I'm Raine Eimre, a WordPress-focused Web Content Specialist with 8+ years of experience building and managing content-driven websites using Gutenberg and Full Site Editing. I blend CMS, HTML, CSS, and SEO knowledge with a passion for accessible, visually accurate, brand-consistent experiences. I enjoy turning design into polished, responsive WordPress solutions that perform well and engage users. Beyond the technical side, I bring digital marketing know-how to plan and execute campaigns across WordPress, YouTube, and social media. I'm a collaborative communicator and reliable self-starter who thrives on problem solving and keeping content workflows organized so teams stay aligned and content stays current.

Raine Eimre

I'm Raine Eimre, a WordPress-focused Web Content Specialist with 8+ years of experience building and managing content-driven websites using Gutenberg and Full Site Editing. I blend CMS, HTML, CSS, and SEO knowledge with a passion for accessible, visually accurate, brand-consistent experiences. I enjoy turning design into polished, responsive WordPress solutions that perform well and engage users. Beyond the technical side, I bring digital marketing know-how to plan and execute campaigns across WordPress, YouTube, and social media. I'm a collaborative communicator and reliable self-starter who thrives on problem solving and keeping content workflows organized so teams stay aligned and content stays current.

Available to hire

I’m Raine Eimre, a WordPress-focused Web Content Specialist with 8+ years of experience building and managing content-driven websites using Gutenberg and Full Site Editing. I blend CMS, HTML, CSS, and SEO knowledge with a passion for accessible, visually accurate, brand-consistent experiences. I enjoy turning design into polished, responsive WordPress solutions that perform well and engage users.

Beyond the technical side, I bring digital marketing know-how to plan and execute campaigns across WordPress, YouTube, and social media. I’m a collaborative communicator and reliable self-starter who thrives on problem solving and keeping content workflows organized so teams stay aligned and content stays current.

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Experience Level

Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
See more

Language

English
Fluent
Estonian
Fluent

Work Experience

Corporate Travel Consultant at American Express Global Business Travel
January 1, 2024 - September 20, 2025
Produced clear, professional client communications via Salesforce CRM; ensured accurate and timely responses; delivered detailed work under tight deadlines including international travel arrangements and ticketing; conducted data reporting and analysis to resolve issues and improve team efficiency and client satisfaction; collaborated across teams to implement workflow improvements and deliver detailed results.
Corporate Travel Consultant at Amex Global Business Travel
January 1, 2019 - January 1, 2024
Managed high-volume client communication using Salesforce CRM, ensuring accurate documentation and timely responses. Generated accurate, detail-oriented work under tight deadlines, including international travel arrangements and ticketing. Conducted data reporting and analysis to resolve issues, improving team efficiency and client satisfaction. Collaborated across teams to implement workflow improvements and deliver precise results under strict deadlines.
Freelance Web Content Manager & Digital Marketing Specialist at Handmade byRaine
January 1, 2017 - Present
Designed and operated a digital brand built on WordPress, producing blog content, video tutorials, and digital products for an international maker audience. Ensured visual consistency, formatting accuracy, and brand alignment across web pages, following established style and design standards. Applied accessibility and SEO fundamentals (clear headings, readable layouts, alt text, internal linking) to improve usability and discoverability. Maintained and organized content workflow, managing updates and revisions to keep site content current and user-friendly. Planned and executed integrated digital marketing campaigns across WordPress, YouTube, and social media, including drafting and scheduling engaging posts that enhance brand visibility and storytelling.
Crochet Design Business Founder/Manager at HandmadebyRaine
December 31, 2016 - Present
Planned and executed integrated digital marketing campaigns across WordPress, YouTube, and social media; designed marketing materials and graphics using Canva; conducted market research and trend analysis to identify new content opportunities; created engaging digital content (blog posts, video tutorials, newsletters, and e-commerce listings) to drive traffic and conversions; monitored SEO, Google Analytics, and social insights to track performance and refine strategies; built and managed online stores (Etsy, Shopify) with targeted campaigns to increase reach.
Awards Program Coordinator at The Global Marketing Publication
December 31, 2007 - September 19, 2025
Maintained a marketing website for the Diamond Awards program; supported organization and execution of the Diamond Awards Event; contributed to logistics and performance.

Education

Bachelor of Business Administration at Monroe College, New York
January 11, 2030 - January 1, 2005
Associate Degree at Estonian Danish Business College, Estonia
January 11, 2030 - September 20, 2025
Bachelor of Business Administration at Monroe College
January 11, 2030 - April 27, 2026
Associate's Degree, International Marketing at Estonian Danish Business College, Estonia
January 11, 2030 - April 27, 2026

Qualifications

WordPress Full Site Editing
January 1, 2024 - April 27, 2026
Front-End Development by Meta
January 1, 2025 - April 27, 2026
Data Analytics by Google
January 1, 2025 - April 27, 2026
Social Media Marketing Associate by Meta
January 1, 2025 - April 27, 2026
Digital Marketing Specialist by Adobe
January 1, 2026 - April 27, 2026
Google Digital Marketing
January 11, 2030 - April 27, 2026

Industry Experience

Media & Entertainment, Professional Services, Retail, Travel & Hospitality, Software & Internet