I’m Ronny Hossain, a digital marketing and paid media leader with 12+ years of experience across Google Ads, programmatic, and ecommerce growth. I specialize in building scalable growth funnels, improving conversion rates, and driving cross-channel ROI through data-driven strategies. I like turning complex data into clear action plans, mentoring teams, and delivering measurable outcomes for both startups and established brands. My approach blends hands-on technical execution with strategic leadership, enabling cross-functional collaboration across paid media, organic search, and commerce. I’m passionate about experimentation, CRO, and leveraging multi-channel insights to optimize the entire customer journey while maintaining a strong focus on sustainable growth and stakeholder value.

Ronny Hossain

I’m Ronny Hossain, a digital marketing and paid media leader with 12+ years of experience across Google Ads, programmatic, and ecommerce growth. I specialize in building scalable growth funnels, improving conversion rates, and driving cross-channel ROI through data-driven strategies. I like turning complex data into clear action plans, mentoring teams, and delivering measurable outcomes for both startups and established brands. My approach blends hands-on technical execution with strategic leadership, enabling cross-functional collaboration across paid media, organic search, and commerce. I’m passionate about experimentation, CRO, and leveraging multi-channel insights to optimize the entire customer journey while maintaining a strong focus on sustainable growth and stakeholder value.

Available to hire

I’m Ronny Hossain, a digital marketing and paid media leader with 12+ years of experience across Google Ads, programmatic, and ecommerce growth. I specialize in building scalable growth funnels, improving conversion rates, and driving cross-channel ROI through data-driven strategies. I like turning complex data into clear action plans, mentoring teams, and delivering measurable outcomes for both startups and established brands.

My approach blends hands-on technical execution with strategic leadership, enabling cross-functional collaboration across paid media, organic search, and commerce. I’m passionate about experimentation, CRO, and leveraging multi-channel insights to optimize the entire customer journey while maintaining a strong focus on sustainable growth and stakeholder value.

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Language

English
Fluent

Work Experience

Senior Donor Acquisition Manager (Digital) at UNICEF NZ
January 1, 2024 - Present
Led end-to-end donor acquisition and growth across paid media, analytics, and CRO initiatives. Implemented cross‑channel strategies (Google Ads, Meta, DV360, DOOH) and CRM integration to increase ROAS and donor contributions. Developed Looker Studio dashboards and introduced server-side tagging to improve attribution quality.
Digital Marketing Specialist at UNICEF NZ
December 31, 2024 - October 13, 2025
Developed and executed digital marketing programs to recruit and engage donors; optimized campaigns across search, shopping, video and social; partnered with data and fundraising teams to align messaging and measurement.
Acquire | Search & Shopping Specialist (Programmatic Team) at UNICEF NZ
April 1, 2022 - Present
Managed the full lifecycle of paid search and ecommerce campaigns across 30+ client accounts (retail, finance, tourism, government). Planned and executed campaigns via Google Ads (Search, Shopping, Performance Max, YouTube) and DV360; implemented GTM tags and Floodlight; built Shopping feeds and product data; led audience strategy and cross‑platform attribution enhancements.
Senior Digital Marketing Specialist at Adcelerate Ltd
March 31, 2022 - October 13, 2025
Managed end‑to‑end delivery of paid search, social and web projects across diverse client portfolios. Built and tested ad copies and banners, optimized campaigns for ROAS, and reduced CPA through smarter targeting and automation.
Digital Media Manager (Freelance) at Glasshouse Digital
March 31, 2022 - October 13, 2025
Managed end‑to‑end paid media, search, shopping and social campaigns across multiple industries; implemented CRO tests and landing‑page improvements; delivered real‑time performance insights and budget recommendations.
Digital Media Manager at Glasshouse Digital
July 31, 2020 - October 13, 2025
Led paid media campaigns across portfolios, driving ROAS uplift and search/Shopping performance; implemented GA4/GT M tracking architecture and cross‑channel attribution.
Account Manager at Glasshouse Digital
February 28, 2019 - October 13, 2025
Managed multi‑platform campaigns (Search, Display, Shopping, YouTube) with a focus on performance and client profitability; delivered campaign reporting and optimization recommendations.
Google AdWords Specialist at Neromotion & OnePartner
January 31, 2018 - October 13, 2025
Planned, executed and optimized campaigns across Google Ads, Display and remarketing; built shopping feeds and CRM integrations to strengthen measurement.
Digital Marketing Tutor (Contract) at NZIE
August 31, 2017 - October 13, 2025
Taught NZQA‑approved Diploma in Digital Marketing; delivered course materials, assessments and industry‑relevant projects; advised on programme development.
Project Director / Partner at SEO Strategy (Self-employed)
April 30, 2017 - October 13, 2025
Directed all search marketing channels (SEM/PPC, SEO, display, remarketing, email, social); led content, A/B testing and reporting to improve traffic and ROAS; revenue growth and conversions accelerated.
Project Director / Partner at SEO Strategy (Self-employed)
September 30, 2017 - October 13, 2025
Part‑time/FT engagement focusing on ongoing SEO/SEM growth; continued client revenue uplift and ROAS improvements.
Director / Partner at Kiwi Net Solutions Ltd (Self-employed)
April 30, 2017 - October 13, 2025
Technical leadership on broadband, VoIP and web hosting operations; led cross‑functional teams and process improvements.
Online Marketing Consultant & WordPress Developer at Freelancer (Desk/UpWork/eLance)
July 31, 2013 - October 13, 2025
Provided digital marketing strategies and WordPress development for diverse clients; built and optimized sites and campaigns.
Lecturer, IT at AIS St Helens
April 30, 2015 - October 13, 2025
Lectured IT topics, mentored student projects and contributed to course development.
Senior Donor Acquisition Manager (Digital) at UNICEF NZ
January 1, 2024 - Present
Led end-to-end digital donor acquisition and growth for UNICEF NZ. Managed a $0.9M+ annual media budget across Google Ads, Meta, DV360, DOOH and related channels. Implemented data-driven segmentation and CRO tactics to improve ROAS and donor metrics; delivered 3.6x blended ROAS, 277% YoY donor growth, and 351% pledge uplift. Created cross-channel attribution dashboards and led measurement improvements to ensure accurate revenue reporting.
Digital Marketing Specialist at UNICEF NZ
December 1, 2024 - October 13, 2025
Delivered multi-channel digital marketing strategies focusing on donor acquisition and engagement, including SEM, social, and organic initiatives. Optimized campaigns for acquisition and engagement; supported landing page experiences and reporting; collaborated with fundraising and content teams to unify messaging and measurement.
Search & Shopping Specialist (Programmatic Team) at Acquire
February 1, 2023 - October 13, 2025
Managed full lifecycle paid search, Shopping and programmatic campaigns across 30+ accounts in retail, finance, tourism and government. Implemented GTM tagging, Floodlight tracking, and GA4 integration; built and optimised Shopping feeds and product data for Google and Criteo; led targeting and creative strategy across Meta, LinkedIn and TikTok.
Senior Digital Marketing Specialist at Adcelerate Ltd
March 1, 2022 - October 13, 2025
Led end-to-end paid search, social and display campaigns; built test roadmaps, created ad copy and banners, and delivered ROAS uplift; implemented automation and optimization frameworks; collaborated with analytics and creative teams to achieve client KPIs.
Digital Media Manager (Freelance) at Glasshouse Digital
March 1, 2022 - October 13, 2025
Managed multi-client paid media across Google Ads, Facebook, Bing and Yahoo; conducted A/B and multivariate testing; delivered campaign reporting, budget pacing and optimization; led CRO improvements and landing-page optimization.
Digital Media Manager at Glasshouse Digital
July 1, 2020 - October 13, 2025
Led digital campaigns across retail, automotive, healthcare and professional services; built tracking and measurement architecture (GA4, GTM); delivered Shopping, Search, Display and YouTube campaigns with consistent ROAS uplift.
Account Manager at Glasshouse Digital
February 1, 2019 - October 13, 2025
Managed client portfolios, delivered integrated SEM, Display, Shopping and Remarketing campaigns; produced performance reports and recommendations; nurtured client relationships and cross-team collaboration.
Google AdWords Specialist at Neromotion & OnePartner
January 1, 2018 - October 13, 2025
Planned, executed and optimised multi-channel campaigns across Google Ads (Search, Display, Video, Remarketing) and shopping feeds; implemented CRM integrations and reporting.
Digital Marketing Tutor (Contract) at NZIE
August 1, 2017 - October 13, 2025
Taught in NZQA-approved Diploma in Digital Marketing; delivered curriculum on SEM, online advertising and marketing strategy; advised on programme development and internships; created course materials.
Project Director / Partner at SEO Strategy
April 1, 2017 - October 13, 2025
Directed SEO, SEM, content marketing, A/B testing and reporting for clients; led service delivery and growth; drove PPC revenue growth and improved paid media ROAS.
Project Director / Partner at SEO Strategy
September 1, 2017 - October 13, 2025
Co-directed SEO and SEM projects; managed client engagements across multiple channels; supported agency growth and operations.
Technical Director / Partner at Kiwi Net Solutions
April 1, 2017 - October 13, 2025
Led broadband, VoIP and web hosting operations; provided technical leadership on network and security; guided multi-disciplinary teams within budget.
Online Marketing Consultant & WordPress Developer at Freelancer (Desk/UpWork/eLance)
July 1, 2013 - October 13, 2025
Delivered freelance online marketing, SEO and WordPress development; built client websites and digital campaigns; operated as a cross-functional consultant.
Lecturer, IT at AIS St Helens
April 1, 2015 - October 13, 2025
Lectured IT topics, mentored students and contributed to program delivery; involvement in IT education and curricula.
Senior Donor Acquisition Manager (Digital) at UNICEF NZ
January 1, 2024 - Present
Led end-to-end donor acquisition and growth programs across Google Ads, Meta, and programmatic channels, managed a $900K+ annual budget, and delivered a 3.6x blended ROAS with improved attribution and landing-page CRO.
Digital Marketing Specialist at UNICEF NZ
December 31, 2024 - October 13, 2025
Supported digital marketing initiatives across paid and organic channels; implemented measurement and CRO optimizations to drive donor growth and engagement.
Search & Shopping Specialist (Programmatic Team) at Acquire
February 28, 2023 - October 13, 2025
Managed 30+ client paid search and eCommerce campaigns; built and optimized Shopping campaigns (Google & Criteo) and led cross-channel targeting and reporting.
Senior Digital Marketing Specialist at Adcelerate Ltd
March 31, 2022 - October 13, 2025
Delivered end-to-end paid search, social and website projects; improved ROAS through bid automation, testing and CRO; collaborated with analytics and creative teams.
Digital Media Manager (Freelance) at Glasshouse Digital
March 31, 2022 - October 13, 2025
Managed campaigns across multiple industries (retail, automotive, healthcare); implemented GA4/GTM tracking, CRO recommendations and performance reporting.
Digital Media Manager at Glasshouse Digital
July 31, 2020 - October 13, 2025
Led paid media strategy across Google Ads, Shopping, YouTube and social campaigns; achieved ROAS uplift and client retention.
Account Manager at Glasshouse Digital
February 28, 2019 - October 13, 2025
Managed client portfolios; delivered integrated SEM, Display, Shopping and Remarketing campaigns with strong performance.
Google AdWords Specialist at Neromotion & OnePartner
January 31, 2018 - October 13, 2025
Planned and optimized search, display and shopping campaigns across multiple clients; improved conversions and attribution.
Digital Marketing Tutor (Contract) at NZIE
August 31, 2017 - October 13, 2025
Taught NZQA-approved Diploma in Digital Marketing; delivered course content and supervised student projects.
Project Director / Partner at SEO Strategy
April 30, 2017 - October 13, 2025
Led SEO, SEM and content marketing initiatives; improved PPC revenue and e-commerce conversions through optimization and testing.
Director / Partner at Kiwi Net Solutions Ltd
April 30, 2017 - October 13, 2025
Technical leadership on network operations, databases and web security; managed cross-functional teams.
Online Marketing Consultant & WordPress Developer at Freelancer (Desk/UpWork/eLance)
July 31, 2013 - October 13, 2025
Provided digital marketing strategy, SEO/PPC optimization and WordPress development for diverse clients.
Lecturer, IT at AIS St Helens
April 30, 2015 - October 13, 2025
Delivered IT courses; mentored students and contributed to curriculum development.
Senior Donor Acquisition Manager (Digital) at UNICEF NZ
January 1, 2024 - Present
Senior digital fundraising leader responsible for end-to-end donor acquisition and growth across paid media, CRO, and attribution; managed $900K+ annual budget across Google Ads, Meta, programmatic, and DOOH, delivering 3.6x blended ROAS and significant donor growth.
Digital Marketing Specialist at UNICEF NZ
December 1, 2024 - October 13, 2025
Strategy and execution support for donor acquisition campaigns; optimization across SEM, social, and CRO; integration with CRM and analytics.
Search & Shopping Specialist (Consultant) at Acquire
April 1, 2022 - Present
Full lifecycle paid search and eCommerce campaign management for 30+ accounts; improvement of Shopping and Search ROAS; implemented Floodlight GA4 integration.
Senior Digital Marketing Specialist at Adcelerate Ltd
March 1, 2022 - October 13, 2025
Delivery of paid search, social, and web projects; CRO and SEO integration; campaign optimization across multiple channels.
Digital Media Manager (Freelance) at Glasshouse Digital
March 1, 2022 - October 13, 2025
End-to-end paid media management across industries; budgeting, bidding, A/B tests, and CRO recommendations.
Digital Media Manager at Glasshouse Digital
July 1, 2020 - October 13, 2025
Managed multi-channel campaigns with $1.6M+ annual spend; achieved ROAS uplift and CTR improvements; led GA4/GTMs.
Account Manager at Glasshouse Digital
February 1, 2019 - October 13, 2025
Campaign management across SEM, Shopping, Display, and social; client relationship management and reporting.
Google AdWords Specialist at Neromotion & OnePartner
January 1, 2018 - October 13, 2025
Planned and optimized search, display, and shopping campaigns; CRM integrations and performance reporting.
Digital Marketing Tutor (Contract) at NZIE
August 1, 2017 - October 13, 2025
Taught NZQA-approved Diploma in Digital Marketing; delivered coursework and materials; advised on program development.
Project Director / Partner at SEO Strategy
April 1, 2017 - October 13, 2025
Full-service SEO/SEM agency leadership; strategy, testing, and reporting; growth in PPC revenue and conversions.
Director / Partner at Kiwi Net Solutions
April 1, 2017 - October 13, 2025
Technical leadership for broadband, VoIP, and web hosting; project management and IT operations.
Online Marketing Consultant & WordPress Developer at Freelancer (Desk/UpWork/eLance)
July 1, 2013 - October 13, 2025
Freelance SEO/PPC and WordPress development; multi-client marketing and site builds.
Lecturer, IT at AIS St Helens
April 1, 2015 - October 13, 2025
Lecturer delivering IT courses; helped students with digital marketing and IT concepts.
Senior Donor Acquisition Manager (Digital) at UNICEF NZ
January 1, 2024 - Present
Led end-to-end donor acquisition and growth programs across Google Ads, Meta, DV360, and DOOH; implemented tracking in GTM, GA4, HubSpot CRM, and Meta CAPI; built Looker Studio dashboards; achieved 3.6× blended ROAS, 277% YoY donor growth, 351% pledge uplift, and a 42% lift in landing-page conversions.
Digital Marketing Specialist at UNICEF NZ
December 31, 2024 - October 13, 2025
Supported multi-channel fundraising campaigns, enhanced attribution models, CRO initiatives, and aligned online/offline touchpoints with content, data, and fundraising teams.
Search & Shopping Specialist at Acquire
April 1, 2022 - Present
Managed 30+ client paid search and ecommerce campaigns (Google Ads, Shopping, YouTube; DV360) and implemented GTM/Floodlight integrations; built product feeds and Looker Studio dashboards; led governance and cross-channel collaboration.
Senior Digital Marketing Specialist at Adcelerate Ltd
March 31, 2022 - October 13, 2025
Delivered end-to-end paid media campaigns (search, social, display/shopping), conducted testing, optimization, and contributed to measurement architecture and CRO initiatives.
Digital Media Manager (Freelance) at Glasshouse Digital
March 31, 2022 - October 13, 2025
Managed multi-channel campaigns across retail, automotive, healthcare and professional services; ran A/B tests, CRO, and budget pacing for portfolios over $1.6M annually.
Digital Media Manager at Glasshouse Digital
July 31, 2020 - October 13, 2025
Led Google Ads, Facebook, Bing and Yahoo campaigns; performed SEO audits, GTM tagging, CRO recommendations and performance reporting.
Account Manager at Glasshouse Digital
February 28, 2019 - October 13, 2025
Managed client accounts; delivered cross-channel SEM/Display/Shopping campaigns; mentored juniors and ensured KPI delivery.
Google AdWords Specialist at Neromotion & OnePartner
January 31, 2018 - October 13, 2025
Planned and optimized search, display, video and remarketing campaigns; built Shopping feeds and audience strategies; integrated analytics and CRM data.
Digital Marketing Tutor (Contract) at NZIE
August 31, 2017 - October 13, 2025
Delivered NZQA-approved Diploma in Digital Marketing; created course materials, assessments and moderated student projects.
Project Director / Partner at SEO Strategy (Self-employed)
April 1, 2017 - October 13, 2025
Full-service digital agency directing SEM/SEO, content marketing, testing and reporting to improve traffic and ROI.
Director / Partner at Kiwi Net Solutions Ltd (Self-employed)
April 1, 2017 - October 13, 2025
Technical and strategic leadership for broadband, VoIP and web-hosting services; led cross-functional teams and project delivery.
Online Marketing Consultant & WordPress Developer at Freelancer (Desk/UpWork/eLance)
July 31, 2013 - October 13, 2025
Freelance digital marketing and WordPress development; delivered SEO, PPC and site improvements for diverse clients.
Lecturer, IT at AIS St Helens
April 30, 2015 - October 13, 2025
Lectured IT topics and supported student projects; contributed to curriculum development.

Education

Master of Information Technology at University of Ballarat
January 1, 2006 - October 13, 2025
Bachelor of Science (Computer Engineering) (Hons.) at Newport University
January 1, 1998 - October 13, 2025
Master of Information Technology at University of Ballarat, Australia
January 1, 2006 - October 13, 2025
Bachelor of Science (Computer Engineering) (Hons.) at Newport University, USA
January 1, 1998 - October 13, 2025
Master of Information Technology at University of Ballarat
January 1, 2006 - October 13, 2025
Bachelor of Science (Computer Engineering) (Hons.) at Newport University
January 1, 1998 - October 13, 2025
Master of Information Technology at University of Ballarat, Australia
January 11, 2030 - January 1, 2006
Bachelor of Science (Computer Engineering) (Hons.) at Newport University, USA
January 11, 2030 - January 1, 1998
Master of Information Technology at University of Ballarat, Australia
January 11, 2030 - January 1, 2006
Bachelor of Science (Computer Engineering) (Hons.) at Newport University, USA
January 11, 2030 - January 1, 1998

Qualifications

Google Ads Accredited Professional
January 11, 2030 - October 13, 2025
Crystal Peak Award — Google Specialist Challenge
January 1, 2017 - October 13, 2025
Seocertification.org Professional SEO Certification
January 11, 2030 - October 13, 2025
GA4 / Digital Analytics Certification
January 11, 2030 - October 13, 2025
Google Ads Certifications (Search, Display, Video, Mobile & Fundamentals)
January 11, 2030 - October 13, 2025
Google Analytics IQ
January 11, 2030 - October 13, 2025
Campaign Manager 360
January 11, 2030 - October 13, 2025
Display & Video 360
January 11, 2030 - October 13, 2025
Bing Ads Accredited Professional
January 11, 2030 - October 13, 2025
HubSpot Inbound Marketing
January 11, 2030 - October 13, 2025
Professional SEO Certification (Seocertification.org)
January 11, 2030 - October 13, 2025
Crystal Peak Award (Google Specialist Challenge)
January 1, 2017 - October 13, 2025
Accredited Network Security Professional
January 1, 2008 - December 31, 2010
IIBA / ISACA Academic Advocate (Former)
January 11, 2030 - October 13, 2025
Crystal Peak Award - Google Specialist Challenge
January 1, 2017 - October 13, 2025
Bing Ads Accredited Professional
January 11, 2030 - October 13, 2025
Google Ads Accredited Professional
January 11, 2030 - October 13, 2025
GA4 Certification (Google Analytics IQ)
January 11, 2030 - October 13, 2025
Campaign Manager 360 / DV360 Certification
January 11, 2030 - October 13, 2025
Google Specialist Challenge — Crystal Peak Award
January 1, 2017 - October 13, 2025
Accredited Network Security Professional
January 1, 2008 - January 1, 2010
Mastering the Requirements Process — MasterClass
January 1, 2012 - October 13, 2025

Industry Experience

Non-Profit Organization, Retail, Government, Education, Software & Internet, Professional Services, Travel & Hospitality, Financial Services, Healthcare, Media & Entertainment