E-commerce Growth Marketing Specialist | Shopify | Klaviyo | Email Marketing | SEO I am Rhodarose an E-commerce growth marketing specialist based in Lagos, Nigeria. I help Shopify brands increase customer acquisition, engagement, conversions, and retention through hands-on store optimization, product/collection SEO, and conversion-focused improvements that make the entire shopping journey smoother. I also build automated, performance-driven Klaviyo email systems—welcome flows, segmentation, campaigns, abandoned cart, and post-purchase messaging—so customers receive the right content at the right time. Alongside SEO and email marketing, I support influencer and creator outreach by researching relevant partners, vetting profiles, and coordinating campaigns that align with business goals.…

Rhodarose

5.0 (10 reviews)

E-commerce Growth Marketing Specialist | Shopify | Klaviyo | Email Marketing | SEO I am Rhodarose an E-commerce growth marketing specialist based in Lagos, Nigeria. I help Shopify brands increase customer acquisition, engagement, conversions, and retention through hands-on store optimization, product/collection SEO, and conversion-focused improvements that make the entire shopping journey smoother. I also build automated, performance-driven Klaviyo email systems—welcome flows, segmentation, campaigns, abandoned cart, and post-purchase messaging—so customers receive the right content at the right time. Alongside SEO and email marketing, I support influencer and creator outreach by researching relevant partners, vetting profiles, and coordinating campaigns that align with business goals.…

Available to hire

E-commerce Growth Marketing Specialist | Shopify | Klaviyo | Email Marketing | SEO

I am Rhodarose an E-commerce growth marketing specialist based in Lagos, Nigeria. I help Shopify brands increase customer acquisition, engagement, conversions, and retention through hands-on store optimization, product/collection SEO, and conversion-focused improvements that make the entire shopping journey smoother.

I also build automated, performance-driven Klaviyo email systems—welcome flows, segmentation, campaigns, abandoned cart, and post-purchase messaging—so customers receive the right content at the right time. Alongside SEO and email marketing, I support influencer and creator outreach by researching relevant partners, vetting profiles, and coordinating campaigns that align with business goals.

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Skills

Experience Level

Email Marketing
Expert
Klaviyo
Expert
On-Page
Expert
SEO
Expert
Shopify
Expert
Zapier
Expert

Language

English
Fluent

Work Experience

E-commerce SEO Specialist at Freelance
May 9, 2025 - September 2, 2026
Worked on SEO for e-commerce businesses with a focus on improving product visibility and organic search performance. Supported keyword research, product and category optimization, on-page SEO, product descriptions, search-friendly content, and SEO recommendations designed to help online stores attract more relevant traffic.
Email Marketing & Klaviyo Specialist at Freelance
July 9, 2024 - August 5, 2026
Specialized in e-commerce email marketing using Klaviyo to support customer acquisition, engagement, and retention. Worked on email campaign planning, audience segmentation, automated lifecycle flows, abandoned-cart recovery, welcome sequences, post-purchase communication, and promotional email strategy for online businesses.
Influencer & Creator Marketing Specialist at Freelance
April 17, 2024 - June 9, 2026
Managed influencer and creator marketing activities for brands, with a focus on finding relevant creators, researching and vetting profiles, personalized outreach, partnership opportunities, campaign coordination, and tracking communication. Focused on connecting brands with creators whose audience, content style, and niche align with the campaign objectives.
Shopify E-commerce Specialist at Freelance
August 7, 2023 - September 8, 2026
Worked on Shopify e-commerce projects focused on store setup, product organization, product listing, store optimization, and improving the overall shopping experience. Supported online businesses with Shopify management, product presentation, conversion-focused improvements, and e-commerce marketing tasks.
E-commerce Growth Marketing Specialist at Freelance / Self-employed
January 1, 2023 - Present
Optimized Shopify stores across product pages, collections, product presentation, and overall store structure to strengthen SEO visibility and shopping experience. Built e-commerce marketing strategies focused on acquisition, engagement, conversion, and retention. Developed and optimized Klaviyo email systems including automated flows, segmentation, campaigns, welcome sequences, abandoned cart recovery, and post-purchase communication to improve lifetime value and repeat purchases. Conducted keyword research and provided SEO recommendations for product/collection content, metadata, and on-site elements; supported conversion-focused improvements to create clearer customer journeys. Researched, vetted, and contacted niche-relevant influencers/creators for creator discovery and outreach, aligning partnerships with campaign objectives.

Education

Digital Marketing Certification at Klaviyo Academy
September 7, 2023 - July 9, 2026
Training focused on Klaviyo-powered email marketing, customer segmentation, automated lifecycle flows, campaign strategy, customer retention, and e-commerce email optimization.

Qualifications

Klaviyo Academy Training
September 6, 2023 - June 10, 2026
Klaviyo-focused training covering email marketing, customer segmentation, automated flows, campaign strategy, customer retention, and e-commerce email optimization.
Klaviyo Academy — Klaviyo Email Marketing Training
January 11, 2030 - September 12, 2026

Industry Experience

Retail, Manufacturing, Travel & Hospitality, Consumer Goods, Software & Internet
    Complete E-commerce Growth Strategy
    A concept e-commerce growth project demonstrating how multiple digital marketing channels can work together to support an online brand. For Velora Living, I developed a complete growth strategy covering Shopify optimization, email marketing, Klaviyo automation, SEO, conversion optimization, product presentation, and customer retention. The project focused on understanding the customer journey and identifying opportunities across the store, search visibility, email communication, and conversion experience. The strategy included Shopify store improvements, product and collection optimization, SEO recommendations, Klaviyo flows, email campaign planning, customer segmentation, abandoned-cart recovery, conversion-focused recommendations, and retention strategies. The goal was to create a more connected e-commerce marketing system where the store, SEO, email, and customer experience work together. Ecommerce Shopify Klaviyo EmailMarketing SEO…
    Influencer & Creator Marketing Campaign
    A concept influencer marketing project demonstrating how strategic creator research, outreach, and campaign coordination can help an e-commerce brand connect with relevant audiences. For Auréa Beauty, I developed an influencer marketing approach focused on identifying creators whose niche, content style, audience, and engagement aligned with the brand. The project included influencer research, creator discovery, profile vetting, audience and niche analysis, personalized outreach, partnership opportunities, communication tracking, and campaign coordination. The strategy focused on finding relevant creators based on audience fit and content quality rather than follower count alone. The goal was to build meaningful creator partnerships that support the brand’s social media presence and e-commerce marketing objectives. InfluencerMarketing CreatorMarketing Outreach SocialMediaMarketing Ecommerce…
    Shopify SEO & Product Optimization
    A concept e-commerce project focused on improving a Shopify store through SEO, product optimization, and a stronger customer shopping experience. For Auréa Beauty, I developed an approach focused on improving product visibility, optimizing product pages, strengthening product descriptions, and creating a more organized store structure. The project included keyword research, product and collection optimization, on-page SEO, SEO-friendly product descriptions, metadata recommendations, internal linking, and conversion-focused improvements. The goal was to create a more search-friendly Shopify store with clearer product presentation and a smoother path from product discovery to purchase. This is a concept project created to demonstrate my approach and capabilities. Shopify SEO ProductOptimization Ecommerce KeywordResearch…
    Shopify & Klaviyo E-commerce Growth Strategy
    A concept e-commerce growth project demonstrating how Shopify optimization, Klaviyo automation, email marketing, and conversion strategy can work together to improve an online store. For LumaSkin, I developed a strategic approach focused on improving the Shopify shopping experience, strengthening product presentation, and creating a more effective customer journey. The project included Shopify store optimization, product page improvements, Klaviyo setup and segmentation, automated email flows, campaign planning, abandoned-cart recovery, post-purchase communication, and conversion-focused recommendations. The goal was to create a stronger connection between the store experience and email marketing while building a structured system for customer engagement and retention. This is a concept project created to demonstrate my approach and capabilities. Shopify Klaviyo EmailMarketing Ecommerce ConversionOptimization…