I am a seasoned graphic designer, photographer, and illustrator with a diverse and robust portfolio. I bring extensive expertise in Adobe Creative Suite. My work spans a wide range of industries—including fashion, industrial/manufacturing, corporate, and municipal/government sectors. Having worked in both agency environments and as an independent creative professional, I’ve developed a deep understanding of how to deliver impactful, visually compelling solutions that meet each client’s unique needs. I look forward to putting my skills and experience to work for you.…

Richerd Reynolds

I am a seasoned graphic designer, photographer, and illustrator with a diverse and robust portfolio. I bring extensive expertise in Adobe Creative Suite. My work spans a wide range of industries—including fashion, industrial/manufacturing, corporate, and municipal/government sectors. Having worked in both agency environments and as an independent creative professional, I’ve developed a deep understanding of how to deliver impactful, visually compelling solutions that meet each client’s unique needs. I look forward to putting my skills and experience to work for you.…

Available to hire

I am a seasoned graphic designer, photographer, and illustrator with a diverse and robust portfolio. I bring extensive expertise in Adobe Creative Suite. My work spans a wide range of industries—including fashion, industrial/manufacturing, corporate, and municipal/government sectors. Having worked in both agency environments and as an independent creative professional, I’ve developed a deep understanding of how to deliver impactful, visually compelling solutions that meet each client’s unique needs. I look forward to putting my skills and experience to work for you.

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Language

English
Fluent
English
Fluent

Work Experience

Professional Photographer at Richerd Reynolds Photography
January 1, 2010 - Present
Provides professional photography services including portraits, events, and commercial assignments. Leads shoots, coordinates with clients, and handles post-processing and delivery. Collaborates with designers to capture images that meet branding and marketing goals.
Freelance Graphic Designer at RR Graphic Design and Creative Services
January 1, 2003 - Present
Freelance graphic design and creative services for public and private sector clients. Responsibilities include concept development, branding, layout, illustration, and pre-press production. Manages client relationships, project timelines, and print production.
Art Director at Beyond Words Communication and Design
November 1, 1997 - April 4, 2003
Led visual communication projects, oversaw design teams, and ensured branding consistency across campaigns. Coordinated creative concepts, presented proofs, and liaised with printers and partners.
Graphic Designer at Groupe Schneider Electric
March 31, 1996 - May 14, 1997
Maintained corporate visual standards, ensuring brand consistency across design projects. Catalogued and organized project files, improving workflow and accessibility. Designed proofs and liaised with printers to ensure high-quality production.

Education

Illustration at Sheridan College
September 10, 1991 - April 28, 1995
Minors in Graphic Design and Photography

Qualifications

Conflict Management Certificate
January 11, 2030 - October 7, 2025
Leadership Evolution Certificate
November 3, 2003 - January 14, 2004

Industry Experience

Government, Energy & Utilities, Healthcare, Professional Services, Telecommunications, Media & Entertainment, Other, Consumer Goods
    uniE621 Ink & Ivy Branding
    Branding for an online retailer of art and related products. logo graphicdesigner branding…
    uniE621 Gardiner Design Jewelry Photoshoot
    This business designs and makes Chainmail jewelry. They required images of their products. For this I scouted for talent (models, hair and makeup) and executed the photoshoot. photo…
    uniE621 Revlon Professional - Equave 2Phase Package Design
    The client needed a design for the packaging for their new product promotion. Given the box specifications from the printer that they had selected, I laid out the design for all faces of the packaging. Then created a mock up of the product and photographed it for use in various marketing collateral. graphicdesigner photo…
    uniE621 Revlon Professional Style Masters advertisement.
    The first in a three-part series of full-page advertisements showcasing Revlon Professional’s Style Masters styling range. The design centers on a striking hero image from the brand’s annual hair styling competition, while the ads secondary focus highlights the product line. The result is a refined, editorial composition that positions Style Masters at the intersection of creativity and professional performance. graphicdesigner…
    uniE621 Aromatic Health Magazine Advertizement
    Aromatic Health — Labour Kit Quarter-page ad designed for Aromatic Health to promote their all-natural aromatherapy Labour Kit. The layout highlights essential oil products created to support childbirth, using a warm, maternal hero image to anchor the Mom and Baby product line. Minimal, intentional copy paired with clean product imagery ensures clarity, trust, and visual impact. graphicdesigner logo photo designer…
    uniE621 Revlon Professional 2 page spread Magazine Ad
    Revlon Professional — Revlonissimo A double-page magazine advertisement to be distributed to several magazines. Designed to introduce the new larger size of Revlonissimo hair colour without any price changes. A stripped-back, graphic-led layout creates bold visual impact while allowing the product and brand to take center stage, resulting in a confident, minimalist execution with a strong page presence. graphicdesigner designer…
    uniE621 Summit Gearworks Inc. - Sales/Presentation Folder
    This sales and presentation folder was developed as part of a broader marketing overhaul, designed to function both as a high-impact service brochure and a practical tool for client engagement. Thoughtfully structured with integrated pockets, it accommodates supporting collateral and official documents—making it a flexibile marketing tool. The look of the design uses an image of a gear being processed, creating an abstract look of a very industrial process. This gives the design more visual impact and artistic flare. The project also included a photoshoot (to visually showcase their custom gearing services), the design of business cards, envelopes, letterhead, and brochures. The result is a cohesive and consistent visual brand identity across all of their presentation materials. photo graphicdesigner designer…
    uniE621 Revlon Professional Blonde Up bleach Product Sell Sheet
    Revlon Professional required a one-page sell sheet to showcase their powdered bleach product, Blonde Up. The objective was to create a visually striking layout that complemented the supplied model photograph while drawing clear attention to both the hair colour and the product itself. The final design balances sophistication and clarity, using strong visual hierarchy to ensure the product’s benefits are immediately communicated and the brand presence is elevated. graphicdesign graphicdesigner designer branding photo logo…
    uniE621 Revlon Professional - Nutri Color Creme Product Sell Sheet
    Revlon Professional was introducing its latest line of colours in their hair colour product Nutri Color Creme. The theme of the colours was Ice cream shoppe. With that in mind I designed this sell sheet in the style of classic 1960's ice cream shoppe. graphicdesigner designer…
    uniE621 Twinlode Magazine Ad Series
    This company manufactures warehouse racking systems and needed to place a series of advertisements in an industry related magazine. I was brought in to create a series of ads with a consistent look to promote brand recognition. The ads were designed to efficiently convey a quick message with more in depth information at the ready in a smaller space (1/8 of a page). I also went on location to photograph the images used in the advertisements. graphicdesigner photo designer…
    uniE621 Wild Brittain Logo
    Wild Britain is an organization for the preservation of British endemic wild fauna. This logo incorporated a gestural image of a barn owl with san-serif text for impact and ease of readability. graphicdesigner logo illustrator…
    uniE621 Fun Gus Games Logo
    This logo was developed for a new board game developer. The "mascot" is a hand drawn digital vector illustration as well. graphicdesigner illustrator branding…