I am Rashmi Sathyanarayana, a customer-centric digital marketing specialist with over 3 years of experience overseeing online customer journeys, digital communications, and client relationships through paid advertising, social media, and lead generation funnels. I am skilled in addressing customer enquiries, objections, feedback, and escalations stemming from digital campaigns. I am recognised for my empathetic communication, meticulous attention to detail, and making data-driven decisions. I have demonstrated success in managing multiple campaigns, professionally handling customer enquiries and complaints, and maintaining accurate, GDPR-compliant records while meeting KPIs and deadlines.

Rashmi Sathyanarayana

I am Rashmi Sathyanarayana, a customer-centric digital marketing specialist with over 3 years of experience overseeing online customer journeys, digital communications, and client relationships through paid advertising, social media, and lead generation funnels. I am skilled in addressing customer enquiries, objections, feedback, and escalations stemming from digital campaigns. I am recognised for my empathetic communication, meticulous attention to detail, and making data-driven decisions. I have demonstrated success in managing multiple campaigns, professionally handling customer enquiries and complaints, and maintaining accurate, GDPR-compliant records while meeting KPIs and deadlines.

Available to hire

I am Rashmi Sathyanarayana, a customer-centric digital marketing specialist with over 3 years of experience overseeing online customer journeys, digital communications, and client relationships through paid advertising, social media, and lead generation funnels. I am skilled in addressing customer enquiries, objections, feedback, and escalations stemming from digital campaigns. I am recognised for my empathetic communication, meticulous attention to detail, and making data-driven decisions. I have demonstrated success in managing multiple campaigns, professionally handling customer enquiries and complaints, and maintaining accurate, GDPR-compliant records while meeting KPIs and deadlines.

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Language

English
Fluent

Work Experience

Digital Marketing Consultant & Customer Support at Enagic, UK
January 1, 2022 - August 1, 2025
Plan, execute and optimise social media campaigns (organic and paid) on Facebook and Instagram to promote wellness products and online events, consistently generating qualified leads and enquiries. Respond to prospect and customer queries via email, social media direct messages and phone, providing clear product information, addressing objections and guiding customers through the decision-making process. Handle post-sale queries and informal complaints regarding orders and product use, investigating issues, explaining outcomes clearly and offering appropriate resolutions or escalations. Create targeted content (posts, short videos, presentations) to address common questions and improve engagement throughout the customer lifecycle. Mentor and support a network of over 100 entrepreneurs through virtual onboarding sessions, answering ongoing queries and helping them use digital marketing to grow their own businesses. Track metrics such as leads, engagement and response rates, and use insi
Business Analyst at ERV Solutions Ltd, UK
May 1, 2016 - December 1, 2020
Liaised with business stakeholders to gather and document requirements for digital and process improvement initiatives, ensuring customer and business needs were clearly understood. Contributed to the design and refinement of customer-facing workflows and documentation, helping to streamline communication and reduce resolution times for queries. Produced detailed reports and specifications with a high level of accuracy, managing competing priorities and deadlines while maintaining quality and compliance.
Shift Engineer – Boiler Operations at Karnataka Power Corporation Ltd, India
December 1, 2010 - December 1, 2015
Oversaw daily operational activities, ensuring adherence to safety procedures and operational standards while coordinating with technicians and other teams. Recorded operational data and incidents in detailed logs, demonstrating strong documentation discipline and compliance with internal policies.

Education

Bachelor’s Degree in Electrical Engineering at India
June 2, 2005 - June 30, 2009
Digital Marketing Mastery at IT Careers
December 15, 2025 - January 15, 2026

Qualifications

Associate Certification in Business Analysis
June 1, 2022 - December 4, 2022
Creating Social Media Posts with Gen AI
June 1, 2025 - July 15, 2025

Industry Experience

Software & Internet, Professional Services, Retail, Media & Entertainment, Education