Scaled Cafe Revenue By 20% MoM

About - India’s first experimentative coffee brand that runs one of the best cafes in Bangalore and has its own product for D2C

Problem - They were getting limited visibility online which resulted in lesser walkins to their cafe. Their online sales were very low & their social media growth was also slow.

Goals -

-Grow their cafe revenue month on month

-Increase their online sales

-Increase their followers on Instagram

Our Approach & Strategies-

-Optimised their Google business listing for local SEO by including keywords, adding more images & information to improve the conversion rates

-Used Google ads to run local store, performance max & search campaigns which helped them generate more online visibility. We used Instagram/FB ads to build brand awareness & boost posts.

-Ran campaigns to targeted audiences using Google & Meta ads to boost their breakfast & dessert sales at the cafe.

-On Instagram we built their social calendars for every month. Ran influencer campaigns, giveaway’s & more.

-We put together a unique brand positioning to make sure they stand apart & used this across all communication on different channels of marketing

-Created products listings & brand store on amazon. Ran PPC campaigns on amazon to scale up the sales.

The Results-

-Increased Instagram followers from 2k to 4.5k

-Consistently grew the revenue of the cafe by 20% month on month

-Scaled their online sales from 5X using amazon marketing

-Reduced their CPC on Google Ads by 50%