Hi, I’m Rajat Singh Chauhan. I’m a 9-year brand and content leader who builds AI-powered content ecosystems that cut production costs by 35–40% and scale reach exponentially. I’ve delivered 3M+ earned impressions, 4× EMV vs. paid spend, and +380% reach while driving SaaS trial signups by around 15%. I specialize in full-funnel influencer architecture (nano to mega), brand identity systems, go-to-market execution, and generative AI pipeline automation across D2C, B2B SaaS, FMCG, and fashion. As a hands-on leader, I design scalable MarTech and content-operating systems, manage cross-functional teams, and grow brands with a voice that resonates across channels. I’m open to relocation and remote opportunities.…

Rajat Singh Chauhan

Hi, I’m Rajat Singh Chauhan. I’m a 9-year brand and content leader who builds AI-powered content ecosystems that cut production costs by 35–40% and scale reach exponentially. I’ve delivered 3M+ earned impressions, 4× EMV vs. paid spend, and +380% reach while driving SaaS trial signups by around 15%. I specialize in full-funnel influencer architecture (nano to mega), brand identity systems, go-to-market execution, and generative AI pipeline automation across D2C, B2B SaaS, FMCG, and fashion. As a hands-on leader, I design scalable MarTech and content-operating systems, manage cross-functional teams, and grow brands with a voice that resonates across channels. I’m open to relocation and remote opportunities.…

Available to hire

Hi, I’m Rajat Singh Chauhan. I’m a 9-year brand and content leader who builds AI-powered content ecosystems that cut production costs by 35–40% and scale reach exponentially. I’ve delivered 3M+ earned impressions, 4× EMV vs. paid spend, and +380% reach while driving SaaS trial signups by around 15%. I specialize in full-funnel influencer architecture (nano to mega), brand identity systems, go-to-market execution, and generative AI pipeline automation across D2C, B2B SaaS, FMCG, and fashion.

As a hands-on leader, I design scalable MarTech and content-operating systems, manage cross-functional teams, and grow brands with a voice that resonates across channels. I’m open to relocation and remote opportunities.

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Language

English
Fluent

Work Experience

Real Estate Creative Director & Social Media Lead at Natriel – HG Group (Subsidiary)
December 1, 2024 - Present
Led creative direction for real estate branding and managed social media strategy, content governance, and audience engagement for HG Group's Natriel subsidiary.
Content Marketing & Social Media Manager at TagGBox
December 1, 2024 - Present
Oversee content marketing and social media for a global B2B SaaS & UGC platform; 1,500+ brands across 100+ countries.
Content Marketing & Social Media Manager at TagGBox
April 1, 2022 - June 1, 2024
Managed B2B SaaS global social commerce and UGC programs; led a 7-person team delivering campaigns across multiple verticals.
Senior Social Media & Brand Manager at TAG THOSE
July 1, 2024 - December 31, 2024
Senior Social Media & Brand Manager; Team: 9; Sectors include Tech/SaaS, Fashion & Lifestyle, FMCG, Travel & Hospitality, Finance/BFSI, Real Estate
Creative Director & Social Media Lead at Natriel – HG Group Subsidiary
December 1, 2024 - Present
Real Estate Creative Director & Social Media Lead
Head of Brand & Content at Natriel – HG Group Subsidiary India
December 1, 2024 - Present
Led brand architecture, identity, and AI-enabled content ecosystem. Designed and deployed a full Generative AI content pipeline (Claude + MidJourney + CapCut/DaVinci) with reviews uplift of 70–80%, 40% faster production, and 35% lower cost per asset; established end-to-end MarTech stack and cross-channel governance for scalable growth.
Senior Brand & Content Lead – Influencer Strategy Lead at TAGTHOSE India
July 1, 2024 - December 1, 2024
Managed multi-brand content operations and influencer strategy across 5 simultaneous brand mandates; implemented modular editorial workflows enabling 30% faster creative turnaround with consistent brand voice. AI-assisted briefs and LLM scripting reduced iteration cycles; expanded reach via optimized short-form video formats. Built a nano-to-mega influencer ecosystem, delivering 800K+ organic impressions at ~60% lower cost-per-impression; one campaign delivered 500K+ impressions with zero paid amplification.
Content Marketing & UGC Ecosystem Manager at TAG GBO X
April 1, 2022 - June 1, 2024
Orchestrated global campaigns and UGC ecosystems across FMCG, auto, and electronics; generated 2.5M+ impressions; largest campaign achieved 3× projected reach at 85% of budget. Led enterprise brand outcomes for clients like Bose Professional, Warner Bros, and The Leela Palaces. Drove +60% social reach, +25% website traffic, and +15% SaaS trial ups; implemented GA4 + Looker Studio dashboards to optimize ROI.
Content Marketing Lead at VGL Group
January 1, 2021 - April 1, 2022
Jewelry & lifestyle e-commerce content and growth marketing overhaul; output +30%, brand engagement +35%, website traffic +40% via editorial restructuring and SEO-aligned content calendar; mentored writers and built an SEO-driven content calendar.
Jr. Content Strategist & Copywriter at Spotlight Creative Marketing Agency India
July 1, 2017 - December 1, 2020
Content strategy, copywriting, and influencer outreach across 8 industries; contributed to a ~35% average client brand equity uplift over 3 years; micro-influencer campaigns delivered 25–30% higher engagement; LinkedIn editorial increased inbound inquiries by ~20%; secured 15+ media placements per quarter; expanded social following by ~40%.

Education

B.Tech – Mechanical Engineering at Global Institute of Technology, Jaipur
January 11, 2030 - April 30, 2026
B.Tech – Mechanical Engineering at Global Institute of Technology, Jaipur
January 11, 2030 - May 4, 2026
B.Tech – Mechanical Engineering at Global Institute of Technology, Jaipur
January 11, 2030 - January 1, 2017

Qualifications

Meta Blueprint – Advanced Targeting
January 11, 2030 - April 30, 2026
Google Analytics 4 (GA4) Certification
January 11, 2030 - April 30, 2026
LinkedIn Marketing Labs Certification
January 11, 2030 - April 30, 2026
Meta Blueprint – Advanced Targeting
January 11, 2030 - May 4, 2026
Google Analytics 4 (GA4)
January 11, 2030 - May 4, 2026
LinkedIn Marketing Labs
January 11, 2030 - May 4, 2026
Canva Pro
January 11, 2030 - May 4, 2026
Figma (Basic)
January 11, 2030 - May 4, 2026
Meta Blueprint (Advanced Targeting)
January 11, 2030 - May 13, 2026
Google Analytics 4
January 11, 2030 - May 13, 2026
LinkedIn Marketing Labs
January 11, 2030 - May 13, 2026
Anthropic AI Certification
January 11, 2030 - May 13, 2026
HubSpot Content & Social Media Certification
January 11, 2030 - May 13, 2026
Google Ads Certification
January 11, 2030 - May 13, 2026

Industry Experience

Media & Entertainment, Software & Internet, Consumer Goods, Travel & Hospitality, Real Estate & Construction, Financial Services, Retail, Professional Services
    The beyond anime

    My personal brand-

    https://www.twine.net/signin – Multi-Pillar Creator: 5K followers · 8–12% engagement rate (top-quartile) · AI-assisted scripting
    and short-form video — live testbed for AI content ecosystem frameworks and hook structures before brand-scale
    deployment.

    Natriel

    AI Content Ecosystem Architecture: Designed full generative AI pipeline (Claude + Midjourney + CapCut/DaVinci +
    automation); reel views +70–80%, production time –40%, cost-per-asset –35% — operating as a scalable MarTech stack.
    Brand Architecture & Identity: Built brand from zero — strategy, tone-of-voice, visual identity, content governance, and
    audience segmentation across creator, owned, and paid channels.
    Influencer & Creator Ecosystem: Tier strategy (nano–macro) + creator briefs + rights workflow; 25+ active collaborators
    in 3 months; EMV 4× paid equivalent, CPC reduced 25%.
    Integrated Marketing & GTM: Influencer + PR system → 3M+ organic impressions, +380% reach, +90% engagement,
    +22% inbound wholesale enquiries tracked via UTM + GA4.