scripting, show flow, and technical direction across multi-venue live productions; negotiated and managed large-scale vendor/venue/talent contracts to ensure seamless delivery under high-visibility conditions.
Executive Producer & Executive in Charge of Production (Special Projects & Events) at NBCUniversal
January 1, 2000 - January 1, 2009
Owned end-to-end creative, operational, and production strategy for high-visibility national broadcast events, live specials, and executive initiatives. Executive-produced major national broadcasts including Christmas in Rockefeller Center, Macy’s 4th of July Fireworks Spectacular, and Primetime & Daytime Emmy Awards red carpet/media center arrivals. Oversaw NBC live upfront presentations, press tours, and executive leadership conferences, aligning creative vision with brand strategy and advertiser objectives. Managed venue operations, creative strategy, scripting, show flow, and technical direction across multi-venue live productions. Negotiated and managed large-scale vendor, venue, and talent contracts to ensure seamless delivery under high-visibility conditions; collaborated with NBC/Bravo/Syfy/Telemundo/Universal Studios creative teams to develop cohesive brand storytelling through live events and promotional campaigns.
Founder | Executive Producer at Holmes Communications Group, Ltd.
January 1, 2000 - Present
Produce and direct global live, hybrid, and experiential events integrating storytelling, technology, and brand messaging for audiences in the millions. Lead creative and production teams (100–200+) for large-scale live global broadcasts and brand experiences, including Ryder Cup opening/trophy ceremonies across multiple years and major global reach. Executive-produce large immersive spectacles for the Rose Parade, delivering large in-person attendance and substantial global viewership. Deliver iconic holiday and special event broadcasts (e.g., Christmas in Rockefeller Center and Macy’s 4th of July Fireworks Spectacular) with multi-million-dollar budgets, overseeing creative direction, vendor/talent negotiations, and live broadcast operations. Produce executive leadership work across summits, conferences, press events, premieres, and brand activations for Fortune 500 clients, aligning venue logistics, executive messaging, and audience engagement strategy.

Education

Bachelor of Arts, Broadcast Journalism & Humanities at University of Southern California (USC)
January 11, 2030 - September 3, 2026
Bachelor of Arts (Broadcast Journalism & Humanities) at University of Southern California (USC)
January 11, 2030 - September 3, 2026

Qualifications

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Industry Experience

Media & Entertainment