Led end-to-end marketing, content, and branding initiatives across digital channels, driving audience growth, campaign performance, and cross-team execution. Spearheaded integrated marketing campaigns across brand and product verticals, driving a 300% increase in audience engagement through personalized, multi-channel storytelling. Co-created and managed campaign strategies involving social media, video, and blog content to boost service/product visibility. Collaborated with internal and external creative teams to plan content calendars, messaging frameworks, and supervised the execution of on-brand marketing materials.

Operations Supervisor at Fastr Build

October 20, 2024 - October 7, 2025

Focused on streamlining team operations, onboarding systems, enabling cross-functional collaboration through custom internal tools. Designed and implemented scalable processes for talent acquisition and team coordination, improving workflow efficiency across projects. Managed and maintained the HubSpot CRM database, ensuring accurate lead records, supporting automation workflows, and enabling smooth client follow-ups and sales cycles. Defined and documented Standard Operating Procedures (SOPs) for interns onboarding and training, reducing ramp-up time by nearly 50% and improving knowledge consistency. Enabled smoother team execution by optimizing task flows and aligning operational practices with delivery timelines and stakeholder needs.

Content Strategist / Copywriter at Next Door Indian

February 20, 2025 - October 7, 2025

Led content ideation and copywriting for Instagram and other channels; Created a structured content calendar with memes, nostalgic throwbacks, and current news. Grew the account from 30K to 60K followers in under two months by producing relatable, high-performing content tailored to Gen Z and millennial audiences. Maintained a consistent brand voice while optimizing captions and post formats to maximize reach, shares, and engagement.