RP

Rafael Pagan

Available to hire

I’m Rafael Pagán, a senior graphic designer and illustrator with 10+ years of experience creating brand identities and digital content that tell stories visually.

About

I’m Rafael Pagán, a senior graphic designer and illustrator with 10+ years of experience creating brand identities and digital content that tell stories visually. I focus on illustration-driven branding, social media design, and consistent visual systems that help brands connect with their audiences.

I’ve worked with agencies, startups, and commercial clients, handling multiple projects end-to-end—from concept and design to delivery and quality control. Based in Puerto Rico and collaborating remotely, I’m comfortable partnering with creative and marketing teams, adapting designs for different platforms, and producing assets like brand guidelines, campaign visuals, and digital merchandise.

  • 9 years' experience
  • Joined September 2026

Languages

  • Spanish; CastilianFluent
  • EnglishBeginner

Industry experience

  • Media & Entertainment
  • Education
  • Professional Services
  • Consumer Goods

More experts in San Juan, Puerto Rico

Work experience· 4 roles

Senior Graphic Designer · UVEJan 2021 – Jan 2025 · 4 yrs 1 mo

Developed branding assets and social media graphics for 15+ clients, improving brand consistency and engagement. Collaborated with creative and marketing teams to execute visual strategies aligned to brand objectives. Ensured quality control, visual consistency, and on-time delivery across multiple simultaneous projects. Adapted visuals for different digital platforms and campaign requirements.

Freelance Graphic Designer & Illustrator · PAGN DESIGN STUDIOJan 2018 – Present · 8 yrs 11 mos

Created brand identities, illustrations, and digital assets for clients across different industries. Designed commercial products such as apparel, stickers, and digital merchandise. Managed projects from concept to final delivery, maintaining clear communication with clients. Produced social media, marketing campaign, and digital platform content.

Graphic Designer · Mamposteo Creative AgencyJan 2017 – Dec 2017 · 1 yr

Designed visual solutions for advertising materials and brand identity projects. Supported branding initiatives and client-focused creative work.

Video & Graphic Design Instructor (Children Programs) · Universidad del TuraboJan 2017 – Dec 2017 · 1 yr

Education

Bachelor’s Degree in Graphic Design · Universidad del Turabo, Gurabo2014 – 2018
Associate Degree in Communication Technologies · Universidad de Puerto Rico, Humacao2009 – 2011

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