Hello! I’m Rebeca Caballero, a Social Media Manager based in Burnaby, BC, with 3+ years of experience managing Facebook, Instagram, TikTok, and other social channels, creative projects, digital campaigns, and content for web and email. I’m proficient in WordPress, Mailchimp, HubSpot, Facebook Business Manager, and Asana. I’m known for strong organization, clear communication, and delivering high-quality, on-brand work on time. I thrive on collaborating with teams to ideate content, stay ahead of trends, optimize campaigns and measure impact with data-driven dashboards and reports.

Rebeca Caballero

Hello! I’m Rebeca Caballero, a Social Media Manager based in Burnaby, BC, with 3+ years of experience managing Facebook, Instagram, TikTok, and other social channels, creative projects, digital campaigns, and content for web and email. I’m proficient in WordPress, Mailchimp, HubSpot, Facebook Business Manager, and Asana. I’m known for strong organization, clear communication, and delivering high-quality, on-brand work on time. I thrive on collaborating with teams to ideate content, stay ahead of trends, optimize campaigns and measure impact with data-driven dashboards and reports.

Available to hire

Hello! I’m Rebeca Caballero, a Social Media Manager based in Burnaby, BC, with 3+ years of experience managing Facebook, Instagram, TikTok, and other social channels, creative projects, digital campaigns, and content for web and email. I’m proficient in WordPress, Mailchimp, HubSpot, Facebook Business Manager, and Asana.

I’m known for strong organization, clear communication, and delivering high-quality, on-brand work on time. I thrive on collaborating with teams to ideate content, stay ahead of trends, optimize campaigns and measure impact with data-driven dashboards and reports.

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Experience Level

Expert
Expert
Expert
Intermediate
Intermediate
Intermediate

Language

English
Fluent
Portuguese
Fluent

Work Experience

Social Media Manager at SpotlessMind
October 1, 2024 - March 31, 2025
Developed and executed digital marketing content across blog, LinkedIn, Instagram, and TikTok for both B2B and B2C audiences; aligned with brand goals; managed WordPress website content updates and SEO optimization; coordinated delivery of creative assets; produced and scheduled email campaigns via Mailchimp with performance tracking in Excel; collaborated with creative teams on content ideation, social media trends, and community engagement strategies.
Marketing Coordinator at Bibliotheca
August 1, 2022 - August 31, 2024
Partnered with marketing managers to brief creative teams, procure assets, and oversee project timelines via Asana; wrote and edited marketing copy for digital, social, and print campaigns, ensuring brand consistency and quality; coordinated website updates (WordPress) and landing page creation, applying SEO best practices; managed email campaigns in HubSpot, monitored KPIs, and analyzed results to inform campaign optimizations; supported webinars and events with creative material production, meeting minutes, and cross-department coordination; organized and maintained marketing file libraries.
Translator at Church Untitled
January 1, 2023 - Present
Facilitating clear communication through real-time English-to-Portuguese interpretation and translation.

Education

Associate of Arts Degree at University Canada West
April 1, 2022 - March 31, 2024
Bachelor’s in Social Communication Applied to Journalism at University of Taubate
January 1, 2010 - December 31, 2013

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Education, Professional Services