Hi, I’m Rodrigo Alonso, a social media content specialist with a proven track record of growing audiences from zero through strategic content creation, platform-specific optimization, and performance-driven iteration. I’ve built a community of 300,000+ followers across Instagram, TikTok, and YouTube by understanding platform algorithms, visual storytelling, and audience behaviour — all without paid promotion. I excel at repurposing existing assets into high-performing content, developing platform-tailored strategies, and producing polished reels and posts at scale. I’m self-directed, detail-oriented, and available for immediate start. I’m comfortable working remotely and managing deliverables independently.

Rodrigo Alonso

Hi, I’m Rodrigo Alonso, a social media content specialist with a proven track record of growing audiences from zero through strategic content creation, platform-specific optimization, and performance-driven iteration. I’ve built a community of 300,000+ followers across Instagram, TikTok, and YouTube by understanding platform algorithms, visual storytelling, and audience behaviour — all without paid promotion. I excel at repurposing existing assets into high-performing content, developing platform-tailored strategies, and producing polished reels and posts at scale. I’m self-directed, detail-oriented, and available for immediate start. I’m comfortable working remotely and managing deliverables independently.

Available to hire

Hi, I’m Rodrigo Alonso, a social media content specialist with a proven track record of growing audiences from zero through strategic content creation, platform-specific optimization, and performance-driven iteration. I’ve built a community of 300,000+ followers across Instagram, TikTok, and YouTube by understanding platform algorithms, visual storytelling, and audience behaviour — all without paid promotion.

I excel at repurposing existing assets into high-performing content, developing platform-tailored strategies, and producing polished reels and posts at scale. I’m self-directed, detail-oriented, and available for immediate start. I’m comfortable working remotely and managing deliverables independently.

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Language

Spanish; Castilian
Fluent
English
Advanced

Work Experience

Social Media Strategist & Content Creator at Rodra (Personal Brand)
January 1, 2023 - Present
Led growth of a multi-platform community to 300,000+ followers (131K YouTube, 121K TikTok) through strategic content planning, visual storytelling, and consistent brand voice, accumulating 1.9M+ total likes. Produced and published high volumes of reels, short-form videos, and visual posts, managing the full workflow from asset selection and editing to scheduling and community engagement. Repurposed existing photo and video material into multiple formats tailored to each platform’s best practices to maximise output from available assets. Monitored daily analytics (retention, engagement rate, CTR, follower growth) and iterated content strategy to improve reach and performance. Identified and integrated trending formats early to maintain relevance and drive organic discovery across platforms.
Account Manager & Digital Lead at Printemps SRL
January 1, 2019 - January 1, 2020
Led the brand’s social media content strategy, scaling Instagram from 1,000 to 9,000 followers in under 2 months through visually-driven, audience-first content. Created and managed product visual content for e-commerce—developing a sharp eye for composition, styling, and brand consistency across digital touchpoints. Coordinated influencer and partner outreach to expand brand visibility and drive traffic to e-commerce listings.
Business Development Representative at Rockwell Automation / Signaturit
January 1, 2023 - January 1, 2025
Managed multi-account digital outreach campaigns with structured reporting and KPI tracking, delivering consistent, high-quality work across multiple clients. Operated autonomously in a remote-first, fast-paced environment, meeting deadlines independently without direct supervision.

Education

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Qualifications

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Industry Experience

Media & Entertainment, Software & Internet