Hi, I’m Robin. I’m a Canadian brand and web designer with 6+ years of experience helping startups and impact-driven teams create identities and websites that stand out and perform. My background spans full-stack development, CRO work at Clearly, and years of branding and web design for seed and early-stage companies. I’ve led brand strategy and identity design, built custom Framer websites, and delivered cohesive digital experiences across SaaS, e-commerce, and creative studios. Along the way, I’ve developed strong skills in visual design, design systems, and responsive web development—always balancing creativity with business results. Outside of design, I stay active playing padel, tennis, badminton, and basketball. My goal is simple: create work that looks great, performs, and makes an impact. Soft Skills: - Strong collaboration with cross functional teams (Engineering, Product, Marketing) - Organized and highly skilled in project/time management - Adaptable to challenging constraints and fast paced environment - Business impact mindset, focusing on user needs and company goals Hard Skills: - Visual Design (Web, Brand, UI) - Design Systems & Responsive Design - Illustration & Animation - Prototyping & Wireframing - Figma, Adobe Suite, Framer, Miro, Jira, Midjourney, GPT, Spline, Rive, Lovable, Bolt, KlingAI, Capcut For fun, I play padel, tennis, badminton, and basketball.…

Robin Beechey

Hi, I’m Robin. I’m a Canadian brand and web designer with 6+ years of experience helping startups and impact-driven teams create identities and websites that stand out and perform. My background spans full-stack development, CRO work at Clearly, and years of branding and web design for seed and early-stage companies. I’ve led brand strategy and identity design, built custom Framer websites, and delivered cohesive digital experiences across SaaS, e-commerce, and creative studios. Along the way, I’ve developed strong skills in visual design, design systems, and responsive web development—always balancing creativity with business results. Outside of design, I stay active playing padel, tennis, badminton, and basketball. My goal is simple: create work that looks great, performs, and makes an impact. Soft Skills: - Strong collaboration with cross functional teams (Engineering, Product, Marketing) - Organized and highly skilled in project/time management - Adaptable to challenging constraints and fast paced environment - Business impact mindset, focusing on user needs and company goals Hard Skills: - Visual Design (Web, Brand, UI) - Design Systems & Responsive Design - Illustration & Animation - Prototyping & Wireframing - Figma, Adobe Suite, Framer, Miro, Jira, Midjourney, GPT, Spline, Rive, Lovable, Bolt, KlingAI, Capcut For fun, I play padel, tennis, badminton, and basketball.…

Available to hire

Hi, I’m Robin.

I’m a Canadian brand and web designer with 6+ years of experience helping startups and impact-driven teams create identities and websites that stand out and perform. My background spans full-stack development, CRO work at Clearly, and years of branding and web design for seed and early-stage companies.

I’ve led brand strategy and identity design, built custom Framer websites, and delivered cohesive digital experiences across SaaS, e-commerce, and creative studios. Along the way, I’ve developed strong skills in visual design, design systems, and responsive web development—always balancing creativity with business results.

Outside of design, I stay active playing padel, tennis, badminton, and basketball.

My goal is simple: create work that looks great, performs, and makes an impact.

Soft Skills:

  • Strong collaboration with cross functional teams (Engineering, Product, Marketing)
  • Organized and highly skilled in project/time management
  • Adaptable to challenging constraints and fast paced environment
  • Business impact mindset, focusing on user needs and company goals

Hard Skills:

  • Visual Design (Web, Brand, UI)
  • Design Systems & Responsive Design
  • Illustration & Animation
  • Prototyping & Wireframing
  • Figma, Adobe Suite, Framer, Miro, Jira, Midjourney, GPT, Spline, Rive, Lovable, Bolt, KlingAI, Capcut

For fun, I play padel, tennis, badminton, and basketball.

See more

Language

English
Fluent
Spanish; Castilian
Fluent

Work Experience

Senior Designer at RBNX Studio
February 7, 2020 - Present
Boosted client visibility by developing logos and brand systems that elevated brand recognition. Delivered custom Framer websites that improved engagement and retention, helping startups stand out in competitive markets. Enhanced usability and business outcomes by designing prototypes and product flows, raising conversion rates by 20%. Increased satisfaction and performance by analyzing site data and implementing UX/UI improvements. Partnered closely with founders and developers to translate business goals into scalable design systems, ensuring consistency across product and marketing touchpoints
Brand Manager at Éphémère Creative
October 14, 2020 - November 12, 2024
Elevated brand presence for impact-driven clients by launching websites and landing pages that improved lead conversions by 30%. Strengthened thought leadership through content strategies (podcasts, blogs, e-books), expanding reach and consistency across channels. Increased campaign performance by designing social and marketing assets. Shaped brand positioning and messaging frameworks, tying visual identity and web design directly to business goals and audience needs
Ecommerce Operations Specialist at Clearly.ca
March 14, 2018 - August 22, 2021
Increased online sales by creating high-converting landing pages, lifting conversions by 15%. Reduced cart abandonment by streamlining navigation and checkout flows. Drove revenue decisions by running A/B tests and promotions that improved campaign performance. Supported cross-functional teams with UX/UI optimizations that improved customer satisfaction. Partnered with marketing and product teams to implement data-driven CRO strategies, integrating insights from analytics into rapid testing cycles
Full Stack Web Developer at Addo Health
August 13, 2015 - August 17, 2016
Improved product adoption by building a secure authentication system, reducing login issues. Accelerated development velocity by creating reusable components, cutting feature build time by 25%. Helped scale the platform by collaborating with UX and business teams to launch features that improved usability and growth potential. Contributed to continuous integration and testing practices, supporting product stability in a fast-paced startup environment

Education

High school at Maxwell International School
January 1, 2007 - August 7, 2025
Diploma at Lighthouse Labs
March 20, 2015 - December 29, 2015
- Backend and front end development

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Retail, Software & Internet, Non-Profit Organization
    paper Atriom Branding and Web Design

    A fast-paced project exploring AI-assisted creative direction. Developed a full brand identity and landing page concept, experimenting with vibrant visuals, merchandise, and conference materials. The project highlights rapid branding and design execution.

    paper Haven Brand Design

    Developed the brand identity and visual system for Haven, a privacy-first writing platform designed for calm, expressive thinking. Created a cohesive brand language, logo, and visual direction that emphasizes creativity, trust, and emotional safety, while supporting a modern, research-led web experience.

    paper Martekio Brand, Web Design + Framer Dev

    Created a complete brand identity and high-converting homepage for Martekio, an AI visibility analytics platform for eCommerce teams. Designed and developed the site in Framer, featuring smooth native animations and a clear narrative that explains complex AI-driven insights in a simple, visual way.

    paper Brand and Web Design for Defang

    Redesigned Defang’s visual identity and website to better communicate their developer-focused SaaS product. Modernized their logo and brand system, created a clean and cohesive web experience, and refined their user portal for a more intuitive interface.

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