A more polished, contemporary matchday poster with an emphasis on storytelling. Clean layouts, expressive typography and a lighter touch help connect with the growing community around the women’s game.
- Graphic Designer
I am an award-winning designer, specializing in branding, illustration and retouching. nnI maintain great relationships with my former lecturers and have volunteered to teach the next generation of creatives.
I am an award-winning designer, specializing in branding, illustration and retouching. I am based in South London and push boundaries to develop striking concepts.\n\nI maintain great relationships with my former lecturers and have volunteered to teach the next generation of creatives. I have served as a guest speaker for Ravensbourne University and worked with agencies and publications to deliver branding, illustration and art direction across digital and print.
A more polished, contemporary matchday poster with an emphasis on storytelling. Clean layouts, expressive typography and a lighter touch help connect with the growing community around the women’s game.
A clean, energetic design built around clarity and celebration. The layout prioritises the player moment, supported by sharp brand elements and a colour palette that keeps the women’s side visually distinct yet still part of the wider club identity.
A crisp, modern XI announcement that champions visibility and personality. The structure supports quick updates while keeping focus on the team and the individual players equally.
A punchy, high-impact goal graphic built to hit the feed instantly during live play. Strong club colours, bold typography, and motion-ready layouts make the announcement feel fast, loud and unmistakably West Ham.
I produced transfer announcement graphics for the men’s team by going on site to meet the new signing at the training ground. This meant capturing reference shots, understanding their personality and building an unveiling that felt authentic to both the player and the club. The final assets blended bold typography, clean photography and fast-paced layouts designed to hit social channels the moment the deal was confirmed.
A bold, poster-style graphic used to hype the fixture across all channels. Strong compositions, player photography and gritty textures push the competitive edge of the men’s team identity.
During my time working with West Ham United, I contributed across both the men’s and women’s teams, creating social media graphics, matchday visuals and large-format stadium content. I regularly worked on site at Rush Green and the London Stadium, collaborating directly with players and the media team to produce transfer unveilings, campaign assets and bespoke matchday posters. My role was a blend of fast-paced reactive content and planned creative, ensuring the club’s digital and in-stadium presence stayed dynamic, consistent and aligned to West Ham’s visual identity.
At Thirdway, my role was to develop creative ideas and content that both enticed potential clients and educated them on the company’s expertise within the interior design and office fit-out industries. I worked on producing engaging visual and written material that showcased Thirdway’s successes, highlighted case studies, and demonstrated how our bespoke approach could be tailored to different client needs. By combining storytelling with design, I helped position Thirdway as an innovative leader in creating workplaces that are not only functional but also inspiring, sustainable, and reflective of each client’s brand identity.
Guest speaker delivering insights on challenging briefs and campaigns
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