Digital Marketer & Content Strategist Remote | 2018–Present at Freelance

Sales Manager / Digital Growth Support at Salt Media & Technology Solutions

Support digital marketing initiatives focused on audience engagement and brand visibility. Contribute ideas for social media campaigns, advertising creatives, and promotional content. Review marketing creatives and messaging from both customer and conversion perspectives. Use customer and sales data to support audience segmentation and campaign targeting. Participate in weekly marketing and performance reviews. Collaborate with sales and marketing teams to align customer insights with brand communications, and translate customer feedback into practical content and promotional opportunities. Lead a team of 7 sales personnel and contribute to 20% client acquisition growth within six months; manage KPIs, reporting, CRM information, and performance insights to improve customer communication and experience.

Freelance Digital Marketer & Content Strategist at Freelance

Develop visual and written content for Instagram, TikTok, Facebook, LinkedIn, X, websites, and digital campaigns. Design social media graphics, advertising creatives, promotional assets, and branded digital content using Canva. Translate campaign goals into clear audience-focused visual communication; build content calendars and creative concepts aligned with brand positioning and audience behavior. Produce and edit short-form video content using CapCut. Create integrated digital campaigns combining visual design, copy, video, and marketing strategy. Conduct audience and competitor research to identify creative opportunities and improve campaign direction. Maintain consistent messaging and visual presentation across digital channels, and optimize content using performance data and insights. Produce SEO-focused websites, blogs, and product content to strengthen online visibility.

Sales Supervisor at Salt Media & Technology Solutions

Coordinate digital and offline promotional activities supporting product and brand visibility. Assist with marketing materials, promotional content, and customer-facing communications. Contribute creative ideas based on customer behavior and market feedback. Support brand communication and promotional initiatives. Improve customer retention through effective communication and consistent customer experience. Work across sales, customer service, marketing support, and promotional activities.