Rebecca Hope Murphy

Help global B2B and B2C businesses build their brands and market products across digital and social channels. Boost engagement and reach with tailored and translated communications; support community impact by providing press and media coverage to increase event participation and strengthen funding applications.

Owned end-to-end content strategy spanning content marketing, product marketing, lead and demand generation, affiliate marketing, internal communications, and social media. Wrote and optimised content in English, Spanish, and French to improve engagement, product awareness, brand recognition, and thought leadership. Created and distributed communications via HubSpot for a global multi-million-dollar product launch; collaborated with internal teams and managed relationships with freelancers.

Researched, wrote, and optimised brand-aligned long-form cornerstone marketing and sales enablement content for global B2B audiences to increase engagement and conversions. Created HR, compliance, and payroll guides, industry reports, articles, and infographics. Managed curation, formatting, localisation, and web hosting in English, Spanish, French, and Portuguese, and produced freelancer/designer project briefs.