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Hi, I’m Rohan Sadanands, a Global Social Media Manager with a track record of building and amplifying brand presence across APAC, IMEA, Europe, and the US. I specialize in data-driven social media strategy, influencer partnerships, content planning, and cross-functional collaboration to deliver measurable engagement, reach, and revenue for fintech and consumer brands. I thrive on turning insights into action, creating scalable content calendars, and leading global teams. I’ve partnered with marketing, product, and CXO-level stakeholders to align social media with business objectives and drive tangible results, while keeping a friendly, collaborative approach that resonates with audiences and brands alike.…Hi, I’m Rohan Sadanands, a Global Social Media Manager with a track record of building and amplifying brand presence across APAC, IMEA, Europe, and the US. I specialize in data-driven social media strategy, influencer partnerships, content planning, and cross-functional collaboration to deliver measurable engagement, reach, and revenue for fintech and consumer brands. I thrive on turning insights into action, creating scalable content calendars, and leading global teams. I’ve partnered with marketing, product, and CXO-level stakeholders to align social media with business objectives and drive tangible results, while keeping a friendly, collaborative approach that resonates with audiences and brands alike.

Rohan Sadanands

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Hi, I’m Rohan Sadanands, a Global Social Media Manager with a track record of building and amplifying brand presence across APAC, IMEA, Europe, and the US. I specialize in data-driven social media strategy, influencer partnerships, content planning, and cross-functional collaboration to deliver measurable engagement, reach, and revenue for fintech and consumer brands. I thrive on turning insights into action, creating scalable content calendars, and leading global teams. I’ve partnered with marketing, product, and CXO-level stakeholders to align social media with business objectives and drive tangible results, while keeping a friendly, collaborative approach that resonates with audiences and brands alike.…Hi, I’m Rohan Sadanands, a Global Social Media Manager with a track record of building and amplifying brand presence across APAC, IMEA, Europe, and the US. I specialize in data-driven social media strategy, influencer partnerships, content planning, and cross-functional collaboration to deliver measurable engagement, reach, and revenue for fintech and consumer brands. I thrive on turning insights into action, creating scalable content calendars, and leading global teams. I’ve partnered with marketing, product, and CXO-level stakeholders to align social media with business objectives and drive tangible results, while keeping a friendly, collaborative approach that resonates with audiences and brands alike.

Available to hire

Hi, I’m Rohan Sadanands, a Global Social Media Manager with a track record of building and amplifying brand presence across APAC, IMEA, Europe, and the US. I specialize in data-driven social media strategy, influencer partnerships, content planning, and cross-functional collaboration to deliver measurable engagement, reach, and revenue for fintech and consumer brands.

I thrive on turning insights into action, creating scalable content calendars, and leading global teams. I’ve partnered with marketing, product, and CXO-level stakeholders to align social media with business objectives and drive tangible results, while keeping a friendly, collaborative approach that resonates with audiences and brands alike.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Language

English

Fluent

Work Experience

Senior Social Media & Community Manager at AngelOne Trading

August 22, 2022 - October 13, 2025

Led social media and community management for AngelOne Trading. Built regular, high‑level stakeholder engagement with C‑suite executives (CEO, CSO, Product Head) to gain strategic insights and align social content with the company’s objectives. Strategized and executed the brand’s social media content plan to support business goals, forging unified messaging across global and regional teams. Created weekly content, blogs, and newsletters under the 'Smart Sauda' brand to engage audiences and disseminate industry insights. Drove nationwide engagement through partnerships, seminars, and proactive relationship management with customers, aiming to strengthen brand loyalty and outreach. Applied data‑driven approaches to content planning and output to enhance visibility and impact.

Manager, Global Social Media & Community at Maersk

August 1, 2022 - Present

Led global social media strategy and community management, collaborating with CXOs to align initiatives with business priorities. Designed platform-specific content for LinkedIn, Twitter, Facebook, YouTube and Instagram; conducted quarterly audits; managed a cross-functional team; built influencer collaborations in the finance sector; delivered quarterly and monthly performance reports and insights; steered data-driven optimization and brand visibility across regions.

Social Media Manager at Angel One Trading

April 1, 2021 - August 2, 2022

Led social media strategy and analytics across platforms, aligning content with business priorities. Optimized platform-specific content, increased engagement, and delivered quarterly and monthly reports with insights. Built cross-functional collaborations with marketing teams in major markets; enhanced audience engagement and brand visibility.

Social Media Manager & Client Interaction at Deluxe & Foodhub

February 28, 2021 - October 13, 2025

Directed original, high‑quality content strategy and execution across Foodhub UK, Foodhub Australia, and Foodhub USA, achieving 100%+ audience engagement growth within 8 months. Managed prominent Hollywood clients (Warner Bros, Sony Pictures, Amazon Prime), improving operational metrics and relationships. Implemented monthly content calendars, aligned posts with business events, and collaborated with global influencers and content writers to expand brand reach. Built and analyzed campaign performance, delivering actionable insights to optimize future activations and maintain high content quality.

Global Social Media Manager at Deluxe / Foodhub

December 1, 2019 - February 1, 2021

Led social media strategy across Foodhub brands in the UK, USA, and Australia. Drove 100%+ engagement growth in 9 months; increased average organic social media campaign engagement from 1.5% to approximately 2.4% in 6 months. Built influencer collaborations and coordinated with marketing teams to align with regional and global objectives. Delivered quarterly and monthly performance reports and optimized content strategies. Built community management programs and enhanced brand reputation.

Social Media & Influencer Manager at Deluxe / Foodhub

December 1, 2019 - February 1, 2021

Stoke-On-Trent, England / Guoco Tower, Singapore (Dec 2019 - Feb 2021) (Social Media & Influencer Management). Managed influencer collaborations and social media strategy for Foodhub brand across markets, increasing engagement and brand affinity. Shared insights through quarterly performance reports, optimized content strategies, and built online community and reputation management for the brand.

Manager, Social Media Operations & KCUMgt at Dentsu / D'Reach

February 1, 2019 - October 13, 2025

Contract role focusing on training and capability development in global social media strategies. Participated in establishing and managing digital channels, and in crafting marketing media plans for clients including cross-border deployments (e.g., Bangladesh). Led operational improvements and executive training to ensure optimal functionality. Analyzed industry trends, consumer behavior, and target audiences to inform ROI-focused social media planning and channel optimization. Collaborated with regional teams to ensure consistent brand execution.

Manager, Social Media & Digital Marketing at ADATHON India

September 30, 2016 - October 13, 2025

Directed and managed a team of five responsible for overseeing AdWords (Display, SEM) and Social Media budgets across 5+ brands. Executed campaigns with a focus on ROI and performance. Produced monthly research reports on emerging social media trends, consumer behavior, and audience personas to inform strategy and content planning. Led cross-functional collaboration with designers and copywriters, planned engaging content calendars, and devised new product launches including ideation, costing, design, and implementation.

Manager, Social Media Operations & KCU Management at Dentsu / D'Reach

April 1, 2016 - April 1, 2017

Led digital and social media plans for Tier 1 Brands across India, Singapore and Southeast Asia. Oversaw cross-functional execution, conducted competitor benchmarking and audience segmentation, and analyzed consumer behavior to refine content positioning. Developed annual social media roadmaps aligned with business goals; managed cross-functional teams; improved campaign performance.

Manager, Social Media Operations & KCMgmt at Dentsu / D'Reach

April 1, 2016 - April 1, 2017

Trained at Dentsu Singapore, gained experience in Global Social Media Strategies and International Market Expansion. Led digital and social media plan for Tier 1 Brands from India, Singapore & South East Asian Market, overseeing cross-functional execution. Worked with Isobar & iProspect to integrate innovative social, influencer, and brand marketing strategies. Conducted Competitor Benchmarking, Audience Segmentation, and Consumer Behavior analysis, refining content positioning. Developed Annual Social Media Roadmaps, aligning campaigns with key business goals and audience engagement strategies.

Manager, Social Media & Digital Marketing at Adsideo Media

October 31, 2015 - October 13, 2025

Collaborated with local restaurants and hotels to manage digital presence across AdWords, Facebook, Instagram, and other social channels. Developed and executed a comprehensive monthly content plan aligned with business events. Used organic and paid strategies to optimize reach and engagement across platforms. Coordinated closely with a team of graphic designers and copywriters to craft engaging posts and ensured seamless execution across official channels. Built affiliate networks, designed ads, and promoted campaigns across multiple websites and mobile channels, testing placements to optimize ROI. Shaped brand positioning and explored innovative ideas to extend market reach.

Social Media & Influencer Management at Adsideo US Media

January 1, 2014 - February 1, 2016

Managed a team of 5, oversaw AdWords (SEM, Display, Video) and Social Media Marketing for local and regional brands. Optimized digital ad spend, consistently achieving targeted ROI. Conducted competitor benchmarking, audience segmentation, and consumer behavior analysis to refine messaging. Built annual content calendars and publishing schedules; collaborated with cross-functional teams to execute campaigns; provided quarterly reporting and insights.

Social Media Analyst at Adsideo us Media

January 1, 2014 - February 1, 2016

Hyderabad, India, managed a team of 5, overseeing AdWords (SEM, Display, Video) & Social Media Marketing for local and regional brands. Optimized digital ad spend, consistently achieving Targeted ROI across paid and organic channels. Created Monthly Social Media Content Calendars aligned with business events, leveraging both organic and paid social campaigns. Managed online Community and Reputation Management for the brand’s online presence while connecting with audience to help their queries. Conducted Quarterly Social Media Audits, identifying key trends and growth opportunities.