Hi! I'm Rafiya, a passionate and results-driven Digital Marketing Executive with 4 years of experience crafting and implementing effective digital marketing strategies. I love leveraging online platforms to boost brand visibility and generate leads, and I enjoy creating compelling visual and video content to engage audiences. I thrive in collaborative environments where I can support sales, coordinate campaigns, and communicate effectively with clients and teams. Always eager to learn and grow, I'm looking forward to taking on new challenges that help me make measurable impacts in a dynamic organization.

Rafiya VP

Hi! I'm Rafiya, a passionate and results-driven Digital Marketing Executive with 4 years of experience crafting and implementing effective digital marketing strategies. I love leveraging online platforms to boost brand visibility and generate leads, and I enjoy creating compelling visual and video content to engage audiences. I thrive in collaborative environments where I can support sales, coordinate campaigns, and communicate effectively with clients and teams. Always eager to learn and grow, I'm looking forward to taking on new challenges that help me make measurable impacts in a dynamic organization.

Available to hire

Hi! I’m Rafiya, a passionate and results-driven Digital Marketing Executive with 4 years of experience crafting and implementing effective digital marketing strategies. I love leveraging online platforms to boost brand visibility and generate leads, and I enjoy creating compelling visual and video content to engage audiences.

I thrive in collaborative environments where I can support sales, coordinate campaigns, and communicate effectively with clients and teams. Always eager to learn and grow, I’m looking forward to taking on new challenges that help me make measurable impacts in a dynamic organization.

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Experience Level

Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate

Language

English
Advanced
Hindi
Intermediate
Malayalam
Advanced

Work Experience

Digital Marketing Executive at Al Ghaith Technical Services
April 30, 2025 - August 1, 2025
Led planning and execution of comprehensive digital marketing campaigns across email, SEO, PPC, and social media, achieving measurable improvements in traffic, engagement, and lead quality. Extracted 30+ high-quality leads daily using platforms such as LinkedIn, Lusha, Apollo, and GMB Extractor. Managed targeted email campaigns to nurture leads and support business development. Designed marketing posters and creatives daily using Canva for multiple social platforms and produced/edit videos using Cap Cut. Supported graphic design with Photoshop skills for asset customization. Managed six company websites via CMS platforms ensuring visual updates, SEO optimization, and user experience. Oversaw daily social media management focusing on engagement and brand consistency, prioritizing LinkedIn for B2B. Coordinated with sales teams for client communication, proposal preparation, and vendor sourcing.
Digital Marketing Executive at Trust Online Solutions
January 31, 2024 - August 1, 2025
Developed and executed digital marketing strategies to enhance brand visibility, lead generation, and sales across multiple channels. Managed PPC campaigns on Google Ads and social media platforms, optimizing ROI. Conducted keyword research and implemented SEO best practices, improving organic search rankings and website traffic.
Social Media Marketing Specialist at AiMS Academy
July 31, 2023 - August 1, 2025
Created and implemented social media strategies resulting in 35% follower growth and 50% engagement increase across platforms. Managed diverse content types (images, videos, posts) aligning with brand messaging. Optimized paid social campaigns achieving 20% ROI increase while maintaining cost-efficiency.

Education

Diploma of Digital Marketing at Aviv Digital, Calicut-India
January 1, 2019 - December 31, 2019
Bachelor of Computer Science at University Of Calicut
January 1, 2015 - December 31, 2019

Qualifications

Diploma of Digital Marketing
January 1, 2019 - December 31, 2019

Industry Experience

Professional Services, Education, Media & Entertainment, Software & Internet