2-paragraph first-person bio, friendly tone

Rashmi Sarita

2-paragraph first-person bio, friendly tone

Available to hire

2-paragraph first-person bio, friendly tone

Language

English
Fluent
Hindi
Intermediate

Work Experience

Social Media Manager at Prime News, India
January 1, 2025 - November 1, 2025
Led end-to-end social media strategy across Instagram, Twitter (X), Facebook, and YouTube; planned and executed daily content calendars aligned with breaking news and trending topics; designed high-impact visuals using Canva to boost audience engagement; executed trend-based and real-time campaigns to maximize reach; analyzed engagement metrics to refine content strategy; collaborated with editorial and video teams for integrated storytelling; managed live coverage and social updates during major news events; increased website traffic and improved brand visibility across digital platforms; developed platform-specific growth strategies and led end-to-end campaign planning and performance tracking; managed audience engagement and community building; coordinated with marketing and editorial teams to align brand messaging; conducted competitor analysis and implemented data-backed improvements.
Social Media Manager at News India 24x7
September 1, 2022 - December 1, 2024
Led end-to-end social media strategy across Instagram, Twitter (X), Facebook, and YouTube; planned and executed daily content calendars aligned with breaking news and trending topics; designed high-impact visuals using Canva to boost audience engagement; executed trend-based and real-time campaigns to maximize reach; analyzed performance metrics (engagement, CTR, impressions) to refine content strategy; collaborated with editorial and video teams for integrated storytelling; managed live coverage and social updates during major news events; increased web traffic and brand visibility across digital platforms; developed platform-specific growth strategies; designed posts, thumbnails, and infographics; led end-to-end campaign planning, execution, and performance tracking; managed audience engagement, comments, and community building; coordinated with marketing and editorial teams to align brand messaging; conducted competitor analysis and implemented data-backed improvements.
News Producer at The India Watch
June 1, 2018 - December 1, 2020
Produced and curated news content aligned with editorial standards; managed newsroom workflow and deadlines; in-field reporting, research, and fact-checking; drafted scripts and gathered background information; supported senior reporters during live coverage and assignments; assisted with on-air operations and post-production tasks.
Social Media Manager & Content Writer at Network 10 News
February 1, 2020 - August 1, 2022
Managed and grew social media platforms including Instagram, Twitter (X), and Facebook; created SEO-optimized articles, captions, and digital content; designed daily creatives and story templates using Canva; boosted engagement with analytics-driven content strategies; assisted in campaign ideation and execution for news-based promos; monitored trending topics to create timely and relevant content; maintained newsroom workflow and deadlines; contributed to scriptwriting and content planning; improved audience retention through consistent posting and storytelling.
News Reporter Intern at ABPS News
January 1, 2017 - December 1, 2017
Assisted in field reporting, research, and fact-checking. Helped draft news scripts and gathered background information. Supported senior reporters during live coverage and assignments.

Education

Bachelor of Journalism & Mass Communication (BJMC) at Lucknow University
January 1, 2015 - January 1, 2018
Bachelor of Journalism & Mass Communication (BJM&C) at Lucknow University
January 1, 2015 - January 1, 2018

Qualifications

Bachelor of Journalism & Mass Communication (BJMC)
January 1, 2015 - January 1, 2018

Industry Experience

Media & Entertainment