I am a creative strategist with over 7 years of experience driving growth for music and entertainment, e-commerce, and consumer brands. I blend creative direction with performance strategy, specializing in Meta ads, TikTok ads, UGC campaigns, and direct-response creative. I lead creative initiatives that engage audiences and drive performance. My expertise lies in developing high-impact advertising strategies and collaborating with creators and brands to produce compelling content that delivers results.…

Renato Linares

I am a creative strategist with over 7 years of experience driving growth for music and entertainment, e-commerce, and consumer brands. I blend creative direction with performance strategy, specializing in Meta ads, TikTok ads, UGC campaigns, and direct-response creative. I lead creative initiatives that engage audiences and drive performance. My expertise lies in developing high-impact advertising strategies and collaborating with creators and brands to produce compelling content that delivers results.…

Available to hire

I am a creative strategist with over 7 years of experience driving growth for music and entertainment, e-commerce, and consumer brands. I blend creative direction with performance strategy, specializing in Meta ads, TikTok ads, UGC campaigns, and direct-response creative.

I lead creative initiatives that engage audiences and drive performance. My expertise lies in developing high-impact advertising strategies and collaborating with creators and brands to produce compelling content that delivers results.

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Work Experience

Creative Growth Strategist at PurpleNote Studios
July 1, 2023 - Present
I lead creative strategy and performance creative across paid, social, UGC, and influencer channels. Built creative systems used in 500+ ads across Meta, TikTok, and YouTube, delivering multiple winning concepts within the first 30 days for clients.
Senior Growth Strategist at Freelance
February 1, 2019 - July 1, 2023
Delivered 10x increase in product sales for music campaigns through retargeting, improved creative, and funnel structure. Improved CTRs across multiple and variations and drove low costs per result.

Education

Bachelor of Science at San Diego State University
January 1, 2008 - January 1, 2011

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment