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I am a strategic, data-driven Marketing Strategist with a track record of scaling digital brands through social media strategies, paid advertising, audience insights, and content optimization. I create multi-platform marketing plans, execute full-funnel campaigns, and use analytics to drive engagement, conversions, and brand visibility. I excel at growing online communities, refining brand positioning, and collaborating across teams to deliver measurable business results. I'm passionate about turning insights into compelling content and campaigns that resonate with audiences, while continuously optimizing performance with modern marketing tools.…I am a strategic, data-driven Marketing Strategist with a track record of scaling digital brands through social media strategies, paid advertising, audience insights, and content optimization. I create multi-platform marketing plans, execute full-funnel campaigns, and use analytics to drive engagement, conversions, and brand visibility. I excel at growing online communities, refining brand positioning, and collaborating across teams to deliver measurable business results. I'm passionate about turning insights into compelling content and campaigns that resonate with audiences, while continuously optimizing performance with modern marketing tools.

Ebenezer O. Dada

Marketing Strategist, Social Media Manager, Content Strategist, +4

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I am a strategic, data-driven Marketing Strategist with a track record of scaling digital brands through social media strategies, paid advertising, audience insights, and content optimization. I create multi-platform marketing plans, execute full-funnel campaigns, and use analytics to drive engagement, conversions, and brand visibility. I excel at growing online communities, refining brand positioning, and collaborating across teams to deliver measurable business results. I'm passionate about turning insights into compelling content and campaigns that resonate with audiences, while continuously optimizing performance with modern marketing tools.…I am a strategic, data-driven Marketing Strategist with a track record of scaling digital brands through social media strategies, paid advertising, audience insights, and content optimization. I create multi-platform marketing plans, execute full-funnel campaigns, and use analytics to drive engagement, conversions, and brand visibility. I excel at growing online communities, refining brand positioning, and collaborating across teams to deliver measurable business results. I'm passionate about turning insights into compelling content and campaigns that resonate with audiences, while continuously optimizing performance with modern marketing tools.

Available to hire

I am a strategic, data-driven Marketing Strategist with a track record of scaling digital brands through social media strategies, paid advertising, audience insights, and content optimization. I create multi-platform marketing plans, execute full-funnel campaigns, and use analytics to drive engagement, conversions, and brand visibility.

I excel at growing online communities, refining brand positioning, and collaborating across teams to deliver measurable business results. I’m passionate about turning insights into compelling content and campaigns that resonate with audiences, while continuously optimizing performance with modern marketing tools.

Skills

Experience Level

Expert

Expert

Expert

Expert

Intermediate

Language

English

Fluent

Work Experience

Marketing Strategist at POB Community

May 1, 2025 - October 31, 2025

Developed and executed a complete brand identity and digital launch strategy, including logo creation and deployment of the NGO’s first website, improving credibility and online presence. Grew the organization’s LinkedIn community from 0 to 500+ followers within months through targeted content strategy, optimized posting calendar, and audience segmentation. Scaled the founder’s LinkedIn following from <300 to ~3,000, improving brand thought leadership and expanding reach to key demographics. Increased event participation by generating 200+ sign-ups in under 2 months through strategic landing page optimization, paid ads, and social campaigns. Planned, executed, and optimized Meta Ads campaigns, increasing reach, impressions, and overall brand awareness. Created 60+ high-quality graphics and 2 signature video productions, enhancing engagement and storytelling consistency across platforms. Co-wrote and published 3 blog articles optimized for SEO, boosting organic visibility and webs

Marketing Director at Dethwench Professional Services

June 1, 2023 - Present

Led the development and execution of the company’s digital marketing strategy, improving brand awareness, engagement, and lead generation. Managed multiple paid advertising campaigns that generated consistent traffic and direct sales, improving ROI and reducing cost per result. Increased the company’s LinkedIn followers from <5 to 600+ in 7 months through content optimization, strategic posting, and community interaction. Produced 100+ data-driven content pieces that attracted leads, nurtured audience trust, and improved brand positioning within the data science and public health niche. Coordinated online workshops, email communication, and audience outreach that significantly improved training enrollment and community participation.

Social Media Manager at FinFree Society

October 1, 2023 - February 29, 2024

Created and implemented multi-platform social media content plans that improved audience engagement and increased post reach. Managed social accounts end-to-end, including scheduling, analytics, and community responses. Improved brand visibility through optimized content formats, hashtag strategy, and competitor insights.

Social Media Manager at RhodesByMo Lip Care

May 1, 2022 - June 30, 2022

Developed engaging product-focused content that led to increases in traffic and customer interaction during campaign periods. Built a small but active community, contributing to early-stage audience growth and customer retention. Supported the launch of a new product line through creative assets, storytelling, and coordinated promotional activities.