I’m Rizalyn C. Castro, a results-driven WordPress developer and digital marketing specialist with 4+ years of combined experience in website development, UI/UX design, graphic/brand design, and application support. I build responsive WordPress sites using Elementor and WooCommerce, and I also create end-to-end e-commerce experiences—designing everything from product pages and checkout flow to mobile-optimized usability. I enjoy bridging technical and creative needs so clients get both strong functionality and a polished brand presence. Through remote work with international clients across e-commerce, real estate, and hospitality, I deliver clean, user-friendly layouts, complete branding systems (logo, typography, color palette, packaging, and social templates), and marketing creatives aligned to the client’s strategy.…

Rizalyn C. Castro

I’m Rizalyn C. Castro, a results-driven WordPress developer and digital marketing specialist with 4+ years of combined experience in website development, UI/UX design, graphic/brand design, and application support. I build responsive WordPress sites using Elementor and WooCommerce, and I also create end-to-end e-commerce experiences—designing everything from product pages and checkout flow to mobile-optimized usability. I enjoy bridging technical and creative needs so clients get both strong functionality and a polished brand presence. Through remote work with international clients across e-commerce, real estate, and hospitality, I deliver clean, user-friendly layouts, complete branding systems (logo, typography, color palette, packaging, and social templates), and marketing creatives aligned to the client’s strategy.…

Available to hire

I’m Rizalyn C. Castro, a results-driven WordPress developer and digital marketing specialist with 4+ years of combined experience in website development, UI/UX design, graphic/brand design, and application support. I build responsive WordPress sites using Elementor and WooCommerce, and I also create end-to-end e-commerce experiences—designing everything from product pages and checkout flow to mobile-optimized usability.

I enjoy bridging technical and creative needs so clients get both strong functionality and a polished brand presence. Through remote work with international clients across e-commerce, real estate, and hospitality, I deliver clean, user-friendly layouts, complete branding systems (logo, typography, color palette, packaging, and social templates), and marketing creatives aligned to the client’s strategy.

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Skills

Experience Level

WordPress
Expert
Canva
Expert
WooCommerce
Expert
Elementor
Expert
Branding
Expert
UI
Expert
Brand Identity
Expert
Web Design
Expert
Microsoft Office
Expert
Adobe Photoshop
Expert
Social Media Design
Expert
Instagram
Expert
Logo
Expert
SQL
Expert
Microsoft Excel
Expert
Microsoft Powerpoint
Expert
Oracle
Expert
CapCut
Expert
CSS
Expert
Facebook Ads
Expert
Figma
Expert
PL SQL
Expert
SEO
Intermediate
MySQL
Intermediate
Filmora
Intermediate
Java
Intermediate
SEO Copywriting
Intermediate
LinkedIn
Intermediate
Jira
Intermediate
GA4
Intermediate
MetaMask
Beginner
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Language

English
Fluent
Tagalog
Fluent

Work Experience

Junior Oracle Developer at Nesic Inc.
April 1, 2024 - August 1, 2024
Developed and maintained Oracle-based applications using PL/SQL, Forms, and Reports. Created complex database queries to support business reporting and analytics. Participated in code reviews and performance tuning for large-scale applications.
Junior Oracle Application Support Analyst at NESIC Inc.
January 1, 2024 - Present
Provided technical and functional support for enterprise applications using Oracle Database 10g, PL/SQL, Oracle Forms & Reports, and OBIEE. Monitored performance, resolved critical application incidents within agreed SLAs, and supported business operations by troubleshooting system issues and maintaining stable application functionality.
Application Developer at Accenture Inc.
August 1, 2021 - December 1, 2023
Assigned to Retail Project (Well-known Retail Clothing Brands). Utilized Oracle PL/SQL, Jenkins, SQL Developer to build and optimize enterprise-level applications.
Freelance WordPress Developer, Graphic Designer & Digital Marketing Specialist at Remote — International Clients
January 1, 2021 - Present
Designed and developed custom WordPress websites for clients in the Philippines, USA, and other international markets using Elementor and WooCommerce. Delivered end-to-end e-commerce solutions including product pages, shopping carts, and mobile-optimized checkout flows. Produced complete brand identity systems (logo, typography, color palette, packaging, and social media templates) for multiple brands. Created digital marketing campaigns and advertising creatives aligned with each client’s brand strategy, while maintaining clean UI/UX and responsive layouts across devices.
Application Support Specialist at Accenture Inc.
January 1, 2021 - December 31, 2023
Delivered technical and functional support for business-critical enterprise applications. Coordinated with global development teams for root-cause analysis and resolution of complex system incidents. Maintained system documentation and conducted end-user training to improve adoption and reduce recurring issues. Monitored application performance and supported high availability with minimal downtime for operational continuity.
Freelance WordPress Developer, Graphic Designer & Digital Marketing Specialist at Remote (International Clients)
January 1, 2021 - Present
Designed and developed custom WordPress websites using Elementor and WooCommerce, delivering end-to-end e-commerce solutions including product pages, shopping carts, and mobile-optimized checkout flows. Built responsive UI/UX-focused layouts and improved user experience across devices. Created full brand identity systems (logo, typography, color palette, packaging, and social media templates) and produced digital marketing campaigns and advertising creatives aligned with client brand strategy. Provided ongoing maintenance to keep sites clean and functioning smoothly while working remotely with clients in the Philippines, USA, and other international markets.
Freelancer and Part-time Wordpress Web Designer and Graphic Designer at Self-employed / Freelancer
January 1, 2021 - Present
Design, develop, and implement WordPress websites from concept to completion. Customize and modify WordPress themes to achieve project goals. Integrate third-party plugins and tools to enhance website features. Troubleshoot and resolve issues related to website functionality and performance. Conduct website testing and optimization for responsiveness and speed. Stay informed about WordPress updates, security best practices, and industry trends.
Admin Officer at Guillermo B. De Venecia Eye Center Inc.
September 1, 2019 - July 31, 2021
Managed day-to-day administrative and office coordination for a medical clinic. Processed healthcare claims and maintained compliance documentation. Assisted with HR functions including recruitment, onboarding, and payroll.
Admin Officer at Guillermo B De Venecia Eye Center Inc.
September 1, 2019 - July 1, 2021
Managed administrative operations, including HR support and office coordination.
Human Resource Staff & Customer Service at Citi Hardware
November 1, 2017 - July 31, 2019
Handled recruitment support, employee onboarding, and HR records management. Provided frontline customer service and operational support.
Human Resource Staff at Citi Hardware
November 1, 2017 - July 1, 2019
Assisted in HR processes, including recruitment, employee onboarding, and payroll.
Admin Staff/CSR at Napintas Logistic Distributor Incorporated
February 1, 2015 - May 1, 2017
Provided customer support and handled administrative tasks for logistics operations.

Education

Bachelor of Science in Computer Science at Don Mariano Marcos Memorial State University
June 1, 2010 - April 1, 2014
Bachelor of Science in Computer Science at Don Mariano Marcos Memorial State University
January 1, 2010 - January 1, 2014
Bachelor of Science in Computer Science at Don Mariano Marcos Memorial State University
January 1, 2010 - January 1, 2014
Bachelor of Science in Computer Science at Don Mariano Marcos Memorial State University
January 1, 2010 - January 1, 2014

Qualifications

AWS Certified Cloud Practitioner
January 11, 2030 - January 17, 2026
Web Development Technical Training (WordPress and Social Media Campaigns)
January 11, 2030 - January 17, 2026
Java Fullstack Developer
August 1, 2021 - November 1, 2021
Accenture Technology Analyst School
August 1, 2021 - January 17, 2026

Industry Experience

Software & Internet, Retail, Professional Services, Media & Entertainment, Education, Financial Services, Real Estate & Construction, Travel & Hospitality, Healthcare, Computers & Electronics
    Digital NinjaZ – Website & SEO Optimization

    Worked on website design improvements and ongoing SEO optimization for Digital NinjaZ, a technology services company serving businesses throughout the Tampa Bay area.

    My work focuses on improving the website section by section to strengthen usability, search visibility, local relevance, and lead generation.

    The project includes optimizing service pages, website copy, headings, internal links, calls to action, local SEO elements, and supporting content.

    Key work completed:

    Website design improvements
    On-page SEO
    Service page optimization
    Local SEO optimization
    SEO titles and meta descriptions
    Heading structure improvements
    Internal linking
    CTA optimization
    Blog content optimization
    Local keyword targeting
    Website content updates

    Live Website:
    https://www.twine.net/signin

    KB Wellness – Health & Wellness Website Design

    Created a clean and welcoming website for KB Wellness designed to present its wellness services in a professional and approachable way.

    The design focuses on simple navigation, clear content sections, visual consistency, and an easy user journey. I aimed to create a website that feels trustworthy while making it simple for visitors to learn about the business and its services.

    Key work completed:

    Website design
    Responsive page layouts
    Service section design
    User-friendly navigation
    Visual hierarchy
    CTA placement
    Brand consistency
    Mobile optimization

    Live Website:
    https://www.twine.net/signin

    Gro & Co Coaching – Website Design & Redesign

    Redesigned the Gro & Co Coaching website to create a cleaner, more professional online presence that clearly communicates its coaching services and encourages potential clients to take the next step.

    I worked on improving the Home, About, Services, and Contact sections while creating a consistent visual style and clearer calls to action throughout the website.

    The project also included SEO and analytics setup to help strengthen the site’s visibility and track visitor activity.

    Key work completed:

    Website redesign
    Home, About, Services & Contact pages
    Responsive layouts
    CTA optimization
    Service presentation
    Content organization
    Basic on-page SEO
    Google Analytics and Search Console integration

    Live Website:
    https://www.twine.net/signin

    AllSeason Escapes – Vacation Rental & Direct Booking Website

    Designed and developed a vacation rental website for AllSeason Escapes featuring multiple properties and a streamlined direct-booking experience.

    The project focused on creating attractive individual property pages, improving navigation, highlighting accommodations and amenities, and making it easier for guests to move from browsing to booking.

    I also worked on website optimization and tracking important booking interactions to support marketing and conversion efforts.

    Key work completed:

    Vacation rental website design
    Individual property page layouts
    Responsive website design
    Direct-booking CTA optimization
    Content and image organization
    User experience improvements
    Booking button tracking
    Website updates and maintenance

    Live Website:
    https://www.twine.net/signin

    Eagle Rise Capital – Professional Website Design

    Designed and developed a professional, modern website for Eagle Rise Capital with a strong focus on clean visual presentation, usability, and clear business messaging.

    The project included page layout design, responsive website structure, visual hierarchy, content presentation, and conversion-focused calls to action. I focused on creating a polished and trustworthy online presence that makes it easy for visitors to understand the company and navigate the website.

    Key work completed:

    Website design and layout
    Responsive desktop and mobile design
    User-friendly navigation
    Content and visual organization
    CTA placement
    Branding consistency
    Website optimization

    Live Website:
    https://www.twine.net/signin

    Tools & Skills: WordPress, Web Design, UI/UX Design, Responsive Design, Graphic Design