I am a detail-oriented production designer with a focus on scalable brand identities, campaigns, and multi-channel design systems across print and digital. I thrive in collaborative environments, translating strategy into clear visual concepts and defending design decisions in client-facing settings. I enjoy refining typography, layout, and hierarchy to maintain consistency across projects and teams. In my work, I prioritize cross-functional collaboration to create cohesive brand experiences while continuously expanding my design skills and exploring new production workflows.

RACHAEL SULLIVAN

I am a detail-oriented production designer with a focus on scalable brand identities, campaigns, and multi-channel design systems across print and digital. I thrive in collaborative environments, translating strategy into clear visual concepts and defending design decisions in client-facing settings. I enjoy refining typography, layout, and hierarchy to maintain consistency across projects and teams. In my work, I prioritize cross-functional collaboration to create cohesive brand experiences while continuously expanding my design skills and exploring new production workflows.

Available to hire

I am a detail-oriented production designer with a focus on scalable brand identities, campaigns, and multi-channel design systems across print and digital. I thrive in collaborative environments, translating strategy into clear visual concepts and defending design decisions in client-facing settings. I enjoy refining typography, layout, and hierarchy to maintain consistency across projects and teams.

In my work, I prioritize cross-functional collaboration to create cohesive brand experiences while continuously expanding my design skills and exploring new production workflows.

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Language

English
Fluent

Work Experience

Graphic Designer & Marketing Coordinator at The Loud Cup
March 1, 2025 - February 1, 2026
Led the design and execution of weekly advertising campaigns across social, digital, and SMS platforms, creating audience-focused content. Designed licensed merchandise for major brands including Gran Centenario Tequila, Scotiabank, and the L.A. Clippers, ensuring brand guideline compliance across multiple stakeholders. Maintained a weekly social content schedule, designing and directing content tailored to target audiences while ensuring alignment with brand values and visual identity. Prepared production-ready files for manufacturing and digital distribution, coordinating with vendors and internal teams. Refined and edited visual content, including photography and short-form video, to create clean, cohesive outputs aligned with brand standards.
Freelance Graphic Designer & Illustrator at Self-Employed
May 1, 2020 - Present
Built distinctive brand identities and scalable visual systems for clients including City Sweats and Power Through Play, helping emerging brands define their voice. Designed custom apparel and merchandise for clients including Woodhull Freedom Foundation, Tuyen, and The Remix Project, supporting brand visibility and community engagement. Adapted quickly across diverse industries and project scopes, managing multiple projects in fast-paced environments while delivering tailored creative solutions.
Graphic and Packaging Designer (Apprenticeship) at HerZ
September 1, 2022 - December 1, 2022
Established company’s brand presence and visual identity through creating promotional, packaging and brand assets.
Freelance Graphic Designer & Illustrator at Freelance
May 1, 2020 - Present
Built distinctive brand identities and scalable visual systems for clients including City Sweats and Power Through Play; designed custom apparel and merchandise for clients including Woodhull Freedom Foundation, Tuyen, and The Remix Project; managed multiple projects across diverse industries in fast-paced environments while delivering tailored creative solutions.
Graphic Designer & Illustrator (Freelance) at Self-Employed
May 1, 2020 - Present
Built distinctive brand identities and scalable visual systems for clients, helping emerging brands define their voice. Designed custom apparel and merchandise for clients across diverse industries, supporting brand visibility and community engagement. Adapted quickly across multiple project scopes, managing several projects in fast-paced environments while delivering tailored creative solutions.
Graphic Designer & Illustrator at Freelance
May 1, 2020 - Present
Built distinctive brand identities and scalable visual systems for clients including City Sweats and Power Through Play, helping emerging brands define their voice. Designed custom apparel and merchandise for clients including Woodhull Freedom Foundation, Tuyen, and The Remix Project, supporting brand visibility and community engagement. Adapted quickly across diverse industries and project scopes, managing multiple projects in fast-paced environments while delivering tailored creative solutions.

Education

Bachelor of Technology at Toronto Metropolitan University
January 11, 2030 - April 9, 2026
Semester Abroad – Graphic Design, Danish School of Media & Design at Danish School of Media & Design
January 11, 2030 - April 9, 2026
Professional Arts Training & Mentorship Program - Round 20, Graphic Design Program at The Remix Project
January 11, 2030 - April 9, 2026
Bachelor of Technology in Graphic Communications Management (Publishing Concentration) at Toronto Metropolitan University
January 11, 2030 - April 9, 2026
Semester Abroad - Graphic Design at Danish School of Media & Design
January 11, 2030 - April 9, 2026
Graphic Design Program at The Remix Project
January 11, 2030 - April 9, 2026
Bachelor's of Technology at Toronto Metropolitan University
January 11, 2030 - May 12, 2026
Bachelor of Technology at Toronto Metropolitan University
January 11, 2030 - May 12, 2026
Graphic Design Program - Remix Project at The Remix Project
January 11, 2030 - May 12, 2026
Semester Abroad - Graphic Design at Danish School of Media & Design
January 11, 2030 - May 12, 2026

Qualifications

Professional Arts Training & Mentorship Program - Round 20, The Remix Project
January 11, 2030 - April 9, 2026
Semester Abroad – Graphic Design, Danish School of Media & Design
January 11, 2030 - April 9, 2026
Graphic Design Program - Remix Project
January 11, 2030 - May 12, 2026
Semester Abroad - Graphic Design, Danish School of Media & Design
January 11, 2030 - May 12, 2026

Industry Experience

Media & Entertainment, Professional Services, Software & Internet, Education, Consumer Goods, Retail