I’m a digital transformation leader focused on building scalable content systems and driving growth across platforms like TikTok, YouTube, and Instagram. Over 14+ years, I’ve built and led teams of 10–50+ specialists, turning early-stage ideas into data-driven content factories that deliver consistent 15-40% audience growth and 1B+ views. Currently at wakie.com, I scale platforms to hundreds of thousands of subscribers and apply AI-driven optimization, behavioral psychology, and rigorous experimentation to stay ahead of the curve. I’m open to remote or relocation opportunities in international, tech-forward environments.

Roman Yakovenko

I’m a digital transformation leader focused on building scalable content systems and driving growth across platforms like TikTok, YouTube, and Instagram. Over 14+ years, I’ve built and led teams of 10–50+ specialists, turning early-stage ideas into data-driven content factories that deliver consistent 15-40% audience growth and 1B+ views. Currently at wakie.com, I scale platforms to hundreds of thousands of subscribers and apply AI-driven optimization, behavioral psychology, and rigorous experimentation to stay ahead of the curve. I’m open to remote or relocation opportunities in international, tech-forward environments.

Available to hire

I’m a digital transformation leader focused on building scalable content systems and driving growth across platforms like TikTok, YouTube, and Instagram. Over 14+ years, I’ve built and led teams of 10–50+ specialists, turning early-stage ideas into data-driven content factories that deliver consistent 15-40% audience growth and 1B+ views.

Currently at wakie.com, I scale platforms to hundreds of thousands of subscribers and apply AI-driven optimization, behavioral psychology, and rigorous experimentation to stay ahead of the curve. I’m open to remote or relocation opportunities in international, tech-forward environments.

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Language

Russian
Fluent
English
Intermediate

Work Experience

Growth Lead / Chief Content Officer / Digital Operations Director at WAKIE.COM
January 1, 2026 - Present
Designed and implemented end-to-end content production system for multi-platform distribution; established hypothesis testing framework across YouTube, Instagram, and emerging formats; created behavioral psychology-driven content strategy to maximize retention and algorithmic amplification; integrated AI tools into production workflow; built and led cross-functional teams; achieved 500K+ subscribers and 1B+ views in 6 months.
Brand Director / Account Management Lead at MAREE
January 1, 2026 - March 31, 2026
Oversaw technical and content accounts; implemented systematic account optimization; built network of live creators; designed AI-assisted content generation workflows; maintained 80+ pieces of content monthly across managed accounts.
Content Factory Producer at CONTENT FACTORY (КОНТЕНТ ЗАВОДЫ)
January 1, 2024 - December 31, 2025
Built a full-scale content factory from zero; managed 90-150+ videos monthly across TikTok, Instagram, YouTube Shorts, Snapchat; created end-to-end pipeline (concept → scenario → production → publishing → analytics → optimization); expanded operations to US and MENA with localized content.
Founder / Executive Producer at PERSONAL PROJECTS & CREATOR PARTNERSHIPS
January 1, 2020 - December 31, 2025
Built 1B+ cumulative views; led 100+ client projects; developed AI-augmented workflows increasing productivity; managed multi-market campaigns across YouTube, Instagram, TikTok, Likee, and more.
Product Manager / AI Content System Architect at AI INFLUENCERS STARTUP
January 1, 2024 - June 30, 2025
Launched AI-powered influencer creation system with end-to-end automation (scripts → video generation → auto-posting → analytics); assembled cross-functional team; achieved 10M+ views in startup phase; secured early customers; defined GTM and unit economics.
Product Team Lead / Content Strategy Director at KOZIRA MEDIA GROUP
January 1, 2024 - May 31, 2025
Led multi-platform content strategy across YouTube, Telegram, TikTok, VK, Dzen, RuTube, Snapchat, Facebook; delivered 0→50K subscribers on client channels within 2-3 months; scaled to 20M+ views; improved retention and CTR on branded integrations.
Creative Producer / Content Strategy Lead at KOZIRA MEDIA GROUP
February 1, 2020 - January 31, 2024
Built scalable content strategies and production systems; achieved 0→50K subscriber growth, 10M→20M+ views; maintained 75%+ retention and 9%+ CTR on brand integrations.
Influencer Network Manager at BIGO TECHNOLOGY / LIKEE PLATFORM
January 1, 2019 - November 30, 2023
Recruited, verified, and managed 100+ creators across multiple countries; curated top creators; managed partnerships with TikTok/Instagram stars transitioning to Likee; performed KPI analytics and automation of internal processes.
Operations Director at MOZARTARTHOUSE / SERVICE NETWORK
February 1, 2023 - August 31, 2023
Full-cycle operational management of multi-location service centers; implemented KPI framework, IT specs for financial analysis, and expanded the network; managed P&L and commercial strategies.
Regional Director at SPORTMASTER RUSSIA
April 1, 2019 - December 31, 2022
Led 9 store directors and 270+ staff; achieved regional sales targets; implemented KPI-based performance management, inventory optimization, and customer service standards.

Education

Master of Business Administration at Moscow International School of Business 'MIRBIS'
January 1, 2019 - December 31, 2019
Engineer at Rostov State University of Railways and Communications
January 1, 2013 - December 31, 2013
MBA at MIRBIS (Moscow International School of Business)
January 1, 2019 - December 31, 2019
Engineer at Rostov State University of Railways and Communications
January 1, 2013 - December 31, 2013

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Software & Internet, Retail, Professional Services, Education