Complete E-commerce Growth Strategy

A concept e-commerce growth project demonstrating how multiple digital marketing channels can work together to support an online brand.

For Velora Living, I developed a complete growth strategy covering Shopify optimization, email marketing, Klaviyo automation, SEO, conversion optimization, product presentation, and customer retention.

The project focused on understanding the customer journey and identifying opportunities across the store, search visibility, email communication, and conversion experience.

The strategy included Shopify store improvements, product and collection optimization, SEO recommendations, Klaviyo flows, email campaign planning, customer segmentation, abandoned-cart recovery, conversion-focused recommendations, and retention strategies.

The goal was to create a more connected e-commerce marketing system where the store, SEO, email, and customer experience work together.
#Ecommerce #Shopify #Klaviyo #EmailMarketing #SEO