Hi, I’m Rita, a creative and detail-oriented designer with experience in graphic design, product development, and branding. I love turning ideas into meaningful visual and content experiences that connect design and strategy. I hold a Master’s Degree in Creative Direction, Content & Branding from IE University and a background in Marketing Management. I bring both creativity and business perspective to my work.

Rita G Loystein Sampaio

Hi, I’m Rita, a creative and detail-oriented designer with experience in graphic design, product development, and branding. I love turning ideas into meaningful visual and content experiences that connect design and strategy. I hold a Master’s Degree in Creative Direction, Content & Branding from IE University and a background in Marketing Management. I bring both creativity and business perspective to my work.

Available to hire

Hi, I’m Rita, a creative and detail-oriented designer with experience in graphic design, product development, and branding. I love turning ideas into meaningful visual and content experiences that connect design and strategy.

I hold a Master’s Degree in Creative Direction, Content & Branding from IE University and a background in Marketing Management. I bring both creativity and business perspective to my work.

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Language

Portuguese
Fluent
English
Advanced
Spanish; Castilian
Intermediate

Work Experience

Graphic Designer at MIIN DESIGN
January 1, 2024 - April 1, 2025
Created and managed visual and written content to strengthen brand identity and coherence across platforms. Developed creative concepts and branding materials aligned with strategic goals and audience insights. Assisted in creative direction for campaign photoshoots, contributing to set creation, accessorising, and on-site coordination. Planned and produced social media content for the agency’s clients. Collaborated with teams to ensure design consistency, content quality, and alignment with client objectives.
Product Designer at MC SONAE | KASA
March 1, 2023 - January 1, 2024
Led product design and creative development for home and lifestyle collections. Conducted trend research, analysis, and presentations to support design direction and seasonal concepts. Developed patterns and surface designs, and created colour palette aesthetics based on trend analysis and collection themes. Presented new collections to internal stakeholders and international clients, strengthening brand positioning. Designed and implemented packaging solutions consistent with brand identity and sustainability principles. Collaborated with suppliers and internal stakeholders to ensure product alignment with brand aesthetics and quality standards.
Product Designer at MC SONAE | STATIONERY & BTS
September 1, 2021 - March 1, 2023
Developed stationery and back-to-school collections from concept to production. Contributed to copywriting, visual design, and packaging strategy to reinforce cohesive brand language. Ensured product relevance through market analysis and creative adaptation to trends.
Design Trainee at MC SONAE PORTO
April 1, 2021 - September 1, 2021
Supported senior designers in product development, graphic design, and trend research.
Business Development Intern at BA GLASS
March 1, 2018 - June 1, 2018
Developed market research and analysis on the benefits of glass packaging across product groups; collaborated on content creation for the monthly company newsletter.
Marketing Department Summer Intern at Amorim Revestimentos
June 1, 2017 - July 1, 2017
Developed a product adjustment proposal by product line for one of the company’s largest clients.

Education

Master’s Degree at IE University
October 1, 2019 - June 1, 2020
Bachelor’s Degree at IPAM - Instituto Português de Administração de Marketing
September 1, 2016 - January 1, 2019

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Consumer Goods, Retail, Manufacturing, Professional Services