I’m a data-driven marketing professional based in London, with cross-sector experience across aviation, events, tech, and travel. My focus is on multi-channel campaign execution and digital optimization—using tools like Salesforce, HubSpot, and Google Analytics—to improve engagement, performance, and revenue outcomes. Across roles in events and media, I’ve built and optimized email and digital campaigns, managed content and website updates, and supported growth through audience segmentation, analytics, and ongoing experimentation. I also bring hands-on experience coordinating stakeholders, partners, and on-the-ground event marketing, translating insights into clear messaging that strengthens brand presence and delivers measurable results.…

I’m a data-driven marketing professional based in London, with cross-sector experience across aviation, events, tech, and travel. My focus is on multi-channel campaign execution and digital optimization—using tools like Salesforce, HubSpot, and Google Analytics—to improve engagement, performance, and revenue outcomes. Across roles in events and media, I’ve built and optimized email and digital campaigns, managed content and website updates, and supported growth through audience segmentation, analytics, and ongoing experimentation. I also bring hands-on experience coordinating stakeholders, partners, and on-the-ground event marketing, translating insights into clear messaging that strengthens brand presence and delivers measurable results.…

Available to hire

I’m a data-driven marketing professional based in London, with cross-sector experience across aviation, events, tech, and travel. My focus is on multi-channel campaign execution and digital optimization—using tools like Salesforce, HubSpot, and Google Analytics—to improve engagement, performance, and revenue outcomes.

Across roles in events and media, I’ve built and optimized email and digital campaigns, managed content and website updates, and supported growth through audience segmentation, analytics, and ongoing experimentation. I also bring hands-on experience coordinating stakeholders, partners, and on-the-ground event marketing, translating insights into clear messaging that strengthens brand presence and delivers measurable results.

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Experience Level

Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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Language

Hindi
Fluent
English
Fluent
Gujarati
Intermediate
Marathi (Marāṭhī)
Intermediate

Work Experience

Email Marketing Manager at Clarion Events
April 1, 2026 - August 31, 2026
Executed end-to-end email marketing for Creator Economy Live and Affiliate Summit, building, testing, and deploying 300+ Salesforce Pardot campaigns to 32,000+ contacts using segmentation and optimization to meet engagement targets. Evaluated performance across 30+ email campaigns using Pardot analytics, achieving open rates up to 66%, click-to-open up to 19%, and $5,389+ in attributed revenue through targeted post-attendee and buyer journeys. Increased Creator Economy Live revenue by delivering weekly launch, promotional, and urgency email campaigns, contributing to $80,500+ secured brand revenue and improving budget attainment from 39% to 72% year-on-year. Strengthened commercial performance by raising brand payer conversion from 15% to 25%, increasing average order value from $618 to $682, and helping confirm 331 brand partners (68% of target) through data-led execution. Produced weekly newsletters, podcast communications, website updates, and marketing copy, supporting attendee eng
Marketing Executive at Daily Mail
May 1, 2025 - April 30, 2026
Delivered 30+ monthly email campaigns via Emarsys, streamlining manual analytics by creating automated performance reporting workflows. Managed and updated 10+ web pages monthly using Umbraco, improving usability and optimizing SEO with GA4 insights. Spearheaded speaker announcements for 50+ speakers, ensuring accurate and timely promotion across email and website channels. Authored co-branded media partner emails weekly (including 10+ full drafts for partner distribution) to support delegate acquisition. Coordinated social media content across 5+ platforms using Canva and InGo, producing visually engaging assets and increasing audience interaction. Produced 100+ marketing collateral pieces monthly, including brochures, banners, ads, and digital assets, maintaining brand consistency across print and digital channels. Assessed 10+ PPC and paid search campaigns via creative briefs and agency coordination to optimize reach and ROI. Created and delivered 10+ post-show reports annually, inc
Marketing Assistant at Lufthansa Group
October 1, 2024 - April 30, 2025
Directed B2B communications across Northern Europe, supporting 10,000+ trade partners and driving promotional calendars for trade shows and workshops to secure timely campaign delivery. Spearheaded email marketing campaigns and composed newsletters, achieving a 23% increase in engagement among 5,000+ recipients and using analytics to refine content strategy. Conceptualized and executed B2B events, workshops, and digital communications in collaboration with cross-functional teams and key stakeholders to align initiatives with market trends and partner needs. Coordinated 5+ trade events and oversaw the OTT platform for travel partners, implementing daily updates that improved participant satisfaction by 18% and enhanced collaboration across 10+ departments. Updated website content daily for 50,000+ monthly visitors, ensuring accuracy and relevance while streamlining team workflows and internal communications. Conducted market research and data analysis using analytics tools to identify e
Marketing Intern at Live Link AI
April 1, 2024 - August 31, 2024
Optimized 500+ high-impact keywords using Keyword Planner and SEMrush, researched cluster page topics, and advised copywriters on SEO strategies. Managed deals with 100+ influencers on Buzzsumo, prepared 20+ social media creatives using Figma and Canva, and maintained a posting schedule through Hootsuite. Directed 5 PR campaigns and created 50+ SEO-optimized cluster pages, securing top-tier media coverage and boosting website traffic by 35% through strategic content organization and optimization. Generated 200+ backlinks using Ahrefs and improved team communication efficiency using Notion to support workflow and site authority gains.
Marketing and Sales Specialist at FLY BAG N A, Mumbai
March 1, 2022 - March 31, 2023
Led strategic marketing initiatives and supervised multi-channel social media campaigns, achieving a 30% increase in engagement and driving a 20% uplift in revenue through qualified lead generation. Designed B2B marketing tests and leveraged Salesforce to streamline the sales process, track customer interactions, and improve sales efficiency by 15%. Improved customer retention strategies by using Salesforce data to create personalized marketing approaches and strengthen customer relationships. Hosted large-scale events with 10,000+ attendees, demonstrating adaptability and effective communication under pressure. Integrated Google Analytics, Mailchimp, and Salesforce to generate performance reports analyzing website traffic, email campaign effectiveness, and social media metrics to inform strategic decisions. Conducted market and industry research using analytical tools to identify emerging consumer behaviors, producing actionable insights that enhanced campaign outcomes and amplified r
Marketing and Sales Specialist at FLY BAG N A
March 1, 2022 - March 31, 2023
Led strategic marketing initiatives and supervised multi-channel social media campaigns, achieving a 30% increase in engagement and driving a 20% uplift in revenue through qualified lead generation. Designed B2B marketing tests and leveraged Salesforce to streamline sales processes, track customer interactions, and improve sales efficiency by 15%. Improved customer retention strategy by using Salesforce data to create personalized marketing approaches and strengthen client relationships. Hosted large-scale events with 10,000+ attendees, demonstrating adaptability, time management, and effective communication under pressure. Incorporated Google Analytics, Mailchimp, and Salesforce to generate performance reports analyzing website traffic, email campaign effectiveness, and social media metrics to guide decisions. Conducted marketing and industry research with analytics tools to identify emerging consumer behaviors, translating findings into actionable insights that enhanced campaign outc

Education

MSc Digital Marketing at King’s College London
January 11, 2030 - September 27, 2026
MSc Digital Marketing at King’s College London
January 11, 2030 - September 27, 2026

Qualifications

Add your qualifications or awards here.

Industry Experience

Education, Travel & Hospitality, Media & Entertainment, Software & Internet, Professional Services, Retail, Transportation & Logistics